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The Success and Failures of Panerai Watches (Radiomir, Luminor, Submersible) 

IDGuy
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A Discussion around the Problems with Modern Panerai watches looking at a general overview of how the brand is perceived today. Our world of watches does require a certain Relevance, History and Popularity (sometimes Hype) to help define them. And as we have seen, Panerai as a brand has peaked and dropped over the years as its popularity came and went. There are many good lessons to learn from this and the future of our watch hobby.
#officinepanerai #panerai #paneraiwatch
Intro 0:00
Panerai Today 1:34
History & Impressions of Panerai 3:06
A Relevant Design? 5:35
Designing Modern Panerai 7:50
The Problems with Panerai 11:28
Conclusion 12:32
All Images are Sourced from either Press Release Photos or Public Listings.
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15 июл 2024

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Комментарии : 401   
@ID-Guy
@ID-Guy 2 года назад
My take on Panerai: I am a huge fan of their Mid-Century design and think that their sizes could be explored greatly. I picture the success of the Tudor BB58 (Gilt) and how these classic designs from Panerai could be implemented in the same way... What is your take on Panerai as a brand? Could we see these models make a comeback into fashion again?
@MisterKnightly
@MisterKnightly 2 года назад
I figure it's also worth mentioning that your video here was well thought out, and intrinsically right about things. Though that said, my 8 and a half inch wrists love the 45mm.
@michaelfierman3256
@michaelfierman3256 2 года назад
Well I loved your render of the 36mm Luminor, but they did make a Luminor Marina 40mm that recently came out. I have to say it fit my 6 1/2" wrist pretty well. I love all of their materials as well....but like you say...the prices do seem rather high compared to what you can get from Omega or Tudor. If they were 5K this would probably solve their "problem". I just don't see this base model being $7200
@ThD040
@ThD040 2 года назад
@@michaelfierman3256 thanks for the heads-up on the 40mm model. I will have a look at them.
@ID-Guy
@ID-Guy 2 года назад
@@MisterKnightly And Panerai will always cater to the big wristed ;) Thank you so much Phil, especially for taking the time out of your day to watch the clip.
@ID-Guy
@ID-Guy 2 года назад
@@michaelfierman3256 There have been so many great suggestions in the comments about things like less decorated movements and fitting them with solid backs (that'll cut their costs a lot) But it looks like they're going in the smaller scale direction slowly! The Due and now these 40mm examples. Also wish they'd halve the prices of these pieces... ultimately selling more and in the long run making a lot more money. Maybe, just maybe there will be hope for us slim wristed enthusiasts one day ;) Thanks as always Michael!
@MisterKnightly
@MisterKnightly 2 года назад
The moment you described the watch as large, a little ugly and old fashioned I realized why I love them so much. Because the same definition can be made of me. On top of which, having a Panerai tends to annoy certain types, and that's a bonus to me.
@ID-Guy
@ID-Guy 2 года назад
And in many ways that niche of people that they've always attracted will always love them for that reason. Maybe it's a great thing that they aren't "popular". It allows the enthusiasts to enjoy them even more (and keeps the riffraff out) ;)
@MisterKnightly
@MisterKnightly 2 года назад
@@ID-Guy Yes sir. I think that's about it. The Punk Rock of watches.
@ulifluhme
@ulifluhme 2 года назад
Nails it.
@davem8836
@davem8836 2 года назад
You said it, not me :)
@MisterKnightly
@MisterKnightly 2 года назад
@@davem8836 Hahah. And gladly!
@Maarten_official_account
@Maarten_official_account 2 года назад
I’m a proud Paneristi and I enjoy my 44mm manual wind 8 day power reserve Luminor every time I open my safe and put it on my wrist. I always had a thing for the underdog and I love the way they don’t follow the trends. That being said I prefer the older models over the modern interpretations. Panerai to me should give me a vintage vibe. I don’t know why but often I wake up and just decide it’s not going to be a Rolex or Omega day but a Panerai day. Loved the video and your opinion on the brand.
@ID-Guy
@ID-Guy 2 года назад
Thank you for sharing Maarten! Ah, I keep imagining the BB58 Gilt and what Panerai could do to shine them up. I also feel the same way that they need to bring across the "old world" feel of watchmaking. And funny, looking back at the clip, it begins with the archive footage and slowly works its way to the modern pieces with ceramic bezels etc etc. Love the classic look of these pieces...
@greattitan7987
@greattitan7987 Год назад
Thank you for being a Paneristi so we have one less person on the Rolex wait list.
