Marty Cagan on Product - Building, Scaling and Transforming Product Teams 

"a product owner is not a job a PO is a role on an agile team, if u get somebody who thinks thye're a po and they're trained a agile coach that has never done a product job they just know the role in scrum of what the PO's supposed to do you are setting up a recipe for a failure "

Hall Joseph Hall Jose Thompson Matthew

Time codes: 0:00 - Introduction by Julio Vasconcellos 3:04 - Introduction by Irit Epelbaum 5:32 - What does good Product development team look like? 10:12 - Who's responsible for what? Who's responsible for Product Vision, the Strategy, coming up with the Solution? 17:09 - What is the difference between Product Manager, Product Owner, Project Manager? 21:21 - Who are the teams who benefit the most from transforming into Empowered Product teams? What does this transformation mean? 25:34 - Are there any checklists to evaluate that company leaders are ready for this transformation? 31:06 - What are the first steps leaders need to take to start transformation? 33:52 - What are the strategies and techniques for such transformation? 38:23 - About Transformation Workshop in October in Brazil, Rio 41:03 - Q&A's section beginning 41:52 - Q&A's (Marcelo Quintella): How do you start a transformation in a big company? 46:54 - Q&A's (Bernardo Carneiro): how to make transformation in a company if company has no people familiar with Product model? 51:58 - Q&A's (Juan Manuel Cortes): how do you find great people for the team? 59:15 - Q&A's (Tomas Bermusez): how to balance the time while you foster Product culture in a team? 1:05:41 - Termination of the webinar Atlantico , please take a look how others improve UX of their RU-vid videos by adding time codes both in text form and in RU-vid "chapters" form (for example here: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-voPQAZrYUAw.html). This helps a lot!

Love the answer for the question at 51:58: -- How do you find great people for the team? -- We hire people who have potential and then we coach them!