Jay Leno on Why He Refuses to Buy a Ferrari 

Click this link to watch the full interview👉 ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-FnsNiuvJJjc.html

I agree, that's exactly why I chose my civic hatchback over the Ferrari FF.

Just remember this: Ferrari's legendary "customer service" is why Lamborghini exists!

Good for Jay for standing up to principals. I loved his Ford GT story. When the Ford GT came out in 2004, a Ford dealer called Jay to see if he was interested because they had one in stock. Jay asked him what the price was and the dealer quoted DOUBLE the sticker price. Jay then asked him if he reads the Ford dealer newsletters and the dealer asked why. Jay then said he would have known that he bought the first Ford GT released for sale and at the sticker price. LOL

I feel for him. I was on the fence myself. Finally opted for a 2001 Buick century with 152000 miles on it. Zero to sixty in just under September.

Jay's comparison of a Ferrari dealer to a dominatrix was priceless.

Imagine selling Jay Leno a Mclaren, knowing perfectly well that money is not a consideration for him, being asked to put in 20k brakes and trying to convince him to save the money. That's what I call trustworthy.

I have always felt this arrogance about Ferrari, and now Jay has explained exactly what I always thought. My dream car was always an Aston Martin, never a Ferrari. One day…..

Enzo actually said that he didn't want to sell street cars that says it all

I think it's heartwarming to hear that Ferrari treats all their customers, rich and uber-rich, the same. Which is to say, like crap.

Ferrari to normal customers: "You're not good enough to buy this car." Leno to Ferrari: "You're not good enough to sell me this car."

The dominatrix reference is golden and so clearly portrays the situation

Jay is a national treasure. Such a cool guy. He’s one of us.

The fact that Jay brings up "needing to buy two Mondials" means he's had this in his head for over 30 years.

I walked into a Porsche dealership a few years ago with my little cousin (he was 6 at the time) as he wanted to see the cars up close. Felt a bit nerve wracking walking into a dealership knowing full well that I couldn't afford a damn thing in there, even their "cheap" merchandise was outta reach. I asked my cousin to stay close and not touch anything but was immediately irrupted by the sales manager that encouraged him to go over, sit in whatever car he wanted, and even sat in the passenger seat beside him (in the driver's seat) encouraging him to day dream that he was driving the car. All the while I was offered a cup of tea and biscuits free of charge. My little cousin was given a Porsche 2018 brochure and memories he'll most likely never forget. We were there for a good hour whilst my little cousin was going from car to car pretending he owned the lot, even got shown the spec room, getting to spec his own GT3. When I asked why they'd gone through all this effort after explaining many times that I couldn't afford anything, I was reassured that everything was okay and then told by the sales manager before leaving that just because I can't afford to buy a Porsche it doesn't mean that my little cousin won't be able to when he grows up. They wanted to create a good first impression and they certainly did that. I love Ferrari but I honestly can't see something like that happening

I never would have guessed in 100 years that Jay didn’t own a Ferrari.

My Ferrari Jay story. Many, many years ago I was driving a Ferrari 360 Spyder in Burbank. I see a really old classic unidentifiable car pull over to the side of the street and as I pass by I see none other than Mr. Leno hop out. Obviously it was something from his vast collection and I watched in the rearview mirror as he was opening the hood. So I made a U-turn came back. I pulled up behind him, got out and he instantly started roasting me for being in the Ferrari which was not my car by the way but a friends we were using for a project I was involved in at the time. Anyway, it was a like a private comedy show, just rapid fire one liners none of which I was quick enough to counter but all good natured and then we just fell into car talk. Just two car enthusiasts chopping it up as he told me all about the musuem piece he was driving while he waited for support from some of his guys back at his garage. I don't remember the make or model car he was driving but it was old, a defunct company I'd never heard of before, and it literally had near lanterns for headlights.

As a former Ferrari salesman, he's spot on.

Goes to show how important customer service still is no matter how good your product is.

This is why everyone, especially in the car community, loves Jay Leno. He's just a normal guy. Yeah, he's rich, but he's one of us.

