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How to launch your content creator career in 2023 

Katie Steckly
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Make your custom quiz with Interact 👉🏻 get.tryinteract.com/katie and, if you want to see an example, check out the quiz I showed you in the video (and find out what kind of creator you are!) geni.us/creatorquiz
If you are unsure how to launch your content creator career in 2023, well - this is the video for you! I know a thing or two about growing a content creation business - so in this video, I will go over how to get started as a content creator and how to turn your content creation journey into a business (and everything in between!)
📕 TABLE OF CONTENTS 📕
00:00: what I would do if I was starting my content creator journey from scratch!
00:57 it's time to get clear on your goals
04:41 define your brand (and I don't just mean colours & fonts)
06:44 you need to start with two platforms, here's why!
11:13 just 👏 start 👏 creating 👏
13:57 slowly build out income streams
Wanna work with me? Check out my creative agency www.creatorlymedia.com
Follow us on Instagram for social media strategy tips daily! ➡️ / creatorlymedia
// WATCH THESE NEXT
⭐️ The Secret to More Likes on Instagram? [MY EXPERIMENT] geni.us/ESbAr
⭐️ Everything you need to know about TikTok: geni.us/nJWXLTq
⭐️ Don't start a podcast without watching this series: geni.us/Wplo
// FOLLOW ME ON INSTAGRAM
/ katiesteckly
// SOME OF MY FAVES:
*some of these are affiliate links, which means if you make a purchase on the site after clicking these links, I could earn a commission. thanks for supporting the channel!
🎧 where I get music for my videos: www.katiesteckly.com/artlist
💻 how I edit my videos: www.katiesteckly.com/adobe
📱how I grow my channel with Pinterest www.katiesteckly.com/tailwind
// GEAR
Vlog Camera: geni.us/dFXAVn
Big Camera: geni.us/ktsonyzve10
Lens: geni.us/Gw6rjif
Microphone: geni.us/00oT8aQ
Tripod: geni.us/kvmFbH
// ABOUT ME
Hey, I'm Katie! I make videos about social media strategy and content creation. In addition to being a RU-vidr, I also run a small digital creative agency that produces content for all kinds of creators! We edit podcasts, produce RU-vid channels, develop online branding and Instagram strategies and more! If you want our help or just want to learn more, check out www.creatorlymedia.com
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1 июл 2024

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Комментарии : 151   
@Luxuberrys
@Luxuberrys Год назад
I found your channel today, and I have been watching back to back. Your videos are so useful!
@giovanniniedda
@giovanniniedda Год назад
I’m 34 and I’d like to start content creation “influencer” type but I’m scared to be too old for that so my mind is telling me to choose the entrepreneur type but I don’t think it suits me so I didn’t start nothing yet for this 😭
@quartierkrambylorana
@quartierkrambylorana Год назад
Don't forget that not only you get older, but also everyone else. And people are often interested in people from the same age. I'm 32 years old and I would love to have more influencers in my age group. So just do what you really want to do 🎉
@giovanniniedda
@giovanniniedda Год назад
@@quartierkrambylorana thank you for the kind words! 🥹
@shesjustsomegirl
@shesjustsomegirl Год назад
I am also 32, and I make lifestyle content... just started my channel and certainly not going pro this year, but I think being older and wiser is actually a benefit so far 😊😊
@giovanniniedda
@giovanniniedda Год назад
@@shesjustsomegirl I would like to do kinda lifestyle too maybe some entertainment too but I’m still unsure about it I think I’m gonna start doing whatever and see how it goes thank you
@shesjustsomegirl
@shesjustsomegirl Год назад
That's all you can do. Like Kaity says... just get started
@chriscardoso
@chriscardoso 9 месяцев назад
I just started watching your content and it has been so encouraging to just GET STARTED! Thank you so much for the constant encouragement and ideas!
@nataliabonilla6366
@nataliabonilla6366 10 месяцев назад
I have just discovered your videos and I MUST SAYYY IM OBSESSSED!!! So incredibly sightful! Keep doing your thangggg
@dynamodigitalmarketing
@dynamodigitalmarketing Год назад
I'm happy that you touched on the complexity of content creating. You're launching yourself as a content creator AND business owner which is a big deal! Haha.
