Steve Jobs President & CEO, NeXT Computer Corp and Apple. MIT Sloan Distinguished Speaker Series 

He looks so young and healthy here. Wish he was still around.

Weird that when Steve Jobs talks, it feels like the talk was recorded in 2020.

Why take notes man? It'll just be up on RU-vid in 25 years.

In 2021 we are still talking about apps and online startups but look at his vision, he is talking about apps that can operate a hospital or trade stocks back in 1992| Gosh we badly miss him today....

Wow he's basically talking about the App Revolution back in 92

Damn. The man really knows how to speak greatly.

He was absolutely brilliant. Takes a question from the audience and simplifies it in a split second “Why don’t we become a software company?” He was such a genius in the way he was able to remove the noise and make things so very clear. This is a prime example of this ability.

I just love the long pause Steve takes at 51:14 to actually think to a real answer and not just the first thing that comes to his mind.

Steve's take on consultants at 16:02 is absolutely spot on. wow.

I recall seeing an interview of Laurene Powell Jobs, I think at one of the Code conferences, a few years back. She mentioned, briefly and only in passing, that later in life Jobs had mused privately about getting into teaching at a university. Perhaps Stanford. The interviewer was taken by surprise. But I can see from this talk that it'd have been a natural fit, even if it wasn't his first calling. Jobs is clearly in his element here. Thanks for digging out and posting. Interesting listen.

26 years later, you can still feel his passion and vision from a low quality recording. A true genius. The world needs more Steve Jobs. May him rest in peace.

Who says Steve Jobs isn’t a generous man ?? In this one talk he basically gives the entire game away and with such articulation and grace.

Thank you MIT for making this available to the whole world.

The genius thing of this chat is that it's a disguised sales pitch, but you still learn stuff.

1992 and he already talked about it like this. He knew it was coming and knew he needed a platform that delivers great user experience. What a genius and visionary

What a genius - every old speech of his just amplifies the respect he deserves. His thoughts from 20-30 years ago fit so well today - So visionary!

This is a sales pitch for Next... He's the best salesman.

His mind operates on a different level. He has so much knowledge and he can clearly articulate his answers and ideas.

The bit about consulting around 15:30 was amazing. He put it so eloquently when he said you don't get to accumulate scar tissue by being a consultant. Brilliant.

The video quality is great for 1992.

Miss him so much. And never even met the guy.

I work in the Health & Fitness industry, and I already lost the count about how many times I've watched this particular video. He was so eloquent and precise with his words.

Ridiculously inspiring talk - regardless of what industry you are in ... back in 1992!! Man, you can feel the passion and intensity he brought the whole industry. Makes you want to work harder, smile more, and take the long-view on people (generally speaking)...Thank You Steve!

Good God.. this was 1992? Vast majority of tips and painful truths needed for successful company building were spoken by Steve Jobs 28 years ago. Amazing.

People don't realize how much amazing stuff was actually made on a NeXt computer, if you go down the rabbit hole you'll see a-lot of your favorite games, movies, CGI was all done on a NeXt Computer.

“Our money doesn’t break when we give it to them, so their parts shouldn’t break when they give it to us”

15:55 for the fruit analogy. What an eloquent and fitting metaphor for a cofounder of Apple.

People see beautiful iPhones and think that's all there is to S. Jobs. The man crossed disciplines with such harmony like a maestro leading a really great choir. And yet he made it look so easy. He makes you want to be smart. His core thinking will never erode. WHAT A MAN!

It's been practically years since I've seen anything about Steve Jobs that I haven't seen multiple times before. This was very interesting and one can only imagine what a great professor Jobs would have made. He was as illustrative as he was engaging. I love how at multiple times during the talk he surveyed the room by asking questions. Personal shortcomings aside (and we all do have them), he definitely was a technological and business genius.

It’s mind boggling how far ahead Job’s vision was and what he says makes a lot of sense to someone living in year 2020, but in 1992 this talk is just too far ahead of its times. And yeah, this might be the first time someone used the term “app” in a public presentation all the way back in 1992 and has a vision for what the term would really imply in the future. Steve Jobs might be the greatest visionary to this point.