The Dominatrix analogy 😅😆🤭 Heck of a guy. Nice question and answer. Jay's got one heck of a collection aye 😊

The biggest surprise in this was that Mclaren made him pay sticker. And then actually gave him sound advice. Treated him fairly. Guys like Jay don’t forget that.

I love Jay. He’s inadvertently pointed out the stupidest rich people for us.

hahaha! Jay speaks so much truth here. It's all about the service and how the brand makes you feel. I once had a Lexus that needed a turn signal bulb. Dealer said $75 to replace the $5 bulb. Called an auto part store that had the bulb in stock. When I asked how much, his response "You drive a Lexus, why are you worried about the price". I sold the car the next week and purchased a Honda. Parts are affordable, widely available, and folks never question my inquiring about the price.

Jay is “spot on” with his comments on difficulty in working with Ferrari. I had same problems in Houston, I comment on their “comments” site, and was asked by them to remove my comments. A couple of my neighbors have complained about their service with the dealer too. I ended up buying a new 488 GTB in 2019 from Oregon and it was a great experience. A shame they are not more easy to deal with. And if Jay Leno says he is not a fan of the process…then the process needs to be looked at - but of course they won’t…

I love that he appreciates someone saving him 20k on brakes. He seems such a down to earth guy 👍

I love the fact that even though Jay has a ridiculous amount of money he's still down to earth. And he's right about Ferrari your not paying that kind of money to be treated like you don't deserve it

Good Customer service breeds good customer loyalty

It’s motivating to see a man stand by his principles and set a high standard. A rare breed in the 21st century

These are problems I didn’t know existed, but good on Jay for not being scammed just because they think they can.

The very same thing happened to me at my local Honda dealership. I was getting my 2016 Accord worked on (40,000 mile service) and the Service Manager told me that I could have all the coffee I wanted in the waiting room. Sweet! I feel just like Jay Leno.

It's easy to like Jay. This little bit makes it even easier.

And this is why we love leno. Absolute ledgend!

As a comedian, Jay was just OK for me. But man, I can listen to him talk about cars all day. I love how he knows his shlt and truly loves the machine, not the image that goes with it.

He's 100% right Ferrari are the only ones where you can walk in a dealer with $500k and still not leave with a new Ferrari because you're "not in the club". You can't modify them without permission etc. Just buy any other exotic with ease.

Jay Leno - you are a legend for collecting all those cars and creating a museum that educates the public and will be a legacy. You were good in television and you are a humble man who is appreciated by millions of people.

I have yet to see someone ever say something bad about Jay Leno. He just such a lovely fella, who could not like this man. Basically impossible.

He speaks the truth. I bought a Certified Pre-Owned Porsche for less than a new Lexus and the Dealer treated me like a King. Free gifts in the mail, car was professionally detailed before delivery & a few other personal touches. It was a terrific experience at 2 different dealers. The maintenance will kill your pocketbook, but they treat you right with loaners, gifts & follow up.

Fame and money has not affected Jay's core values. I appreciate his convictions and I happen to agree with Jay's assessment of the Ferrari dealers.

Lenos an absolute legend. You gotta love him.

Hopefully, Leno could do a series about the history of Ferrari, Lamborghini, etc., what makes them special & what the future holds for them.

Jay has a great point. Companies need to improve customer service.

This is why I love Jay, He's a treasure to the automotive world.

This just make me love Jay even more.

Why i love jay he’s a regular guy like me n you

What I love about Jay is he has "Fuck you" money. But, he doesn't act like it. He is as much at home in a million dollar car as he is in an AMC Gremlin. He loves cars for the love of cars.

When Ferrari made the F60, they took 400 pre-orders at almost $1m each, and only existing owners were allowed to buy one. Then, they announced they'd only build 399 cars because 'not everyone who wants a Ferrari can have one' and canceled one customers order to prove the point. Screw Ferrari. Not even Ubisoft treats its customers that badly.

i can definitely appreciate how pragmatic Jay is even with such a crazy collection.