@marcn8750
@marcn8750 Год назад
@@ID-Guy thank you for you informative video. I like that there is no loud music blaring and not screaming (as some watch video commentators seem to feel compelled to do). You also get to the point. Again, some others just drone on. A quick note about Girard-Perregaux and their cushion case watches. 38 mm. What …? GP makes cushion cased watches. They used to. 2001 Was the last time they did. In very limited quantities. Google “Girard-Perregaux ref 2498” 2598, 2499, 9012. The 2598 won watch of the year in japan 1999.
@anacquiredtaste3582
@anacquiredtaste3582 2 года назад
I love my Radiomir and Luminor 8 day manual wind. The design aesthetic is so iconic, and outside a submariner , one of the watches that you can identify from across the room.
@thilog5874
@thilog5874 Год назад
And why would you want that?
@chasekemp4982
@chasekemp4982 2 года назад
The base models with simple ETA movements need to come down in price. They can even be simplified with less movement finish and a solid caseback. Start offering them in 40mm or 42mm (reduced size) as well and keep the original sizes in low production runs every year. Then start marketing online and events using their military history.
@ID-Guy
@ID-Guy 2 года назад
Great point about the finishing and solid backs Chase (no idea why they don't do this to save themselves the hassle) There is so much opportunity here for them to expand on these classic designs and play around with their sizes. Who knows, maybe with enough feedback on a video like this we'll see a change!
@timsiragusa9096
@timsiragusa9096 2 года назад
All of the ETA calibres were phased out 4 years ago. Try to keep up.
@2K9s
@2K9s 2 года назад
@@timsiragusa9096 Isn’t the P9200 a swiss made ETA 2892 with a chronograph module over it?
@Jedimaster36091
@Jedimaster36091 2 года назад
Reducing the price of their watches would destroy the brand’s credibility and viability.
@shiraz1736
@shiraz1736 2 года назад
@@timsiragusa9096 Is Odak correct Tim?
@MWS1960
@MWS1960 Год назад
I’ve walked through the streets of Aspen, CO and struck up a conversation with other men wearing Panerai and it’s great to be part of the club. The latest Navy Seal watches are amazing. I get complete strangers asking about the watch. The first time I ever viewed the Panerai was during travel back to England from my new home in the U.S. and instantly set my sight on buying one. I now wear Rolex, IWC and Panerai and love them all. It great to see the 44mm submersible 👍👍
@richardweir3342
@richardweir3342 2 года назад
Dear ID guy, that was probably the best short video I have seen about any brand, well done. And now I find myself strangely attracted to a Radiomir.
@ID-Guy
@ID-Guy 2 года назад
Whatever you do... don't look at the PAM512 like I am...
@TrendyStone
@TrendyStone 2 года назад
You can buy 38mm, 40mm, 42mm, 44mm or 46mm Panerai. I don’t understand the criticism of them all being too big. Anyway, I have two and love them.
@TrendyStone
@TrendyStone Год назад
I also have two...and when I bought my first PAM 111 about 15 years ago there were 40mm options is the display case.
@JohnJohnson-dv1ds
@JohnJohnson-dv1ds День назад
The Timeless Watch Channel has the most epic video on Panerai. Hands down.
@alvinmick218
@alvinmick218 2 года назад
I have always admired Panerai because of their amazing history and the absolute ruggedness of some of their models but like so many watch brands that started out making tool watches, they seem to have lost their way. Maybe the business model is inevitable to remain successful but it’s always a shame in my eyes when brands like Panerai, Rolex, etc… leave their beginnings and drift towards luxury watches. Sadly, as prices go up, they put themselves out of the reach of so many that appreciate their design and quality. You’re right about Panerai’s potential and yes I want them to succeed more than anything too! Let’s hope for the best. Thanks for another fantastic video. Have a great weekend my friend 🥃
@9er..
@9er.. 2 года назад
Well said!! So much potential to have an appeal to a whole new audience. There’s so much class and 50’s chic with theses watches that if they only reduced the size and increased the WR, the market would beg for these.
@ID-Guy
@ID-Guy 2 года назад
Imagine the headlines "Panerai Makes a Comeback!" Thank you 9er. Such impressive designs all-round.
@TrendyStone
@TrendyStone 2 года назад
But they already make 38mm, 40mm and 42mm models. Lots of options if you don’t want 44mm or 46mm. Just look at their website. When I bought my first Panerai 15 years ago, even then they offered a verity of 40mm versions. I don’t understand this video at all.