Steve had this amazing and unique ability to see the big picture and explain it well with market observations and tie it to the top level strategy. You really don’t see any other CxO who can do it. Not even Gates or Google guys. Maybe Bezos and Satya sometimes say something interesting but they never go in as much depth as Steve in analyzing the situation and provide so much insight.

Serendipity. Viewing the new Mac product and software releases a few days ago, and then coming across this video, I was struck by the consistency of vision and reality between then and now. Apple now leads in full vertical integration of software and hardware, and has never once stopped moving forward since Steve came back to Apple and took over the direction of the company. Hiring people to move the corporate vision forward has been key. I have never been so astonished at Steve Jobs’s ability to manage companies and people. The most telling moment of the entire presentation was his thoughtful analysis of how he works with problems with individuals. Changed from firing them to educating them. Loved it.

Wow, at 44:55 Steve predicts that in four years NeXT would be getting started on the next big thing...and that's exactly what happened. Apple made the announcement they were purchasing NeXT towards the end of 1996 and it was finalized early 1997. There's a lot of other stuff in this video where Steve articulated macro trends that history proved to be true. Amazing speech.

34:50 it's spring '92, and the man already talks about the famous quadrant of consumer/pro, and desktop/portable he proposed, and get this around September '97 (according to Steve Jobs book by Walter Isaacson)... he seen the pattern already 5.5 years before, and that pattern was what saved Apple This man has to be an alien

So great to find such a long bit of jobs tackling that I've not seen before.

It’s 2019...I never get tired of listening to this man. This video is a gem. Thank you for taking the time & uploading it. Much obliged. 🙏

He should have been here for at least 4 more decades. I still miss him.

This is the 37th of 100 speeches that I'm watching to make research on public speaking. What I particularly like about Jobs is that he often pauses and thinks before saying something. Even though it may take time, he still looks comfortable with these pauses. He is not delivering a memorized speech; all this looks like a usual conversation at a dinner party. Maybe I pay more attention to it than necessary, but it is my problem now. I got used to speaking fast, so when I lose a track of my thoughts I just repeat what I said before or add superfluous details, which make my speech vague and lengthy. I think I have to learn to make pauses deliberately and even count till three or five (in my mind) after finishing a long sentence.

Amazing to watch this in 2022 with today's perspective. He was ahead of his time.

good bless the one who recorded the whole thing.. ...and of course steve

It’s funny how I’m watching this 28 years later on an iPhone using the RU-vid App

He had so much fun talking about his passions. Great to see.

My favorite parts are 15:30 about Consulting and 51:14 about most important thing learned at apple that he is doing at NeXT

The people who got the chance to work with Steve Jobs, I feel, are the luckiest people in this world alive today.

From each part of his speech, can feel the flow of intensity and passion and involvement and ownership. Woowww. Thank you Steve !!

You can tell that he's incredibly thoughtful about literally every single question he fields.

Steve, a unique monster in the world of success. I cry every time when I see your picture frame in the corner of my room.

This is definitely the best of best talk ever I've heard from a tech CEO.

Absolutely loved this speech! So amazing to see how he could look so far ahead.

it is 2019 and still enjoying his conferences, still learning a lot from him, thanks MIT for the video, thanks Jobs for your life.

Wow I am amazed about the video quality! Incredible! Thank you so much.

@ 14:50 talks about consulting, so true.

He predicted SaaS +/ Web Apps for operational online applications. Mind Blown again, anyway he was always in the field as an innovative operator so his intuition would've been highly developed compared to most other people.

This talk is so informative. It's wonderful to see Steve Jobs in his element talking business, operations and manufacturing. Highly recommended.

So insightful, this guy nailed it. Some parts are still totally describing 2021's Apple and he's heritage.

What he envisioned here has come to life at apple. Every piece of it. Wow

Needed a new Steve jobs on RU-vid...thanks very much.. Miss you Steve..💙💙💙

this was amazing not only a genius in seeing the market for the app store back in 1992 or earlier, but his communication skills are amazing he doesn't fumble over his words, his mind isn't going fastest than his mouth, and his analogies are just on point.

its amazing how Next Computers provided object oriented approach in 1992 to build and deploy SW in less time

Wow, what a gem of a video, never seen this one before!! Second time watching this, two thumbs up!!