I love Jay... he's like my Uncle Bud Baer.. old school car dude.

Respect to that Honest McClaren sales man. ....wish normal car sales people were as honest. 👍

I totally agree, that’s why I drive a 99 Toyota Sienna. Everytime I go to my local junkyard they treat me like a king. No contest.

Years ago, Mini was being introduced in the U.S., and a fancy dealership opened downtown. I visited for about a half hour, and not one salesperson spoke to me. I never owned a Mini, and that dealership is long gone.

The man! If i coukd meet any famous person it would be Jay Leno . Id ask to see his car, motorcycle and engine collection.

A local Ferrari owner here in town had an ownership history that included an F40, an F50, and an Enzo and when the LaFerrari came out, Ferrari told him he didn't qualify to purchase one. He went to Porsche and ordered a 918 and said he'll never buy a Ferrari again.

That dominatrix comment was hysterically accurate.

Hey Jay, that snippet at 1:37 about 'Rich Guys and dominatrixes kicking the crap out of them' was quite the unexpected turn! While I can't say I've dabbled in that kind of thrill, my recent experience with a local Ford dealership and buying my new 2022 Metallic Blue Ford F-150 XLT Crew Cab FX4 Offroad edition truck has been oddly fetish-like. It's been a mix of demoralizing, humiliating, and downright bizarre-a different kind of 'kink' in life, I suppose!

well said Jay....passing on great advice,,,,we hear it...

Love this. He HAS the money. He just REFUSES to spend it on a Ferrari. 😂

I have so much respect for how incredibly down to earth Jay is.

People talk a lot of smack about Jay but he's a real down to earth guy with integrity.

I am full blood Italian race in Italy leave in u.s.a. and greed with Jay leno( tha by the way) I know since the day is was doing stand up comedy in chicago at the zenis,theater on well ave,and some time came for dinner,at ( trattoria roma ) cross the street ,it was and still a very, very nice person,and Jay if by chance ( I don't think you will) this message ,hi from me e Franco zalloni,and we new one time you would make BIG BRAVO! good bless you,ciao

Man I love this guy. He comes off as the kind of guy I imagine a lot of car enthusiasts would be if we had that kind of money. He appreciates the cars for the history, the engineering and things other than status or price. I love that he has examples of more modest cars in his collection and gets just as excited talking about them as he does his super cars. I think that's pretty darn cool....

“You have no Ferraris, why?” That is not a question you hear everyday.

The dominatrix line puts the whole thing into perspective.

Another great kitchen table issue brought to life. Thanks.

Being the car god he is with the collection he has and not own 1 Ferrari for the sake of their customer service and buying protocols is a flex. 💪🏽

Jay is the very definition of a "car guy," and the definition of "fuck you money" with this clip. I can't express my admiration for him as a collector, and an advocate for car culture.

That's the kind of salesman I was; just honest about the value of some upgrades and features. My customers loved me. My managers, not as much. 😂 I just didn't see the point to maxing out ONE sale with features the customer probably isn't gonna use because I've been on the other side of that. It was always up to the customer in the end, but I would at least let them know how often it would be practical to use it vs the cost. I got a lot of referral business because of that.

An executive at my company ordered a Ferrari awhile back and he said you have to option it when you place your order. If you dont Ferrari will most likely weeks later deny building your car even if the deposit is placed. You basically give them a deposit and the options you want then Ferrari has to "accept" your order. This was also his first Ferrari so he couldn't order certain models. He had to buy the less expensive ones first for a year before even being allowed to buy the top models.

I've been in a Lamborghini dealer, them knowing I was in no position to purchase but they let me sit in and touch the car, take photos the whole nine. It was a very cool experience, very appreciative of a blue collar kind of guy myself.

Other car manufacturers: Buy this car for [Insert Price] Ferrari: *To unlock this car, you must complete 10 quests*

All valid points Jay made in this video.

I agree.... good for you JAY😂😂😂😂

All of Ferrari's competitors should have this playing in their showrooms.