@divjan3990
@divjan3990 2 года назад
Always amusing and informative, love your channel !
@ID-Guy
@ID-Guy 2 года назад
And it means so much that you can take the time out of your day to watch the clip Divjan! Thank you as always sir!
@KC-bv9kf
@KC-bv9kf 2 года назад
I constantly think about how it would be in my collection if it’s only a little smaller, and then this video dropped. Bravo!
@TriforceRich
@TriforceRich 2 года назад
Great stuff. I don’t mind the big look of Paneria, it’s in the DNA, but my wrist simply cannot handle the 44mm standard size. It’s all proportions. A smaller Panerai would still retain the oversized look on my wrist but allow it to be manageable.
@ID-Guy
@ID-Guy 2 года назад
Great to see you Rich! I fully agree. It's not about changing anything about the design, keeping everything the same and just tweak the scale. Damn, I just think of a 36mm explorer sized model with crown guards, huge crystal et al. Super elegant and refined but also rugged AND would be on the wrist 24/7 no problem ;) Hope you're well brother!
@Yorkshiremadmick
@Yorkshiremadmick 2 года назад
Great Presentation You’ve grown in confidence. Well Done. Love how you made a simple change. Lugs. Size. I could see me for the first time obtaining one. I could see women even considering them. Hope you send this to Panerai !
@xekret
@xekret Год назад
I just bought a 44mm Submersible white dial and love it. I’ve been a fan since the early 2010s.
@atthelord
@atthelord 2 года назад
Interesting video. I recently got a Luminor Quaranta and I’m extremely happy with my purchase. It wears really well on my 6.5 inch wrist, feels great. I genuinely like the cushion case and how it wears. I’m a bit iffy on the movement though. Having said that I really like it. They are slowly and steadily decreasing the sizes (40=quaranta and they have a Due Piccolo at 38). I don’t really follow trends and mostly just get the stuff I like, so I guess if there are others as blissfully ignorant as me, then congrats! You just bought an amazing watch that I’m sure you’ll enjoy wearing for a long time ahaha. Cheers mate, great video as always 👍🏼
@ID-Guy
@ID-Guy 2 года назад
These new Quaranta's and the latest Submersibles are definitely going in the right direction! And thank you for sharing. The movements in these machines (like many) we all seem to be asking for more love and attention put into them but hey! Solid watch, an icon, with an amazing story. And thank you for sharing!
@angelos6817
@angelos6817 2 года назад
Top job! You always make sense.👍
@robertobettinelli5239
@robertobettinelli5239 2 года назад
I own 4 panerai, 2 luminor of 44 and 2 radiomir of 45. the last taken is the 914, wonderful design, 300mt WR, as a modern panerai should be. Panerai has made many mistakes in recent years, but it seems that today it has taken the right path, making the 40mm models, but it should not lose its identity by removing the 44 and 47 models.
@missakhaladjian
@missakhaladjian Год назад
Do you recommend me buying the new pam1312? It will be my first lux watch.
@robertobettinelli5239
@robertobettinelli5239 Год назад
@@missakhaladjian the 1312 is one of the best-selling Panerai. but also the radiomir origin or the 992 are to be evaluated. in short, they are to try and feel how they suit you good choice
@Thomas-vq5pb
@Thomas-vq5pb 2 года назад
Thanks for the video!! I was gifted a panerai in the early 2000. I eventually sold it as I loved the design but the size was too much for me both diameter and thickness. I also thought that the off set second hand and sub-dial seemed a bit lost or out of place, a bit « added on ». Completely agree with you that 36 mm, 12 mm thickness, 20 mm lug width, thinner leather bracelet or tropical and you have an instant best seller. Great brand, great story.
@ID-Guy
@ID-Guy 2 года назад
It's a real dream to think they'd go that minimalistic with a Panerai and its size but hey! It looks like there is a majority who would love to see them smaller. I keep thinking about a BB58 Gilt and how Panerai could show off their stuff following the same principals. Thank you so much as always Thomas and have a great start to the weekend!
@robb6391
@robb6391 2 года назад
Phenomenal review , thank you.
@13siniestro80
@13siniestro80 2 года назад
Nice video, I love all the info you gather to make such an interesting topic. I think that Panerai watches are like the old super cars like a Countach or the 930 turbo, no compromises on comfort and looks. That is the something I respect, "my way or the highway" attitud.
