This was so helpful, not just for pitching specifically, but for other applications, too. I plan to utilize the basic structure and strategy in a new website I'm launching. Thanks, Philip! Oh, and the key thing, buried way down deep, is showing people that you care. That is the essence of every successful human endeavor and relationship. One of my favorite stories (perhaps anecdotal) is of General William Booth, the founder of the Salvation Army, and a telegram he sent to the Army's annual convention in 1910. Unable to attend because of health reasons, his one-word telegram of encouragement simply read: "Others." I still get all misty-eyed just thinking about it.
@@danielhagy4096 I mist up pretty easily, but this one really gets to me. If I had a dollar for every time my kids said, "Dad, you're such a sap," I'd have tons of money. (Rich I already got.)
Haha oh my God you'd laugh at my presentation. As a graphic designer I usually just show up with my portfolio and go through it. Then as far as ROI, I just say something like the customer was really happy with how this turned out. So very low-tech and laid back in other words. But the one thing I definitely try to do is hit it off personality wise, and make an authentic connection. Hopefully I can get them to like me. I'm saving this for the future, I need to brush up, apparently. Thanks!!
It's been getting tougher (and I'm talking pre-COVID)... lots of competition is driving the rates to the ground. You could argue about quality, but it's surprising the amount of clients that just don't care about quality but about the cheapest price you can give them.
Tony, which is why you have to up-level your skills to offer more than just design work. Or, associate yourself with a virtual agency team of freelancers to broaden your scope of offering.
Askk what they're struggling with and press them on the hot buttons What u do introducing our agency Key capabilities How we do what we do Who we've helped , ROI What are the challenges ure having in ur business What is the problem u want to solve rn,
@@PhilipVanDusen thanks for the answer :). Yes, it does make sense. However, investors want to have some insight prior to the meeting to know if they are interested at all. Do you have any suggestion what to send in the first email and not finish up in the trash folder? Thanks again, your content is very useful!
@@milenatos When you say 'investors' I am lead top believe you are pitching for startup investors - and not design or agency clients (which is the topic of this video) Pitching for investors is a totally different game. In that case you'll need an NDA signed before you send anything - and wouldnt be sending cold pitches anyway. Am I assuming correctly?
I suddenly had a flashback to every time I've tuned out of a PowerPoint presentation because the presenter is reading a dozen bullet points of copy. Not engaging at all... point taken!