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My Content Creator Business Plan for 2023 

Katie Steckly
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Create your own video membership platform with uscreen: geni.us/uscreen-katie-feb ✨ Things are changing in my business in 2023 - and I want to tell you all about it. Sometimes influencers and creators keep their bigger strategies and plans hidden, but not me - I'm pulling back the curtain to show you how I'm changing my creator business this year, and the three biggest changes I'm making to help grow my revenue and have better work-life balance.
📕 TABLE OF CONTENTS 📕
00:00 I don't always know what I'm doing - but I try to strategize
01:29 the first change I'm making to my business...
02:53 this is why digital products are better than BIG courses...
05:05 you can sell your own video products using uscreen
06:10 this is the next stage in my agency's growth..
08:17 finally - I gotta get my content strategy right 👏🏻
Wanna work with me? Check out my creative agency www.creatorlymedia.com
Follow us on Instagram for social media strategy tips daily! ➡️ / creatorlymedia
// WATCH THESE NEXT
⭐️ The Secret to More Likes on Instagram? [MY EXPERIMENT] geni.us/ESbAr
⭐️ Everything you need to know about TikTok: geni.us/nJWXLTq
⭐️ Don't start a podcast without watching this series: geni.us/Wplo
// FOLLOW ME ON INSTAGRAM
/ katiesteckly
// SOME OF MY FAVES:
*some of these are affiliate links, which means if you make a purchase on the site after clicking these links, I could earn a commission. thanks for supporting the channel!
🎧 where I get music for my videos: www.katiesteckly.com/artlist
💻 how I edit my videos: www.katiesteckly.com/adobe
📱how I grow my channel with Pinterest www.katiesteckly.com/tailwind
// GEAR
Vlog Camera: geni.us/dFXAVn
Big Camera: geni.us/ktsonyzve10
Lens: geni.us/Gw6rjif
Microphone: geni.us/00oT8aQ
Tripod: geni.us/kvmFbH
// ABOUT ME
Hey, I'm Katie! I make videos about social media strategy and content creation. In addition to being a RU-vidr, I also run a small digital creative agency that produces content for all kinds of creators! We edit podcasts, produce RU-vid channels, develop online branding and Instagram strategies and more! If you want our help or just want to learn more, check out www.creatorlymedia.com
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4 июл 2024

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Комментарии : 73   
@CyberQuince
@CyberQuince Год назад
Since I also have no idea what I'm doing (regarding RU-vid) - I'm posting a lot of Shorts to see what works and also what's the most fun for me to create 😃😃😃
@KroopinsPoopinScoopin
@KroopinsPoopinScoopin Год назад
I appreciate you being so transparent about your journey. Content creation is so weird. I constantly feel like I’m doing too much or I’m not doing enough all the same time.
@jessssalemme
@jessssalemme Год назад
This is so helpful!! Taking notes! Thank you for the helpful content as always 🤓📝
@IRunThings
@IRunThings Год назад
My RU-vid channel has turned into a sidekick. I love your videos
@blayneelizabeth2098
@blayneelizabeth2098 Год назад
Love love love your Uploads and I Wait for them lol. I just love you so much ❤❤❤
@teddyherzog1
@teddyherzog1 Год назад
Newly full time jumping in
@healingselfcareplans
@healingselfcareplans Год назад
You are absolutely incredible. The transparency and guidance you give is so helpful and most importantly authentic. I have your Notion Content Creator bundle and it has helped me change and plan my business better. I also just purchased your Instagram Roadmap course and I can’t wait to dive in. I would love to learn from you how to create a course in Notion. I’m thinking mini workshops or self-paced mini courses are in my future. Thank you Katie!
@melaniegaver4129
@melaniegaver4129 Год назад
I'm starting out and have started to take the mindset that this will become my full-time job. I know that the classification of a full-time content creator is making money from brand participation or other monetization. However, I'm growing my digital ecosystem and making strategies of organizing a consistent posting schedule. But my long-term goal is to make my content creation into a successful monetizing business.
@tta7773
@tta7773 Год назад
Thanks Katie for your content. I appreciate you being so candid about what works and what doesn't work for you.