@ID-Guy
@ID-Guy 2 года назад
Even older cars! Like 30's Bentley's ;) There is something pretty awesome about a brand that is unwavering when it comes to keeping their design identity strong, fully agree. And thank you as always Sinestro for taking the time to watch the clip!
@joker14n
@joker14n 2 года назад
Love the panerai..the design is wonderfully simple. And let’s be honest, the average watch buyer these days is more interested in a submariner at 2x retail…
@hiddyboy101
@hiddyboy101 Год назад
Great work on this video...and I'm inclined to agree with you.
@wallpaper000
@wallpaper000 2 года назад
Where I live, this brand is probably the must-have for rich-blingy teens. Saw 4 kids wearing them just last week, in the same mall, same hour. The older ones typically flex with Rollies / Royal Oaks.
@DJBIGBEN.
@DJBIGBEN. Год назад
i have a pam 0074 and its a 40mm with a zenith movement. bought it 23 years ago and its still going. Looks great on the wrist & the size makes it stand out
@EdwinNikkels
@EdwinNikkels 2 года назад
I own one of Panerai's icons: the PAM00111 and I love it for its size, its wrist presence and its heritage. It is a true icon that you spot a mile away, not so much when going smaller in size, Mr. ID. ; )
@DavidMussington
@DavidMussington 2 года назад
Agree. I have. PAM00104 - and it is my favorite. Timeless and rare enough where I live to remain exclusive.
@markbyrum4743
@markbyrum4743 2 года назад
Totally agree with your suggestions. I think the Panerai is an extremely interesting watch - but I cannot wear a 47mm watch. My 175mm wrist is only about 52mm wide. There would be too much overhang. A 36-40mm version would be great! Good vid. Keep at it!
@adrianonate4678
@adrianonate4678 2 года назад
I am a big fan of big watches and I own some Panerai. Thank you for this video. I find them very very interesting indeed. No need for them to be smaller! My humble POV.
@alansmith4395
@alansmith4395 2 года назад
The best watch case they make is one no one ever talks about, the 1940 42mm case in the Pam 512 and 574. They everything you want. Sandwich dial. Sub secs. Manual Wind. 100m water resistance. Thin enough for anyone. After two years of period research I pulled the trigger on a perfect pam512 and just love it.
@ID-Guy
@ID-Guy 2 года назад
So damn gorgeous. I love the square shoulder Radiomirs! Huge congratulations for picking it up after all those years of research man... it makes the experience all the sweeter. And now I'm definitely going to be looking at them this evening...
@karl_m3013
@karl_m3013 2 года назад
Agree 100%. Smaller watches please. Love the Radiomir designs.
@ID-Guy
@ID-Guy 2 года назад
Are you more of a fan of the classic wire lugs or the thickers lugs that came in later? Love them too Karl and thank you!! Hope you're doing incredibly well sir!
@Sabundy
@Sabundy 2 года назад
I am not even much of a watch ⌚ guy bit your videos are so interesting that I feel a learn a lot about watches from you.
@movies2525
@movies2525 2 года назад
I was of the view that Panerai's were too big. I then attended a Panerai event at the invitation of my AD for the free food. I left that event wearing a 42 mm Submersible PAM00959. The 42 is a great size. Diving into their materials, I then bought a 42 mm Submersible Carbotech PAM00960. I went to another Panerai introduction and my wife fell in love with the 38 mm Luminor Due PAM01280. She loves wearing it. Ok, it's only 3 bar, but she wasn't looking for a dive watch, she was looking for the aesthetic. Panerai offers a wide variety of watches that are smaller than 44mm.
@watchsixto
@watchsixto 2 года назад
I totally agree with you definitely should make a smaller version and they'll be back in the watch game again
@ID-Guy
@ID-Guy 2 года назад
I just keep imagining a BB58 Gilt and how a scaled down Luminor would fit that criteria so nicely... Ah, we can only dream Sixto ;) Thank you brother
@eyeontime6136
@eyeontime6136 2 года назад
I totally agree with every point, well said. Cheers!
@realmintchocchip
@realmintchocchip 2 года назад
They did release the 40mm Quaranta . I got a white face one. Loving it.
@ID-Guy
@ID-Guy 2 года назад
White Dial Panerai's don't get the love they deserve! Thanks for sharing HC, I love the aesthetic they chose to go with on this model!
@ThD040
@ThD040 2 года назад
Had two of them, the 177 and 610. The 177 was almost wearable with my small wrist. Sold the watches but still love them and miss them. Such a great design and fun thing. Just with for a steel Luminor Logo at 40mm with 300m water resistance. I would directly buy one.