@stacie9239
@stacie9239 Год назад
This was a huge huge help. All your videos are full of value but this one is one of my favorites!
@dreamlikediana
@dreamlikediana Год назад
I was honestly making content for the last year to make sales. I made sales alright. But I burnt out and I hated it. I loved it in the beginning because I was passionate about it, but I eventually came to hate it. I came to dread making content just for the sake of sales. And i love making content. I love filming, editing, photography, I grew up in front of the camera and behind one (true story). I find that I like to make content to inspire and if people buy stuff with my affiliate links or the digital products I have, along the way, cool! But I really want to share a portion of my life that i don't really get to see here on RU-vid.
@jenopenhearts
@jenopenhearts Год назад
Thank you so much for what you share! Your helping me so much 🎉❤
@mimitachinita
@mimitachinita Год назад
I have been a content creator for a long time but not exactly sure how to have consistent flow of income. I realized where I got it wrong upon watching this video.
@bethsplants8110
@bethsplants8110 Год назад
Fantastic tips, Katie. Always appreciate your clear and actionable advice.
@HORRIFYINGPERSON
@HORRIFYINGPERSON Год назад
Hi Katie, I'm also Kati. I just want you to know that I've left a two year video/audio podcast that I started from the ground-up and had to end after things with me and my co-host went south. It's been a painful process, but you've really helped me re-kindle the fire that is still in my heart to create content. I thought that 2 year podcast was gunna be my big break, but it fell apart after working so hard on it for so long, and that has left me feeling so crushed & wanting to just throw in the towel. However, I feel like I can do this on my own, now, and your videos have been a big help in that process. Thank you, thank you, thank you, you woderful person.
@Iammattjupp
@Iammattjupp Год назад
Exciting times are ahead for many willing to take action and advantage. Fantastic video!
@lauraaquino3624
@lauraaquino3624 9 месяцев назад
hi! i'm from brazil and i'm loving your videos! Not only the content, but how you talk, your vision, and i'm really inspired to create my own youtube channel, witch will be about photography ;)
@thegabriellebeverly
@thegabriellebeverly Год назад
Thank you for this video, I’ve been going back and forth about this for a while and I’m now 32, I’ll take this as a sign!!!! ❤🎉😊
@emjaysankofa
@emjaysankofa Год назад
I just started watching your videos and I’m dabbling in the idea of content creating. Your videos are SO valuably informational and well done. I watch a LOT of RU-vid and your videos are straightforward and super well done. Thanks for what you do!!!
@mimitachinita
@mimitachinita Год назад
Same here! I keep on coming back to this video.
@KemiKnowsTravel
@KemiKnowsTravel Год назад
I love that you touched on the two lanes, just started creating content that is creatively fulfilling on RU-vid, but is not what the wider audience want. However, I hope to move more into the travel creator stream later this year which I find very fulfilling and I think people would like ?
@OliviaVik_
@OliviaVik_ Год назад
you've got the most genuine energy. appreciate you!
@Sober_in_Colour
@Sober_in_Colour Год назад
Always a great help 👍🏾 Thanks Katie 💖
@Eveloo13
@Eveloo13 10 месяцев назад
This is the most helpful video I’ve watched when it comes to starting as a RU-vidr. Thank you for distinguishing between influencer vs online business owner. That was a huge stumbling block for me and it feels good to identify that I actually want to be an influencer creator, not a full time marketer with no products to sell haha
@lauriedavisthatmermaidgirl5903
Really helpful info!! Thanks so much!
@donovandesigns
@donovandesigns 10 месяцев назад
Thanks for sharing! Incredibly helpful as I lead a content creation agency. Very useful!
@annitai_
@annitai_ Год назад
Thanks for Making this video Katie! I found it to be useful and infirmative!
@SaadonAksah
@SaadonAksah Год назад
Nice one! Thanks for sharing your tips! 👍
@PalomaC_Vlogs
@PalomaC_Vlogs Год назад
Thank you for making this 💐
@tinypediatrics
@tinypediatrics Год назад
so unbelievably inspiring and helpful!