@yanaslight
@yanaslight Год назад
Wee thank you for all these amazing tips and I love Domestika, learned to make jewelry :) Staying tuned for your course!
@fromlovejenn
@fromlovejenn Год назад
Thanks for sharing your lessons Katie. I just got started with RU-vid a couple months ago and your tips especially around content strategy and sticking to it is helpful. Hope you have a great 2023!!
@veronicahejny
@veronicahejny Год назад
I am brand new to content creation, and I've been learning a lot from your videos! I find that you give practical steps/advice, without making it feel overwhelming or out of reach :)
@justnobody1376
@justnobody1376 Год назад
Thanks as always for sharing really good content 👌
@fitandfreeacademy
@fitandfreeacademy Год назад
I would LOVE if you could do a video on how you create your short form video scripts!!
@gabz24etcetera
@gabz24etcetera Год назад
I appreciate your honesty. That’s why I follow along with you. 💯
@MichaelTchao
@MichaelTchao Год назад
Thanks for sharing Katie! Love the transparency about everything. Really great stuff
@thealcgirls4150
@thealcgirls4150 Год назад
Love your channel! Thank you for the info!
@StevieBowers91
@StevieBowers91 Год назад
My current journey stage is converting hobby into a business🥰🎉
@aprilespinoza88
@aprilespinoza88 Год назад
Just beginning. I do photography on the side of my full time job so it’s hard trying to squeeze in the time to film. I’m determined though!
@memccabe79
@memccabe79 Год назад
Thank you Katie. Love watching your channel 😊always amazing product content!
@carina.belmonte
@carina.belmonte Год назад
Thank you for the value Katie; love the editing you applied in this video, and great to know how you are evolving your business.
@LivingLifewithJudith
@LivingLifewithJudith Год назад
I finally found my first layer! Before, I was doing pretty much... whatever, but I pinpoint what I like... now I need Spring 🌼 🌸 to arrive so I can start! Lolll, I did some vids and need to do more Shorts. But Spring will be the real go for me.
@coreystrawn4532
@coreystrawn4532 Год назад
Im enjoying your videos Katie. I feel you are very relatable and right on point with many of your thoughts 😊
@lifewithmargot
@lifewithmargot Год назад
I’d love to hear more about how/when you started your service business. As a newer RU-vidr it’s something I’d like to do but not sure how to start or if it’s too soon to add it in. 💗🙏💕😊💋
@simplyfrolicking
@simplyfrolicking Год назад
Thank you for these videos! I’m just starting out on RU-vid and instagram as a way to be more creative, but I’ve always said it would be my dream job to be able to make a career of travel and food content creating. You’re videos help to potentially make that a reality
@ashley_imani
@ashley_imani Год назад
Freaking over starting this ! Thanks for all your videos - they really help ❤
@SaadonAksah
@SaadonAksah Год назад
Thanks for sharing your insight! 👍
@juliarocchio8860
@juliarocchio8860 Год назад
Love this! I'm starting on establishing my content consultancy. Essentially, I want to figure out how to use my love for researching social media strategies, copywriting, and random administrative tasks to help content creators. I'm in the figuring things out at the beginning stage.
@tonicintron5615
@tonicintron5615 Год назад
I am extremely new in the content creator world! Lol. I am in the visionary stage. I am planning, and learning and getting my ducks in a row so to speak. I love your channel. It has been extremely helpful and informative. And I really like HOW you present it. Congrats on going to Spain to make a course. That's awesome!!
@EricaLucasLoves
@EricaLucasLoves Год назад
It’s my full time gig now!
@makefixbuild
@makefixbuild Год назад
My struggle is how to narrow my focus and pick a niche without feeling like I’m trapped or selling my soul. I have so many interests and so little time. 🙃🙌
@kater8900
@kater8900 Год назад
Yes! Right there with you on this. I’ve been reading up on ‘how to be a generalist’ to try find a narrative that weaves across all my interests, and makes enough sense for business purposes.
@breakyourbudget
@breakyourbudget Год назад
Couldn’t agree more with you on focusing on digital products over courses. I have a few courses but my digital products are my biggest revenue driver and the courses do very OK
@williamchernoff
@williamchernoff Год назад
nowhere near full time but i have a local music blog getting close to 1,000 free email readers and a few paid subs who cover the costs, started within the past year!