@ID-Guy
@ID-Guy 2 года назад
It's great to see so many enthusiasts clamouring for the same thing! Maybe, just maybe the more we ask we might be rewarded. And thank you Theo! It's so awesome reading about enthusiasts accounts.
@duketogo666
@duketogo666 2 года назад
Baltany… you’re welcome ☺️
@wescobts
@wescobts Год назад
As always, a great video. Well thought out, researched and spoken. I can see both sides of the street, change with the times, increase consumer base by changing product. The other side is to stay with what made you who you are, damn the torpedos. Often, the latter is damned by the torpedos, and all perish. The prices are really questionable, I could see this if they were in house. I too would like to see Panerai succeed, but the current designs and prices keep me window shopping.
@RaghavHari
@RaghavHari Год назад
Great review IDGUY! Very balanced and honest opinion of the AT! 👏🏻😃👍🏻
@kelvinngow6343
@kelvinngow6343 2 года назад
Its still a brand I love and resonate with because I like vintage styles. I do feel at one point In time they were making too many variant of the same thing and made it limited production, there is only so many one person could buy. I still own a Pam 233, their first in-house manual wind 8 days power reserve. It’s my keeper and I love changing straps with it. It’s not my everyday watch for sure. It’s such a great weekend watch. I do agree somewhat that some were way oversized to wear for regular sized people.
@VWatchie
@VWatchie Год назад
Really couldn't agree more. I fell in love with this brand some eight years ago but always felt they were too large for my 7.7-inch circumference wrist! I even got myself a replica (now destroyed) to try out for size, but I just couldn't get it to work for me.
@JohnJohnson-dv1ds
@JohnJohnson-dv1ds День назад
I love my Panerai. That said; I wear my 2001 Omega Seamaster more. And for everyday, nothing is more comfortable than my Tag Heuer Aqua Racer for bumming around town. But going out to dinner… the Panerai is my go to.
@dingodave3966
@dingodave3966 2 года назад
Couldn’t agree more. Really admire and value your approach to design. I’ve always wanted a Panerai. I remember trying one on, I thought it was just a little too much for me as I’ve been enjoying 40mm size. But now that I’ve seen what could be (hope they see this) with those slimmer lugs and case, I think I’ll wait and watch this space before I dive in to the Panerai brand… 😊
@ID-Guy
@ID-Guy 2 года назад
It would be superb if they went back with some of these classics and gave us a "greatest hits" following the same kind of principals as the BB58 but hey, sometimes we dream too much ;) Thank you as always Dave for the compliment and for taking the time to watch the clip. Really means a lot sir!
@randallk2556
@randallk2556 2 года назад
@@ID-Guy if a PANERAI was 39mm it would look 100% homosexual. I have dive watches at 39 and 40mm But the PANERAI design and style would not suit this. It would look like a watch designed for homosexuals and lgbt
@anonymous6817
@anonymous6817 6 дней назад
​@randallk2556 and what is wrong with homosexual?
@stevefox8605
@stevefox8605 2 года назад
Excellent video. I've handled a couple of them, liked the design but way too big & overpriced for what they are - but agree, shrink the size and put decent movement in & I'd definitely be interested. Love the basic rugged simplicity of the design, just not the scale. Superb video, thank you 👍🏻👍🏻
@adammacfarland6415
@adammacfarland6415 7 месяцев назад
Fair points. I know this is an older video, but they make the Radiomir down to 38, Luminor down to 40, and Submersible down to 42mm. This is all up to taste, but I have a 17cm wrist and am somewhat thin. I tried on the 44mm Submersible and it was too small to be big and too big to be small. Kind of an awkward size for me. I went with the 47mm. It’s huge. But that is part of the design. I like small watches too. Also have a BB54, which I absolutely love because it is small. The design works really well at that size. Both are such cool pieces to me.
@richlander5874
@richlander5874 2 года назад
Great video as always 👍 You hit the nail right on the head. The watches are gorgeous but just too big. Maybe someone from Panerai might be watching and in a few years we could get a 39mm.
@infinati
@infinati 2 года назад
Love the redesign you did 👍
@mcody68
@mcody68 2 года назад
Totally agree. I’ve always liked Panerai however they wear just to big for my 17cm wrist. I’d be in the queue, along with thousands others, for a smaller format.