Living in the San Fernando Valley I see Jay driving around in different cars regularly. I've seen him in DOZENS of DIFFERENT cars over the years. Best thing about Jay is if you see him at a store or grabbing a burger or whatever and you want to talk to him he has always been more than willing to show me the vehicle he's driving that day. I've seen him probably 30 or 40 times and have talked to him 5 times and each time he showed me around his car like a regular down to earth dude. There's NOTHING pompous about Jay!!! He's a regular dude and loves to turn wrenches. His cars really are his LIFE!!! Hearing him talk about them when he has shown me a few of his cars he's always been really cool and humble and of course VERY knowledgeable!! Jay is the shit!!! I know for a fact I'll see him probably 2 or 3 more times before the end of the year. Not seen him in his McLaren yet so maybe I'll get to see him cruising Topanga Canyon in the McLaren next week or so.

I wish i could meet jay. Him and tim allen are my idols.

This just made me respect him even more. I hate it when people voluntarily let themselves be treated like garbage. That's why I will never buy a Mercedes from a dealership. What an attitude 🤢 I walked in there to buy 3 vans for my company. After 5 minutes I just ran away and bought Peugeot instead. Excellent service 👌

Glad I stumbled upon this. I only had 2 experiences with Ferrari. One was at a car show, where the cars were roped off and you couldn't get within 10 feet of them. The other was at the Wynn at Las Vegas, they had a dealership there, but they had a fee just to enter the store, I think it was like $50 (probably a bit less, I don't recall exactly). BMW is one I also don't like for their sales/service. Years ago (when I had money :) , I figured I shop for a mid-life crisis car, and was looking for a convertible/roadster. I had a good test drive, then started to talk with them about a way we could whittle the price down a little. He gave me a itemized list, so I said that I want to cut the satellite radio service if possible (really just anything as he was not budging), in the end he chastised me saying you don't nickel and dime a $70k car. This was the point where I calmly thanked him for his time and walked out. Next day he called me and asked if I was still interested, and I told him I was going to be buying an Mercedes SLK. The Mercedes dealership was a lot more flexible, help me figured out what I wanted, and even gave a competitive discount.

I remember as a kid (about 11) being allowed to sit in a Diablo GTR, the Lamborghini reps were super friendly and just eager to talk about cars in general. We were there for a half hour before the line picked up and we moved on but we could easily have stayed and chatted. Meanwhile Ferrari was charging $10 per person to stand next to a roped off Enzo. And the reps were getting on people for "standing too close to the ropes" that themselves were 15 ft out from the car

I agree Jay

Jay is KING!

Our local BMW dealer used to be wunderbar. Then they got bought out by a chain operation. Fired all the good guys and brought in slick willies. So today my BMW 330ci windshield washer motor quit and I ordered a new part for $17. For the heck of it I called the dealer and it's $250 to fix it. Found a tutorial on the net and it takes 10 minutes to swap out. Think I'll do it my self and I'm 77 years old.

Great story, this reminds me of one I read about a large , very old liquor store in a nearby city. They sell all kinds of rare wine, scotch etc , but they also sell kegs of beer practically at cost. The interviewer asked the owner why he does that when they make almost nothing on the kegs (selling mostly to college guys ) . He said just because they can't afford expensive alcohol now , nor have the palate for it, doesn't mean they won't develop it later in life. Many of his older , more pricey clients had purchased from him while they were in college and remembered being treated decently. Solid customer service will always pay for itself and then some, no matter if you're selling a $4 aquarium fish, a $4000 set of appliances , or a $40,000 car , or a $400, 000 car. It's all the same.

My view of Ferrari also dropped when I heard John Carmack's story about how it was super frowned upon for throwing a turbo in his 90s Ferrari.

Jay! They did all that for YOU! Not other people I guarantee.

I was on the fence about getting a Ferrari before watching this video. Now I'll just settle with a used Honda. Thanks for the heads up Jay!