@naturalnaela
@naturalnaela Год назад
It’s a hobby that’s occasionally a side gig haha. Idk why I decided to make RU-vid my primary platform but I did and it is for lack of a better word, a beast of a platform. 😅 Takes the most time to edit, longest time to shoot…but I love it so here I am. So glad I found your channel. I vlog and I’m currently trying to figure out how to switch over to more of the “story telling” side of it, I love that POV.
@avibrantmind
@avibrantmind Год назад
As requested ... ;) I currently work for other brands making content for them, I also work with their marketing team to build out campaigns and calendars. I spend a lot of time writing, shooting, etc but finally want to take the time to create for my own business and start working towards a more diverse income so I can *gasp* take a vacation and be in less meetings. So the shift is ... learning to talk to grow my own channels vs branded channels. Currently make a content plan and seeing if I can bring it to life.
@MalanaBouarouy
@MalanaBouarouy Год назад
I’m currently creating content on the side, but in the future will definitely be a full time creator! 🎉 Manifesting it and believing it 🥰
@GraceMarieBarry
@GraceMarieBarry Год назад
So interesting! Graham Stephan just said the same thing about his real estate course on the Strike it big podcast, basically also put months of time into it and made very little return despite feeling like it over-delivered on value. Love your strategy for 2023, great video as always
@korinnarose
@korinnarose Год назад
You always share such great info with us. That’s what makes you relatable. You don’t just show us the success but also the struggles and what it takes to get there. I also get into my own head. So thank you for being transparent. I think you uploading consistent shorts are awesome because I watch all of them and they all have great advice ❤️
@christiannaauthor
@christiannaauthor Год назад
I’m trying to use my social media as a side hustle as I am also trying to launch my author career
@tonjelilleaas
@tonjelilleaas Год назад
I’m a hobbyist photographer wanting to create more content and see if I can turn it into something more than a hobby. Thanks for another interesting video, Katie! Your videos are super valuable👌
@naturallyannaatwater
@naturallyannaatwater Год назад
Your videos are always so helpful! Thank you! I'm working really hard to become a full time content creator and I always check your videos first. Next up is a RU-vid channel!
@chelsea_umberger
@chelsea_umberger Год назад
I’ve been a creator for loads of other brands behind the scenes and I’m wondering how to make the transition for myself to become more of a content creator. Like I’m well versed in what to do for others but really need to work for myself. 😅
@BeautybyAnneChris
@BeautybyAnneChris Год назад
Hobby atm, working on getting it to be a sidehustle this year and my full time job in 5 yrs
@alexandratracey8252
@alexandratracey8252 Год назад
I think expensive courses are still selling, I just think for a price that high, the launch needs to include paid ads to a micro offer or challenge launch. I don’t think you can realistically sell them with just organic marketing. Course launches are an art and a science.
@KeeshiaPie
@KeeshiaPie Год назад
YT has been a hobby but I want to do it full time so bad 😅
@riakhillan6555
@riakhillan6555 Год назад
Full time creator
@DogsEyeViewTraining
@DogsEyeViewTraining Год назад
I've been in the content creation game for a couple years now with the goal of marketing my hubs and my dog training biz and it's tough. I took Feb off from socials to change up my strategy for this year and will put it into okay in March. It's a weird balance of creating quality content that helps people but not spending a huge amount of time on it. I can edit the crap out of a video to make it super engaging and all that but if I can spend an hour training vs an hour creating, I want to be training. My goal is to be a dog trainer who makes content, not a content creator who talks about dogs. So! Curious if you have tips on streamlining the creation process for folks who are in it to support their businesses?
@YUKi-zo7zc
@YUKi-zo7zc Год назад
I’m new to vlogging and still working on editing some videos. I have uploaded only one main video and one short video so far. I feel discourage sometimes and running after motivational videos then =| Love what you do here Katie. Thanks for the great advices and thanks for inspiring ʕ •ᴥ• ʔ
@KatherineColeTipsandTools
@KatherineColeTipsandTools Год назад
Your Gaye looks so pretty like this :) you don’t seem to wear down in videos much 😊
@simple_naildesigns
@simple_naildesigns Год назад
I’m still working on getting the Watch Time Hours, to be monetized. Would love to make this hobby to a full time content creator.