@aline-san
@aline-san Год назад
I loved this video! Thank you ao much! Greetings from Brazil
@TefaOquendo
@TefaOquendo 10 месяцев назад
I love your videos, they inspire me a lot to continue with my fashion channel.
@RebelleNutrition
@RebelleNutrition Год назад
This is the best year to start as a creator! Great video!
@thenairobinatural
@thenairobinatural Год назад
Very insightful. I just started a natural hair channel and these tips are very insightful for the journey ahead.
@zuzana.miraka
@zuzana.miraka Год назад
Nice one KAtie!! Very helpfull and nicely explained. Love your honesty. Could you create one video how to reach out to brands? The process or what to say?
@Erin_Wilson_Studios
@Erin_Wilson_Studios Год назад
Thank you for this, Katie. I started watching your videos a few months ago, but this is the first time I stopped (a third of the way through), started back at the beginning, and took notes.
@ChristinaGriffiths.
@ChristinaGriffiths. Год назад
Hello
@ChristinaGriffiths.
@ChristinaGriffiths. Год назад
👆TEXT ME👆Thanks for watching and showing love. Congratulations 🎉 🎁💫 you won a prize !!!Download telegram on your phone and Send me a text with the name above to acknowledge your prize!!!!!!!!!!
@holly_cuperus
@holly_cuperus Год назад
Thank you for this video! A lot of people in your niche focus on the people in the "means to an end" group. It was refreshing to hear something new and useful. Currently, I have a lifestyle blog and I am starting a RU-vid. I haven't had luck with timely platforms but I might have to try my hand at TikTok. Recent announcements from Meta make me not want to invest any more time into their platforms.
@massiddai
@massiddai Год назад
Thank you! Super useful as per usual 🥰
@amandanxala2580
@amandanxala2580 Год назад
You are so refreshing and so likable ❤
@muchadoaboutsomething
@muchadoaboutsomething 10 месяцев назад
Thank you Katie!
@courtney-annhendricks
@courtney-annhendricks Год назад
Thank you❤ your video was very helpful 😊😊
@orangecorner0826
@orangecorner0826 Год назад
your videos are inspiring. it pushed me to also continue my channel which I started three years ago. though I am not that good for now but I am learning my ropes from your videos. thank you so much. I hope I could grow my channel too.
@quartierkrambylorana
@quartierkrambylorana Год назад
Great video. I'm going for the entrepreneur type (stationery business), because I prefer to have a product to sell and to attract people to. I don't think it would go well with my mental health, when I'm as a person are in the focus.
@pawlieblog7967
@pawlieblog7967 Год назад
It’s all about the audience. Give them content they didn’t know they needed, or even that they already know they need! Figure out your audience and what they’re looking for and build your content strategy around them.
@HeyItsMaori
@HeyItsMaori 8 месяцев назад
Thank you for these tips.
@ItsBreJones
@ItsBreJones Год назад
Your content is amazing!
@theartbysteph
@theartbysteph Месяц назад
Thank you!!💜💜💜
@_mattness
@_mattness Год назад
This is so helpful thank you
@EpicRunner98
@EpicRunner98 Год назад
Thanks for sharing, great opinions 😊
@rellevisionnetwork
@rellevisionnetwork Год назад
Love your channel
@Ibz87
@Ibz87 Год назад
Great video. Subbed
@Istpmom
@Istpmom Год назад
This is great advice! Thank you so much for the clarity!
@GraceMarieBarry
@GraceMarieBarry Год назад
Katie I LOVE your videos! I’m hoping to get to 25K subs by the end of the year, I think I just need to stick to my niche of nursing and health more though! Thanks for your amazing videos as always xx hugs from Melbourne
@MaggieGiamalvo
@MaggieGiamalvo Год назад
Great information! I really liked how you broke everything down clearly. There was 1 thing that you said too quickly, so I didn't catch the name of the company. When talking about affiliate marketing programs, you mentioned Amazon Affiliates and another one after it, but I couldn't understand the name. It was something like Reward Style, maybe? If I'm wrong, please correct me. Thanks.