Back when I was a teenager I was in Los Angeles on vacation and wanted to check out the supercars at the dealerships in Beverly Hills, since back in my hometown there were no supercar dealerships (not even Porsche lol). I remember walking by the Ferrari dealership and being intimidated to go in because all the dealers in there looked super posh and a bit pretentious, so I just looked from the outside. They saw me checking out the cars through the window and they quickly looked away, drinking their fancy espressos - didn't even smile at me. I then walked to the McLaren dealership down the road and also decided to look from the outside because there didn't seem to be anyone in there. Shortly after looking at the cars through the windows, a tall guy with long hair looking super chill came out and literally asked me if I wanted to come in so I can get a better look. Obviously, I said yes. I was super excited and thankful. He then took the time to talk to me about some of the cars and before I left told me that if I work hard enough, the next time I come in hopefully it won't be just to look. I left inspired and full of gratitude. I totally get what Jay is talking about in this vid. What a great authentic guy. Legend.

Amen Jay

yeah me to, I have that exact same problem.

I'm a Lexus customer for life for how well I've been treated at my local dealer, even when I've taken a 20+ year old car in for service

Ferrari- the man, the founder, was kind of stuck-up, to the point that he is directly responsible for why Lamborghini, the man and founder of Lamborghini Tractors, started building sportscars just to piss Ferrari off, and prove others could build a "supercar".

Great point, I am far away from buying a Ferrari, but it totally makes sense, dealers should make us earn their businesses. Way to go Jay.

Good friend of mine MD with money to burn dream always to own a Ferrari, start dealing with the Central NJ Ferrari dealer ended up with a Porsche Turbo LOL.

Went to Maserati dealership in Cape Town on a little day-trip with some of my wife's colleagues a few years ago. The owner of the dealership took us on a tour of their facilities and gave a little talk on all things Maserati and afterwards asked if anyone had any questions. An elderly lady standing towards the back says yes! Can we take one for spin? He obviously wasn't expecting that but without much hesitation says sure, why not! In less than a second there's about twenty driver's licences reaching out towards him. To cut a long story short, he had a sales assistant bring around a beautiful Maserati GT Sport with all the trimmings and we each got a chance to take it for a short spin around the foreshore. He did not have to. We were all just ordinary folks out on a day-trip but I think we'll all remember that experience fondly and I personally will always hold Maserati in high regard.

I´ve seen the majority of _Jay Leno´s Garage,_ and until now it never occurred to me -- no Ferraris!

I am Italian and 76. I have had a passion for cars all my life but I never ever wanted a Ferrari. Especially just because everyone else wants one. I never found them a very attractive car. I am a Jaguar lover and when Enzo said the E Type was the most beautiful car he had ever seen, I felt a little sorry for him. I always beieved that Ferrari's were more about speed than beauty. I grew out of speed quickly in 1967 when the road rules in England said that I could no longer go fast. So I went for a better balance of beauty, class and comfort. Jaguars gave me that value for money, but today they no longer offer that. Speed and performance is still the top of the list for most keen motorists, but alas you just can not use it on our normal roads today. It's a bit like buying a speed boat for a swimming pool.

I agree Jay's comments and wounder if folks on the fence about buying a Ferrari might agree with him as well. A great many car enthusiasts hold him in very high regard so his opinions carry a lot of weight.

My neighbor was just telling me how he went to the new Ferrari dealer, wanting to put a deposit on something (I don't recall which model), and that he was flabbergasted that they didn't want his money. He had no idea about the "rules" for buying a new Ferrari. Needless to say, he ordered a Lamborghini.

As a valet, one of the most fun cars I've ever got to drive was a $700,000 Ferrari f12. That being said, after knowing that Enzo snubbed his nose at Lamborghini, simply out of pride because Lamborghini fixed his own transmission problems in his 250 GT, and after how he thought he was bigger and better than FoMoCo, I could wake up tomorrow to find out Ferrari went completely bankrupt and doesn't exist anymore and I wouldn't shed a tear. They sell you cars that you aren't allowed to drive without their permission and that is wrong on several levels of vehicle ownership.

I had no ideea lol, good for him ! Smart business man and client