@ID-Guy
@ID-Guy 2 года назад
It's bizarre that just scaling some of these Classic models down would make such a huge difference (excuse the pun) Thanks for this Mark ;)
@mcody68
@mcody68 2 года назад
@@ID-Guy seems so obvious. Total bizarre why they resist. I guess the Due is an attempt to test the market but at 30m WR, it’s an insult to a brand who’s heritage is dive watches.
@mrbud8524
@mrbud8524 Год назад
Great video. I have a Rolex Submariner & a Omega 42m Seamaster 300 blue definitely adding a Pam next to my watch collection love the 44m or 47m Panerai look different to other watch brands out there
@dgarrido3381
@dgarrido3381 2 года назад
Super good exposition! Talk and walk pretty goof✌️
@janihellberg6911
@janihellberg6911 2 года назад
I was exited when they came out with 40mm versions, but they have downgrated the movements and even the caseback is snapon but made to look screwed. They are making all the wrong moves.
@ID-Guy
@ID-Guy 2 года назад
That is insanity that they used snap-on backs! Ah Richemont... they can let a brand like Lange thrive and do Panerai dirty...
@julienfroidevaux1143
@julienfroidevaux1143 2 месяца назад
The more you learn the more it turns people off this brand .😥
@jrobinson5661
@jrobinson5661 2 года назад
Panerai Luminor 10day GMT PAM 00986…amazing piece
@ID-Guy
@ID-Guy 2 года назад
Such a cool looking piece, super technical but they still manage to make it simple!
@Aeunion
@Aeunion 2 года назад
I actually discovered panerai through their ww2 history. I always really wanted the SLC, but theres just no way at all for me to wear a 47mm watch which is such a shame. So unless the impossible happens and panerai decides to scale back their sizes a bit, ill have to stick to admiring it from afar.
@ID-Guy
@ID-Guy 2 года назад
That classic stick dial with dots. I was actually admiring them the other night. Love the simplicity and how it works with the wire lugs on the case. But 47mm's... It's like if IWC were still making 55mm Flieger watches for commercial use ;)
@realalexmackenzie
@realalexmackenzie Год назад
You also have to consider the lug to lug distance when assessing how a watch will fit. I've owned the 425, and will be re-acquiring it at some point this year. The wire lugs give it a lug to lug of just over 50mm. That is right around my 43mm Sea Dweller. Yes, you will get more dial real estate, but it won't over hand the wrist.
@giovannicaporicci2241
@giovannicaporicci2241 15 дней назад
The side by side of the Rolex Explorer and the smaller Panerai is brilliant! I agree that a smaller size would open up a larger clientele for Panerai!
@fredallen217
@fredallen217 Год назад
You are so right,Thanks
@AK-rq1cz
@AK-rq1cz 2 года назад
Given Panerai's history with their watches used in World War II I would think they'd market off that history like Omega did (General Omar Bradley visited their factory), but they remain niche, I can't help thinking it's in part what you're saying about the designs, and yes for what they are on paper spec wise, the prices are just insane. Look at what Doxa has done to scale down their models, like the sub 200 that is a nod to the original 11804, predating the Sub 300 with HE valve that Jacques Cousteau and his team wore, but historically important, and wearable as a daily by almost anyone. I like Panerai, but not enough to buy one or even consider saving for one at the price for what it is. It's almost as if they're happy with their static location, position and meaning in the market, which I suppose is fine but it limits their appeal and potential customer base.
@ID-Guy
@ID-Guy 2 года назад
Isn't it a crazy thing to think that a large majority who look to these watches and find them appealing cannot justify owning them because they are too large? I just think of a model like the Tudor BB58 (Gilt) and how these OG Submersibles could fit into that niche so nicely as a daily wearer if they were just shrunken down. Maybe it's just me? ;) Thanks as always for sharing AK!
@AK-rq1cz
@AK-rq1cz 2 года назад
@@mkii2363 Thanks, I did not realize that about Panerai. The same is true of IWC, Stowa and Laco and the Luftwaffe. Those brands have completely different ownership today and now have nothing to do with the Nazis, but yeah they wouldn't acknowledge something so terrible.
@kevingilhooley2064
@kevingilhooley2064 2 года назад
From what I see today, many watch brands celebrate their WW2 military history...even Seiko celebrate the Willard in its use during the Vietnam war and didn't Casio also bring out a 'Desert Storm' for the illegal war in Iraq....so to single out Panerai for using their military connection during WW2 is a tad ingenuous don't you think?.On another note I have 3 Panerai models and a medium wrist and yes....I agree with ID Guy they would all be better at 39mm or 40 max
@kevingilhooley2064
@kevingilhooley2064 2 года назад
@@mkii2363 .....you did in your initial post to which I replied.But let's face it one could allegedly tie Nazi connections to most of the French fashion houses(Vuitton,Dior etc)..Hugo Boss and his Nazi youth ties,the Dutch with Heineken and the Swedes and Swiss who were supposedly neutral.A lot of people made a lot of money from WW2 and not just Panerai.Have a good day.
