The Promo Campaign for Animal Well 

Have y'all heard about Animal Well? Its like Halo 2 and 3 (I am Cowb 2e2c)

Halo 2 and 3 fans… look out for May 9th

Dunkey wheezing from laughing so hard after hearing a complete stranger tell another complete stranger that Animal Well is like Halo 2 meets Halo 3 killed me.

This is how people used to do marketing back in medieval times, they'd just run around on the street and badger you until you bought their wonder bread.

That dude in the cowboy hat is a total bro. A walking pop-up ad for animal well.

The best marketing tactics of all time. Who *doesn't* want a free loaf of wonderbread?! Especially if it's Halo 2 meets Halo 3 shaped!

Cowb 2e2c's enthusiasm was so infectious I wishlisted Animal Well

“Oh that’s like halo 5” was one of the best lines in the video, perfect response

"Oh may 9th? That's when animal well comes out" had me dying

Can't believe he got a shoutout on the new Kendrick/Drake beef track... "Your career is over on may 9th when Animal Well comes out" - Kendrick

That little exasperated "oh my god" from the guy with "Introvert" over his head when a crowd appeared around them talking about Animal Well

Bandit from Risk of Rain 2 was a total G, immediately understood the assignment.

You know Animal Well is going to be insane when even The Flood is anticipating its release

"this is good , this is where the people really like animals" ..... bro....💀

I remember how successful Dunkey's promotional campaign for his RU-vid channel was. Glad to see him returning to form for Animal Well

Goes into the Furry Hideout portal, "No, this is good! This is the place where people really like animals!" This killed me. But Animal Well, which is coming out on May 9th, brought me back.

Cowboy dude and stick man dude tag teaming the marketing campaign was hilarious, didn’t even have to coordinate it

VR Chat is a fever dream. No game can have Bandit from Risk of Rain 2 walking around with a small stick figure guy informing a giant demon woman about Animal Well (a game described as "Halo 2 meets Halo 3") releasing on May 9th.

The Cowboy dude going above and beyond by looking up what platforms it comes out on is just the cherry on top of the wonder bread.

The image of a small robot in a cowboy hat looking up at a giant mommy demon to tell her that Animal Well is like Halo 2 meets Halo 3 is modern art 4:07

I rate the guy who spread it's like halo 2 meets halo 3, that mans a real one

"This is like playing ANIMAL WELL at Jason Gastrow's house!" - Gex

This is called guerrilla marketing i believe or gorilla marketing as it’s known in Animal Well.

i have played animal well donkey did indeed send me bread

Blue hat cowboy guy is now a part of the dunkey cinematic universe

The most effective marketing strategy ever. Congratulations Dunkey, on your first ever video game release. We're all very proud of how far you and Bigmode have come.

I was told I was in a RU-vid video while playing vrchat today. Didn’t believe it till I saw myself. 3:28 Mad I accepted an invite right at that moment. I’m CajunFox and I’ll wishlist animal well ❤❤

"no this is good, these people really like animals" killed me

Counterstrike? Spaghetti and meatballs teasing? Team killing over RP jokes? Some real 2015 content and I'm so here for it

“Not everyone’s PC can handle it.” Requirements: 1 GHz processor. 1 GB RAM. 40 MB available space.

dude, the cowboy was such a mvp for that

Cowb 2e2c and Oaisu are friggin' BROS for rolling with it.

cowb 2e2c is a champ. So seamless how he blends in with the squad that I thought he was one of Dunkey's crew at first watch.

"This is good, this is good, This is where the people REALLY like animals" By far the best promotional campaign I've ever seen and heard of.

I went to the Steam App to wishlist Animal Well after seeing this, only to find that it was already in my wishlist. Well played Dunkerino, well played.

Actually an incredible idea to have a huge content creator invade every online game to talk about a new game.

Dunkey really played the long con with starting a game publisher and publishing a game that can capitalize off of the Kendrick and Drake Beef

It's like Halo 2 meets Halo 3

I love the fact that Dunkey didn't put the game for pre-order, but only to wishlist. That's a pro gamer move right there. ❤

Dunkey is a Marketing Genius. He even got JoelG's ENA to promote Animal Well.

Can’t believe this video was released May 6th, three days before May 9th, which is when animal well comes out

The guy with the bandit player model is like a SCP, he can manifest when animal well is mentioned.

i don't see any other dev or publisher putting in the same effort and i gotta give em props for that. spending hours every day joining cs games and vrchat lobbies just to spread the word. that's how you build an audience and a playerbase, im already sold!

Already had the game wishlisted on steam but now its on my switch too. Thank you for reminding me that animal well comes our may 9th on the nintendo switch platforms.