@itsjennajustine
@itsjennajustine Год назад
Hey! Im just wanting to start out my YT chanell - without over complicating things to the point where I don't start, what should I start out with? I'll likely start with using my phone but not sure if there are a few accessories I should get too!
@rociobelenofficial
@rociobelenofficial Год назад
You have quickly become one of my favorite RU-vidr
@katie
@katie Год назад
Awe thank you 🥰🥰🥰
@briebrown_
@briebrown_ Год назад
Omg, where did you get your glasses from?
@Amastar8
@Amastar8 Год назад
Hey girly! Can you share how you do a video or reply to this comment on how you get your footage on your mac, and what storage you use?
@lindsyogs
@lindsyogs Год назад
Can you please link the brand deals video? You forgot to put it in here
@honeishaabdul558
@honeishaabdul558 Год назад
Great video! Thank you 🙏🏽
@rvermillion8188
@rvermillion8188 Год назад
I am not sure about newsletter and email marketing brcause most people at my workplace made dont really put attention to the email from shops or newsletter.. So I am not quite sure..
@Swizzyinsg
@Swizzyinsg Год назад
Hi Katie! Such a great video, thank you! I wish you could talk about the fake followers in general: I have the feeling soo many creators bought followers because the views are so low.. but on the other hand: do brands see this? I get the feeling smaller brands do not know whats going on they only see wow they have sooo many followers... i hope you understand my question? xx
@katie
@katie Год назад
I actually just made a Reel addressing this exact thing (and the reason isn't really fake followers) check it out: instagram.com/reel/Csbceoogzs7/
@mariaromann
@mariaromann Год назад
Thanks for this insight-packed video! As a budding content creator, I'm juggling multiple tools to up my game. Canva and Boost App Social have become my go-to platforms. Canva for its amazing design templates and Boost App Social for its AI-driven content suggestions and creative caption generation. These two have truly been instrumental in defining my brand and starting my content creation journey!
@smithlea
@smithlea Год назад
I totally agree! Canva's templates save so much time and Boost App Social really brings in a unique touch to the content with its AI capabilities.
@mariaromann
@mariaromann Год назад
@@smithlea Absolutely! Plus, its content suggestions help me maintain consistency, which is vital in content creation as pointed out in the video.
@escalandonegociosconmarsha6705
I’ve been creating for a year but haven’t monetized other than Facebook reels therefore I have kept my daytime job but the lack of time to dedicate to full time creating is stopping me from moving forward any advice?
@brittsdailylife
@brittsdailylife Год назад
Do you have a video on editing software you use and where you get your fonts and graphics, basically something for beginners?
@jeurytavares33333
@jeurytavares33333 Год назад
Hi. Give “capcut” a try
@quiltingcurvestudio
@quiltingcurvestudio Год назад
I would like to see a video about what you do when your content is being stolen and reposted
@restfulfaith6940
@restfulfaith6940 Год назад
❤❤❤
@MaryKeey
@MaryKeey Год назад
Im in kind of a dilemma. I make music and vlog my life… but I also like football so sunday I published a video of a game I went to watch and it went viral on tiktok… it´s been months I always got like 200-300 views.. .now this video is at 120k…what do I do from now? Do more of those videos or just keep on going on my usual content? Im so confused…
@EmisFearGuitar
@EmisFearGuitar Год назад
very useful Katie! as a musician so far i always kept youtube as a secondary portfolio resource when i needed to show what i do to bands, promoters, music schools etc. I am now working on a digital product (guitar lessons) but i think i need to build up a stronger audience if i want to attract customers so i feel like i'm between the two type of people you described: business owner and content creator. So my plan is to start making free content for my current audience on instagram and see if that works, then progressively let them know that i have something more for those interested and take it from there. Do you think that could work? any other tips for people in my same situation? Thanks, you got a new subscriber here ;)
@AaliyahInspired
@AaliyahInspired Год назад
Ahhh, here's my dilemma.. what if my goal is both? I want to build a strong online community through content that I love making but also (eventually) be able to sell products I am later going to create (i.e. books, courses, etc.). Any advice?
