Big time! I think they talk about circuit city in there somewhere…. That company went defunct like 20 years ago 🤣 you are so right. Time for an update team!
Fabulous work ! Well explained and the examples made the concept much clear. Thank you so much for your efforts sir. It has to be said that the entire video was informative and creative.
Thank you so much for watching my animated book summary! This is one of my favorite books of all time. Positioning and the 22 laws of marketing are game changers. Thanks again!
I really appreciate the love. I’m working on my setup. Moved into a new house and started a new business. As soon as I can, I’m back on the content. I’m still in the books all the time, just got to get where I can animate them again.
My roommate from law school and I started our own firm a year and a half ago. Been giving it 100%, but the love for books and info is still there. I love making content, but I haven’t taken the time to design my setup like I had when I made these videos. I know… excuses excuses ;)
Excellent... I'm going to buy this book. Very interesting knowledge and can definitely help people who help people as well. Thanks for sharing this, James
This is a foundational marketing book, and I review it multiple times a year. It’s full of useful information. It’s also interesting from a historical perspective, like the 22 laws of marketing, because it discusses companies that have come and gone in the last 20/30 years. Really cool stuff
I am currently working on The 22 Immutable Laws of Marketing, by Al Ries and Jack Trout. Depending on how busy work is this week, it should be finished within 7 to 10 days :)
My friend! Thank you for the kind words! I needed the encouragement, and you made my day much brighter! Much love to you and a happy weekend 💛 thank you so much for watching!
Thank you so much, friend! I am so glad you will be a part of our little book family! Next book is Poke the Box, by Seth Godin. Coming up soon. Thank you again and much love 💛 I’m so happy you joined
Really clear and useful. One question about line extensions (and I believe your position by enlarge) - what about Diet Coke, Coke Zero etc - line extensions surefly but do they not anhance Coca Cola profits?
The line extension issue is a confusing one to me as well because it seems that many line extensions have been incredibly successful. I think the idea here is to keep in mind that a line extension could (but not always will) dilute the brand and reduce overall profits down the road, even if the line extension creates more profit in the short term.
Thank you sir 🙏🏽 you are the best! Thank you so so so much for the kind words and the love 💛❤️💛 I’m not a teacher, but I love these books and how much they helped me
How about this… I will reveal my real name at 100,000 subscribers 😉 thank you so much for watching my animated book summary and for saying such nice things
Rach, I would definitely read the book if you want more details. I can only give you so much detail in the summary. Also, check out the outline in the description. That may help to refresh the info from time to time. Much love friend 💛