@user-wi9nn6dz8w
@user-wi9nn6dz8w 2 года назад
I would love to see the Egiziano and the Mare Nostrum built into full collections with case sizes of 39 to 42 mm. This could address the valid criticism that most Panerai watches look the same.
@MCFCTheMadHatter
@MCFCTheMadHatter 2 года назад
I love the simplicity of Panerai. I won a 422. Yes it’s a 47mm and yes it not going to appeal to a broad audience. But I don’t care. Th rose gold hands, the cushion case, the contours of the cushion case, the history & the originality of it. It makes me smile when I wear it. I own a Rolex dive watch too and the intertwined shared history of the two make them extra special. Not an Panerai fanboy, but def appreciate the history and the uniqueness of the piece. Will always have it and never sell it
@bindoctrinated3147
@bindoctrinated3147 2 года назад
Interesting take. They have started making smaller watches, I'm seeing 38mm Due, 40mm Luminor Marina and 42mm subs. I think a lot of people still enjoy the large 44-47mm models but they are moving some models into the smaller arena. They really are cool watches!
@Beck-Stein
@Beck-Stein 2 года назад
WR is ridiculous for the due.
@bindoctrinated3147
@bindoctrinated3147 2 года назад
@@Beck-Stein Agreed, it should be a minimum of 100m.
@jjjjimm
@jjjjimm 2 года назад
I could not agree with you more. I have been jonesing for a 37-38mm Radiomir for years.
@ID-Guy
@ID-Guy 2 года назад
We can only hope that a video like this is seen by someone somewhere who reads the comments and that perpetuates something ;)
@mn1801
@mn1801 2 месяца назад
A long time back in 2007, when I was a novice person in the watch world, I saw Panerai on the wrist of my colleague in New York City. I was amazed at its simple but rugged military design. While I never bought one because it was "expensive" for me then, I realized that it was a great brand and had a history, which I admired. Several years forward, I heard somewhere that the quality of Panerai watches came down and they are no longer water and shockproof. So ultimately I was put off by the fact that there were quality issues especially because they have a diver's heritage. How can such a watch can have waterproof-related issues? I still admire their design but the size and possible quality issues keep me away from buying them.
@DavidDatura
@DavidDatura 2 года назад
I agree that Panerai’s need to be smaller. But 36mm might be going a bit too far IMO, for a Panerai anyway. My favorite watch size is 38mm. But bringing them down to 40mm would be ideal. But then sub 40mm might work for a separate line at Panerai, as British brand Fears make similar shaped Tonneau cased watches, and at my perfect 38mm diameter too! Yet they look very well proportioned. Panerai’s without their trademark crown guard mechanism (which might be too bulky visually on a sub 40mm watch) could work I think.
@joshuaodyssey
@joshuaodyssey 2 года назад
Went to a Panarai Store to look at the Carbotech and my Girlfriend said, "You already have that watch" She was referring to my $100 GA 2100. $15,000+ for a CarboTech or $100 for a Gshock to the General Public they look the same. There quality has also diminished check out the video, "Why I'll (Probably) Never Buy Another Panerai!" by the Time Teller to learn more. I love the Titanium / Steel Panerais and have been very close to buying some of them. The only thing that holds me back is their size... its just not reasonable for daily wear. I love the explorer comparison if they made Panerais comfortable like the explorer they would sell out!!! I would be first in line for a hardcore Panerai in a comfort size.
@ID-Guy
@ID-Guy 2 года назад
Always listen to a girlfriends POV on watches. Ladies never sugarcoat it and say it as it is (really refreshing for us) ;) Thank you for sharing Joshua!
@chi-towncalifornia5916
@chi-towncalifornia5916 2 года назад
Nice analysis, IDGuy. Not only would I personally size Panerais down to 39-42mm, I would have Tudor make the movements for their watches.