@Tinacarter32
@Tinacarter32 Год назад
Hey , I am trying to master instagram, tik tok and you tube from a sales point of view , I have a Pilates Subscription site for beginners. Are there any tips you can give me on been this kind of influencer ? Thank you 💜💜
@natallialis
@natallialis Год назад
Awesome video ❤ I noticed that you Have been more present on TikTok recently 😅 Thank you for doing great job!
@MadamMaxine5
@MadamMaxine5 Год назад
Absolutely amazing! I took copious notes to help me think through all 5 steps. Your content is always top tier! 😊
@jessssalemme
@jessssalemme Год назад
So did I 😅
@katie
@katie Год назад
oh yay i'm so glad!! thanks for watching :)
@michellek649
@michellek649 Год назад
Thank you!
@calleymarie_
@calleymarie_ Год назад
When to get a brand manager?
@katie
@katie Год назад
I still don't have one!
@morganbloom2667
@morganbloom2667 Год назад
I’m starting my art business and your content has been so helpful! Thank you for having concise and well thought out strategies for growth!
@lightbulbnirvana
@lightbulbnirvana Год назад
I love learning about new services like Interact. That's a main reason I value your channel! You have done some of the footwork to locate these and having your review about them means a lot to me! Thanks Katie! 🙂
@Johnnotorres
@Johnnotorres Год назад
I'm getting addicted to your content! It's so helpful! Hope soon can I get your course, I know it will be so beneficial! 🌞
@letterstolea
@letterstolea Год назад
I’m a small business owner that uses content marketing to generate sales. Love your videos! Thank you for this ❤️
@katie
@katie Год назад
that's awesome! and thank you 🥰
@letterstolea
@letterstolea Год назад
@@katie much love from the Philippines!
@jessssalemme
@jessssalemme Год назад
EARS ARE PERKED! I just found you the other day. I just started my channel about a month ago and really trying to make it my full time gig. So love this video! ❤
@katie
@katie Год назад
that's awesome! you've got this 🙌🏻
@MiddleChildLifestyle
@MiddleChildLifestyle Год назад
Definitely taking is much more seriously this year than when I started last year! Loved the advice as always!
@lifelikejosie
@lifelikejosie Год назад
Yay my first video back in a while was posted exactly at the same time as yours and imma take it as a sign. Haha! Miss you and I've been keeping up with your vids ofc✨✨✨
@katie
@katie Год назад
that's amazing! i'll have to go check it out :) hope you're doing well, Josie! 💕
@latestepic
@latestepic Год назад
I do still upload because they don't own RU-vid they're just employees not owners racist 😂😂😂😂 i do it for fun 😂😂😂
@DariaKropop
@DariaKropop Год назад
Great video as always Katie, you are helping me so much on my RU-vid journey !!
@torycook1215
@torycook1215 Год назад
You are incredibly amazing and such a joy 😊🌞👍 Your vocabulary usage, your pace, your condo, your intelligence & content - everything about you is right on, Katie.🥰 I am a lifelong subscriber. Keep doing what you're doing.🏆🌹 Blessings to you 🙏
@katie
@katie Год назад
awe thank you so much! that is so kind :)
@lafarmhouse
@lafarmhouse Год назад
❤❤❤love your videos❤❤❤
@Eileen49654
@Eileen49654 Год назад
My 2 cents on this. I'm so tired of these "Launch your channel" videos. I've tried to do that. The problem is I do not know how to edit videos. I've taught myself a little but even trying to figure out a small thing sometimes takes hours, and that's just one thing. And also, "doesn't matter if you just use your phone" I hate hearing that to. I have a cheap android phone. I created a video, it took me 2 weeks to try and learn simple editing so I hired someone If I wanted to post weekly it would cost over 400 per month, so I gave up Even video editing for beginners videos is a joke The creator of all those kinds of videos assumes you have some knowledge so they begin on step 20, instead of step 1 I have been unsubscribed from all " launch your channel" content creators It's frustrating
@katie
@katie Год назад
the truth is it all takes time! how to videos can be helpful but the way I learned how to edit videos is just by trying and practising and being frustrated but doing it anyway! there's no simple solution, it's just hard work and trying new things 🙏🏻
@Eileen49654
@Eileen49654 Год назад
@@katie here's another eye opener. I ran an ad to hire someone to teach me editing. The only replies I got were from a few people who said they could try and figure out how to edit and teach me I live in a fairly large county, the largest in my State and after the ad ran a month, nobody answered it so I didn't renew it I also placed ads at a college, no answers to the ad. The fact is not many people know how to do it. And I offered 20 an hour! So it wasn't the pay I searched for video editing classes near me Only one class in the State of Michigan was available and it was an hour and a half away. Unless I went to a university and and joined a degree program that's the only classes available So this is an eye opener to you. By the way I hired the high school art teacher. She took classes to learn it Thanks for your reply
@johnclay7644
@johnclay7644 Год назад
some great concept Brand identity, goals, etc, very informative 17.5mins with some very useful tips.