@Noosa21
@Noosa21 Год назад
In the regular corporate business world $1,000 courses or above is the norm. But tiny works from home businesses might be very different.
@Bruno-kf8kv
@Bruno-kf8kv Год назад
Amazing video and thank you for breaking it down!! Despite the economic downturn, I'm so happy have been earning $ 60,000 returns from my $7,000 investment every 10days..
@joshbryan8691
@joshbryan8691 Год назад
Wow! How's that possible please I'll appreciate your assistance on how to go about it.
@beverlydenielle9796
@beverlydenielle9796 Год назад
>>>>Same here, I started with $3,000 now earning $28,300 bi-weekly profits with her trading program.
@karencastro7473
@karencastro7473 Год назад
Jessica's concept is key in beating all odds to excel in this form of online commodity. Her management team is quite impressive so far! With $4k I made a profit of over 28,863 dollar
@maryparticia626
@maryparticia626 Год назад
Extraordinary is the right word to describe Mrs Jessica Madilyn McMain, she's experience as a trader and her signals are so accurate. have profited over $60,000 from last month of working with her.
@Noah-ts9dy
@Noah-ts9dy Год назад
I have broken through 10k, 20k and got my eyes on 30k! Champagne stays popping. She is too awesome.
@tiffanycroww7559
@tiffanycroww7559 Год назад
I had no idea you had a course for Instagram.
@Mustlovehorrorfilms
@Mustlovehorrorfilms Год назад
I am hoping to eventually be a full time RU-vidr. And then expand to instagram and start a podcast. I review horror movies, started my channel 3 months ago and I'm at 400 subscribers but my audience retention is low..
@katie
@katie Год назад
that's really great growth though! you should be really proud of that progress :)
@Mustlovehorrorfilms
@Mustlovehorrorfilms Год назад
@@katie thank you! My problem is procrastinating. I planned to have 2 reviews up yesterday but didn't even start filming yet. But, I will today. And I just now am starting to look into instagram and how it all works. Can't wait to get one of your courses!!!
@Mustlovehorrorfilms
@Mustlovehorrorfilms Год назад
@@katie it would be awesome if you would start doing livestreams again!! 😊🙏🙏🤞
@blayneelizabeth2098
@blayneelizabeth2098 Год назад
Btw where are u? Diff background?!
@UnderTheSummerSun
@UnderTheSummerSun Год назад
I am currently fighting an imposter syndrome. I would like to start a RU-vid channel but I keep thinking I’m not good enough
@dreamlikediana
@dreamlikediana Год назад
I hope you do a video about this new Meta Verified BS. Even if it's just a reel I want to hear what you have to say. I think it's just -___-.
@blayneelizabeth2098
@blayneelizabeth2098 Год назад
I just got 400 subscribers and my goal for this year is to get monetized
@AttilaTheHunky
@AttilaTheHunky Год назад
Hey love your vidéos !How to Record yourself and read from a promptor and record your Subject with your phone ?
@squamishmedium
@squamishmedium Год назад
Hey, I’m a big course fan here - I call mine ‘experiences’ though because there is a self- study portion as well as a live portion. Happy to share any trade secrets with you, but respect your decision for 2023. I wonder if you feel that a disservice a RU-vid and a TikTok audience has versus Instagram is they’re so used to free value and you can almost train your audience to expect or anticipate free? I have to say I get so much value out of your RU-vid videos. I’m gonna run and purchase your Instagram course to support you as a creator. Seriously here if you want help with big course to experience strategy for free of course lol. I am not a coach I repeat I am not a coach lol I just get a lot of value out of your page. I have so many videos saved.!!
@Paul-pd2ii
@Paul-pd2ii 9 месяцев назад
😐whatever 🥱🙄
@DavionWest
@DavionWest Год назад
I left the military, and started full time last April 🥲😅 it’s almost been a year
@fitandfreeacademy
@fitandfreeacademy Год назад
I would LOVE if you could do a video on how you create your short form video scripts!!
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