The code that is easiest to write, the code that is the easiest to maintain, the code that never breaks is the code that you never had to write... amazing line

He could read a phone book and I’d listen

Some highlight answers from this talk: (problem with consulting) "I think that, without owning something, over an extended period of time, like a few years, where one has a chance to take responsibility for one's recommendations, where one has to see one's recommendations through all action stages, and accumulate scar tissue for the mistakes, and pick one's self up off the ground and dust oneself off, one learns a fraction of what one can. Coming in and making recommendations, and not owning the results, not owning the implementation, I think is a fraction of the value, and a fraction of the opportunity to learn and get better. And so [as a consultant] you do get a broad cut at companies, but it's very thin. It's like a picture, you might get a very accurate picture, but it's only two dimensional. Without the experience of actually doing it, you never get three dimensions. So, you might have a lot of pictures on your wall, you can show it off to your friends, and say, I worked in bananas, I've worked in this and I've worked in this, you never really taste it." (innovation in hardware products vs software products) "Assume that you have a breakthrough [product] spreadsheet, again, on mainstream platforms, it will take you $50 million to just rise above the noise level in the market. So, what the brightest people I know of today are doing, is they are writing objects. They are writing hunks of things that other developers are going to use to build apps. And, they're going where everybody isn't. And that's, I think, going to be the next big thing." (most important thing you learned at apple?) "I now take a longer term view on people. In other words, when I see something not being done right, my first reaction isn't to go fix it. It's to say, 'We are building a team here, and we are going to do great stuff for the next decade, not just the next year. And so, what do I need to do to help so that the person that's screwing up learns, versus, how do I fix the problem? That is taking a longer term view on people." (management style, how do you resolve conflicts?) "I have never believed in the theory that, if we are on the same management team and a decision has to be made, and, I decide in a way that you don't like, and I say, 'Cmon! Buy into the decision!' Like, 'We are all on the same team, you don't agree, but, buy into it! Let's go make it happen!' Because, what happens is, sooner or later, you're paying somebody to do what they think is RIGHT, but then, you are trying to get them to do what they think isn't right. And, sooner or later it outs, and you end up having conflict. So I have always felt, the best way is to get everyone in a room, and talk it through until you agree. Now, that is not everybody in the company, but that's everybody that's really involved in that decision, that needs to execute. So that is how we try to run next. The way we run next is we have a team at the top, we call the policy team, there is 8 people. And the key... we have two things we try to do. One is, we try to differentiate between the really important decisions and the ones that you don't have to make. And the really important ones, we will work on it until we ALL agree. Because, we are paying people to tell us what to do. In other words, I don't view it as we pay people to do things. That's easy to find people to do things. What's harder is to find people to tell YOU what should be done. That is what we look for. So, we pay people a lot of money, and we expect them to tell us what to do. And so when that is your attitude, you shouldn't run off and do things if people don't all feel good about them. And, the key to making that work is to realise that there is not that many things that any one team has to decide. We might have 25 really important things we have to decide on in a year, not a lot. So, that is how we try to run it. Sometimes it works, and sometimes we're still working on it. I can't think of once... maybe there's once or twice, but I can't even recall a time where I have said, 'Dammit! I'm the CEO and we're doing it this way!' I can recall a time where I have said, 'We don't see eye-to-eye, and, you're off the team.' You know? I have had to say that once or twice, over a prolonged period of time, when, a person has not wanted to go in the same direction we have wanted to go in as a team. It's my job, every once in a while, to say, 'Hey, you want to go this way, we want to go this way, it's not working.' But, when people are on the team, then we work it out." (overly quick supplier timelines) "The key thing is, that is not our problem, that is our supplier's problem. So we agree with our supplier when the stuff is going to arrive on our factory floor. ... And, we try to push the problems where they belong. If it is our problems, we take full responsibility for them. We own our process. But, it is their job to get us zero defect material on-time, per-agreements."

