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Marty Cagan - Transformed: Moving to the Product Operating Model at just product 2023 

Product Masterclass
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Marty dives into the complex process of business transformation, highlighting both its anti-patterns and valuable lessons from successes.
The talk underscores the shift from mere ‘Agile’ labels to profound changes in building, problem-solving, and decision-making. He emphasizes transitioning from big releases to consistent cadences, evolving from stakeholder-driven roadmaps to empowered product teams, and redefining how companies prioritize threats and opportunities.
At its core, the transformation journey seeks to tap into the talent of your people to provide a machine for consistent innovation. This talk promises to provide a holistic view of company transformation, guiding product leaders on where they stand and where they need to head.
0:00 Transformed
4:24 Product Operating Model
9:08 The 3 Dimensions
16:00 Product Model Competencies
28:25 Product Model Concepts
43:17 Product Culture
48:00 Q&A
About Marty
Marty Cagan is a leading voice in product and a partner at Silicon Valley Product Group. He’s renowned for his book “Inspired” and “Empowered”. His next book will be about the transformation of organizations called “Transformed” which is also the content of his talk.
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16 июн 2024

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Комментарии : 10   
@elmocito
@elmocito 7 месяцев назад
Loved how he got into rage mode about European companies and processes 😀 Soooo true.
@hugocf
@hugocf 3 месяца назад
For those curious about it, see min 55:00
@pawelhuryn
@pawelhuryn 7 месяцев назад
Can't wait to read Transformed! 🤩
@productmasterclass
@productmasterclass 7 месяцев назад
The talk was awesome... energetic, straightforward, honest... really looking forward to the book as well.
@svennandersen2326
@svennandersen2326 7 месяцев назад
Great talk from Cagan. Condensed wisdom, IMO.
@yujiaoli947
@yujiaoli947 7 месяцев назад
Highly agree. Read his book twice and got much resonance.
@Cenot4ph
@Cenot4ph Месяц назад
He;s right about Agile, it's become a consultancy product it doesn't exactly solve the customer/company problems
@sureshr9396
@sureshr9396 2 месяца назад
❤❤❤
@americoalves7408
@americoalves7408 4 месяца назад
Anyone found the written narrative of the talk about the impact of AI on product teams @ 52:20 ?
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