@chantalmyfawny
@chantalmyfawny Год назад
I have started my RU-vid journey, being raw & vulnerable online is a passion of mine. Sharing my life and art through vlogs and tutorials :)
@shesjustsomegirl
@shesjustsomegirl Год назад
Very interesting... lemme go check it out
@karmen1265
@karmen1265 Год назад
I'm very excited about everyone's growth this year! I know we've got what it takes! 🤩Don't give up and shoot for the stars 🌟
@joshbryan8691
@joshbryan8691 Год назад
Amazing video and thank you for breaking it down!! Despite the economic downturn, I'm so happy have been earning $ 60,000 returns from my $7,000 investment every 10days..
@Bedrus909
@Bedrus909 Год назад
Wow! How's that possible please I'll appreciate your assistance on how to go about it.
@Bruno-kf8kv
@Bruno-kf8kv Год назад
Same here, I started with $3,000 now earning $28,300 bi-weekly profits with her trading program.
@OscarRammos
@OscarRammos Год назад
Hey, I invested largely on stock market last year, tried some index but my experience doesn't pay me. I have lost so much trading by myself Please is there any handle or link can get to her?
@martinrob6816
@martinrob6816 Год назад
Thank you for dropping her tel, I just wrote Mrs Jessica Madilyn McMain and she responded nicely.
@Noah-ts9dy
@Noah-ts9dy Год назад
How do start trading with her, keep seeing her name pop up all over the place and I and my family are interested👍
@blooming_lounge
@blooming_lounge Год назад
Can you make another video on burnout for high achievers and for people who are very low energy and low mental energy? I’m just starting out, and I’ve burnt myself out constantly, I have chronic fatigue syndrome and struggle with mental health disorders, and I know the life I want but it’s so hard when I know my potential and I know how much I could impact others lives when I’m constantly fatigued
@katie
@katie Год назад
that is such a tough situation! i think you might like the video I made called "why I stopped trying to be productive" - search for that on my channel! might be a helpful perspective :)
@latestepic
@latestepic Год назад
I created some videos last two months some bots account comments on those videos that they will be watched in the distant future 2050 my channel died 😂 i strongly believe those bots account are from RU-vid team RU-vid isn't for African or Asian people 😂😂😂
@Charlotte-wx4jz
@Charlotte-wx4jz Год назад
I have a chronic illness and I’ve really not been well this year. I had to give up work in February. Over the last few years I’ve had a hobby business selling my art so now I’m looking at setting up as a full on business and selling properly. I already have Instagram + Facebook. I’m the thinking I can start a vlog/ maybe a blog, along with a linked Instagram.
@kristinemariesacdalan9963
@kristinemariesacdalan9963 Год назад
This video is so insightful as always! ❤ Glad that the algo recommended you. now I'm a fan! Followed you on Instagram too! Your videos give me so much clarity & I feel more aligned with the way you do your business than most gurus or coaches.
@christinehorner
@christinehorner 9 месяцев назад
Thanks, Katie! I'm going for the over 50 crowd and launched my first reel today. I signed up for the creator content account instead of personal right off the bat and I'm hoping I didn't make a mistake doing that! @brilliantoverunder50
@brittanynatalie1577
@brittanynatalie1577 Год назад
Amazing video and thank you for breaking it down!! Despite the economic downturn, I'm so happy have been earning $ 60,000 returns from my $7,000 investment every 10days..
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