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Disclaimer (s): The music & music videos I'm referring to will almost all be Western, and even more specifically American, so that's the frame of reference I'm speaking from.)
Music videos have revolutionized the way we experience our favorite songs. Music videos, and television in general, have added a visual element to music. This has allowed artists to transition from just singers to entertainers, meaning the way they presented themselves on stage and in their videos was now just as a large a part of their artistry. Of course, music videos wouldn't be as popular as they are without MTV or the VMAs, which provided iconic pop culture moments for fans. Artists of all genres had made use of music videos to market their music including Michael Jackson, Britney Spears, Madonna, Taylor Swift, and Lady Gaga. The Internet pushed a lot of music video viewership online, which has allowed artists like PSY, Katy Perry, Dua Lipa, and Nicki Minaj to go viral. Music videos aren't just popular for pop artists, but have been a staple for rock, hip-hop, and R&B artists too. Artists like TLC, Aaliyah, Kanye West, Destiny's Child, and Mariah Carey regularly accompanied their songs with high budget videos. In this video, we'll take a look at how music videos have evolved over past decades, and how they've become what they are today.
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2 сен 2022