He is spot on with his view on consultation - I have seen the exact result in large industry. With the development of a business or product, there is nothing that compares to the full experience and knowledge gained from being there from start to present or finish - particularly when things go wrong.

This lecture is pure gold. I am gonna watch more of Steve Jobs' lectures after this. I had only watched his presentations till now but the lectures are so much more engaging, educational & down to earth.

"Our money doesn't break when we give it to them so their parts shouldn't break after they give them to us"

46:15 just listen to the question he was asked and then how he repeated the question for the audience but simplified. Everything about this dude was simplification.

Steve’s use of hands has been emulated by all technology presenters.

He such a good story teller from beginning to end miss him 😭🙏🏼🙏🏼🙏🏼🙏🏼

Back in that day, Jobs was talking already about Apps. He didn`t knew back then, that he`ll use Apps for something else.

What I love about this is the first signs of how applications / app stores would become the go-to business model for computing and the cloud. I think it might have started with the graphic interface, which, with Apple II was making it easy to use a computer. But he says in the very beginning you couldn't go somewhere like a store to buy a single app.

Im reading his book now, just amazing

I wish Steve was still alive, wonder what he would have done with the compatition and the apple products today:) I think Steve was very smart guy, always couple steps ahead of other CEOs, good taste in design, great salesman, great speaker.

I totally agree with him about the objects. I’m a great programmer because of the brilliant programmers that created all of the assemblies I use in my programs

Having worked at NeXT and Apple Engineering/Professional Services by 1996 he was spending 99% of the time at PIXAR and then the merger [that a fellow colleague of mine initiated] change it all.

Always able to learn new things watching Jobs’ videos no matter how old it is.

This guy!!! I don’t count the number of times I watch this but still want more… Super intelligent Steve Jobs Wish he was here in 2022. RIP

He seemed to use DevOps (1:05:56) and SRE (1:08:42) practices in NeXT back then, only applied to manufacturing process. Years before the 'official' terms where coined. Very interesting.

Thanks to Steve I could experience and practice his programms at a printery, like to experience that again. Thanks Steve

Lectures studied. Thanks for posting.

This is kinda priceless.

A big shout out to the late H. Ross Perot for helping Steve Jobs finance NEXT.

One of the most inspiring and illuminating and also enjoyable videos I’ve seen.

Sounds like this guy was full of good ideas and could buy any heart with his expensive talk.

Every Steve talk gets me hooked. Caught in his distortion field

Such a brilliant thinker. Thanks for sharing this!

You wanna know who was taking notes it was tim cook.

What a fascinating find. Quite a few thoughts were ahead of time.

"How many of you are from consulting? " "Oh that's bad" 😂

18:06 "People who are really serious about software should make their own hardware." -Alan Kay in 1970s I found this quote he mentioned at the iPhone introduction quite fitting for the question. You can already see ideas like Apple Stores in there too.

such a treasure trove of info thanks mit!

I've been watching Steve Jobs product releases and interviews for the past three days, and I am convinced this man is my newest idol.

Say about Steve what you will, but when he talked, everybody listened. Miss the guy, Apple isn’t the same without him. It’s the equivalent of a well oiled machine now, but there’s no soul left at Apple.

He's speaking of Object Oriented Design/Archiecture - OOP. He definitely was correct, all the major languages are all object oriented, even languages like JavaScript today are adopting various forms of object/class/structural development. Developing functionality in distributed libraries was a huge factor in how we're able to re-use functionality, not just within a single organization but across anyone who has access to those libraries, Modern technologies like NUGET, package managers and modern web API with the cloud has taken this even further.. This man definitely had foresight to the direction software development headed for the next 20+ years.

My first RU-vid comment ever to say that, Steve was just other-worldly different!

so natural when he delivers!

See how there’s no script here. No notes or information cards. Steve jobs knew his stuff. He wasn’t the greatest engineer, but he was huge in the the technology industry, or business industry in general. He knew his limits and surrounded himself with people who had the smarts to help him with his vision

The Video Quality Is Outstanding back In 1992 😳 You Just Melt In The Speech.

Great interview..one of the brightest minds

Wish he lived till today. A lot of visions he had has realized. This world need more of his directions.