"master chief do you mind telling me what you are doing on that ship?" "SIR, giving the animals back their well"

I've been hesitant to wishlist but when I learned that it's like Halo 2 and Halo 3 combined I was like daaaaaaaaaaamn

this video is extra special to me because the first dunkey video i ever saw back in the day was promotional campaign on cs source. laughed my ass off watched everything and havent missed a video since. cant wait to play the new game dunk, thank you for existing brotha

"yo, animal well is coming out!" plays anything but animal well good ad

if animal well comes with the tagline "its like halo 2 meets halo 3 - finish the fight (comes with a free loaf of wonder bread!)" ill buy 20 copies

I love that Dunkey can infect any online space he goes into just with his pure charisma, but what I love even more is GETTING SUCKER PUNCHED BY UNCLE DANE'S VOICE IN THE LAST TEN SECONDS OF THE VIDEO WAS HE THERE THE WHOLE TIME

A throwback to one of my favorite Dunkey videos of all time hell yes.

You know, it's after watching a video like this that I really feel like a good old fashioned round of wishlisting Animal Well on Steam.

I hope Animal Well gets 4 entries to the series so the 4th can be marketed as "It's like Animal Well 2 meets Animal Well 3"

Animal Well Well Well look what we have here

The first Dunkey video I ever watched was Promotional Campaign over 10 years ago, at the time that was his newest video. I’m so happy to see it come full circle. Thank you dunk

as i clicked this video i was about to ask how your video game company is doing. glad you got a game out. happy for you!

Hey, is this the comment section where we talk about wish listing Animal Well on Steam for its May 9th release?

It's looking like it's going well!

"This is where people *really* like animals!" That is so underrated and the perfect joke! omg!

This reminds me of the kind of stuff my friends and I used to do in HL2:DM and early TF2 servers. Great video.

the randos sayin it was like halo 2 and 3 fuckin sent me lmao

That's so nuts how everyone chipped in. Total homies.

Always nice to see videos about Animal Well, I heard it comes out May 9th!

You’re clearly very smart for this it’s a complete level up to your career, you created this path I haven’t seen it anywhere before.

"Its like Halo 2 meets Halo 3"

BAHAH the ending. "This is good. These people REALLY like animals."

Good to see that you’re being highly professional with your new endeavor!!

I've had Animwell fishlisted for months now, but now that I hear it's leaning into it's Halo 2 and Halo 3 sides, I've become even more hype than possible to imangine

"Be ready for May 9th, alright?" "For what?! Star Wars?" May the 9th be with you... sounds about right. 👌

this is the best advertisement campaign i've ever seen in my entire life and i saw that one ad for the ps3 with the scary baby

6:37 This fella is regarded, maybe even artistic.

Might be one of dunkeys funniest videos of recent 😂

This is a very aggressive and effective marketing campaign.

Well... it's Animal time.

This is unironically one of the greatest dunkey videos ever. He says spaghetti and meatballs!!!

When advertising becomes a hilarious social pressure experiment. Imma have to wishlist now.

"this is where people *really* like animals" holy shit lol

This is the first time I think dunkey has ever made a video where there isn’t “more of” at the end. Just may 9th

I think “it’s like halo 2 meets halo 3” is the best dunkey joke period

in animal well you wake up without your memories... because you have animal amnesia...

“It’s like Halo 2 meets Halo 3” “That’s like Halo 5!”

Well best of luck Dunkey for your 1st publishing game.

This costed the entirety of Animal Well’s marketing budget

Teal Cowboy Hat guy in VRChat saw his opportunity to make Dunkey laugh and he took the hell out of it

"It's like Halo 2 meets Halo 3" is now my favorite line ever

Literally one of his best videos in a minute how is this not above a million views

This was my favorite dunkey video i am really happy that he recreated it

Cowb ZeZe will go down in history with legends like Shrek and ratboyz.

I’m so happy dunkey finally gets to fulfill his dream of becoming reggietendo

These are the videos I live for lol. I love this campaign.

Seeing dunkey on VRC again puts a smile on my face, shame I didn't meet him, but I'm glad he got back on for another run

This is a certified Dunkey classic

Cowb is a legend for appearing out of thin air and selling the game

Congratulations Mr. Dunkley I feel so proud!

This is Comedy Gold! And nothing reminds me of gold more than wishisting Animal Well on May 9th on Steam.

Animal Well really makes you feel like you’re having *amneeeeesiaaaa*

“You like Halo? It’s like 2 and 3” I’m fucking dead

ok ok dunkey my man. I saw the Steam reviews saying "its like Halo 2 + Halo 3" before this video and that shit made me laugh. Well done, young man. (wishlisted and bought btw. bless

I unironically think this is the best possible way to promote your game! This video made me want to buy animal well

Dunkey is so good at RU-vid, he can advertise while playing completely different genres of games and get zero dislikes mah boi Bandit from Risk of Rain 2 hard carrying the second half of the video lol