@sergeyyatskevitch3617
@sergeyyatskevitch3617 Год назад
Good tempo and a frank attitude are very commendable. Liked the video. At the same time, if I may, I might say that maybe (again, maybe, as I not a designer in any shape or form) the very combination of the last century design, a spartan dial and the size, is what makes those watches look masculine. Compress them to a smaller size and the magic would be gone... The watch comes form the military divers, who are the real hardcore warriors, thus making this watch smaller, will "neuter" these watches, and detach them form their history. IMHO. Cheers!
@mmbrey4973
@mmbrey4973 2 года назад
totally right, every size from 36-41 mm would be gorgeous!
@ID-Guy
@ID-Guy 2 года назад
It might scratch a few heads but wow... an all gilt, simple model with all the details like a top hat crystal and crown-guard. What an awesome (under the radar) daily wearer!
@georgetsang5780
@georgetsang5780 2 года назад
Totally agree. Keep all their current features, just shrink the whole package down to 38mm. My 16mm wrist was not made for a Panerai.
@therealnivel458
@therealnivel458 2 года назад
100% agree. Panerai has a lot of potential, but they need to change.
@ID-Guy
@ID-Guy 2 года назад
It would be so good to see "Panerai makes a Comeback" as a headline in the future.
@rbruce63
@rbruce63 2 года назад
Superb!
@Ibowers2
@Ibowers2 2 года назад
Great perspective and video. I really want Panerai to succeed as well yet continually am disappointed by the direction of their products. Smaller designs would work if they kept to their tool-ish properties. A 38mm watch? Ok. But, yes, the water resistance of 30m was bad. Rolex and Tudor have a formula for their sports watches that don't compromise with size. Panerai should hold to that same formula.
@markraatsart5049
@markraatsart5049 2 года назад
Terrific video and great comment on one of the great watch brands of our times. You're South African by birth? I owned two Panerai's and had them for many years but in the end I simply grew bored with them and in truth, I am not sure why. The brand lost its appeal and I found myself moving back to the Rolex, Omega watches I had had for longer in my collection and in the end I sold them both to explore new brands that for me, offer far more appeal.
@Instablaine
@Instablaine 2 года назад
IDG….just excellent. Well done.
@LionAndALamb
@LionAndALamb 3 месяца назад
I agree with you 100%. I love the elegance and design, but the scale is just too big for me to wear.
@michaelcipriano5803
@michaelcipriano5803 Год назад
Panerai are the most beautiful, distinctive & under rated watches. Timeless & a work of art !!
@travelandwatches8
@travelandwatches8 2 года назад
Agree. I like Panerai, however with my small wrist they are too big for my wrist. Unfortunately, the "ladies" models that still have the crown guard, only has 30 meters of water resistance. What is the point of the crown guard then, apart from Panerai design.
@ID-Guy
@ID-Guy 2 года назад
For any of these supposed divers to have 30m WR is pretty hilarious. It's been one of the most controversial things surrounding the smaller cases of these Panerai pieces. And the crown guard is probably all cosmetic and nothing else haha!
@mirkomillo2911
@mirkomillo2911 Год назад
Owned a Luminor Marina manual and a Power Reserve automatic almost 20 years ago sold them to buy an Audi TT…I looked ‘on the other side’ 😁 collecting Rolex for years….Yeaterday I could not resist and went a ahead purchasing a Luminor 1950 GMT 3days with Power Reserve in its back….such a beauty!!! Once you go Panerai …. Sempre ne comprerai !!!
@dianaevansthegirlwhodraws
@dianaevansthegirlwhodraws 2 года назад
I love the brand and its history too!
@carguy3645
@carguy3645 2 года назад
I love the brand and yes I agree they should follow the trends and changes if their lines.
@typebflieger
@typebflieger 2 года назад
Like many, I’m a fan of the Panerai aesthetic and the brand’s history, both of which highlight boldness and masculinity. Yet, you really hit the nail on the head when you pointed out the elegance of these watches. This is a critical point because it suggests that they can be made smaller without losing their character. Assuming Panerai will continue to make large watches, I don’t get what the sticking point is for the brand or for Paneristi when it comes to adding smaller versions of their core references. To this point, Panerai’s downsized models have not been as full-featured as their larger models. Maybe if they stopped oversimplifying their smaller models, they’d be taken more seriously by existing fans of the brand, and maybe spark new interest as well.
@AlessandroGenTLe
@AlessandroGenTLe 2 года назад
Totally agree, even with my 19.7cm wrist, I find the 47mm ones definitively TOO chunky. Plus I know a lot of women that would love to get some Pam sized for them (like that 36/37mm example in your video). Possibly WITHOUT throwing out of the window the essentials, like water resistance, and without scamming people about "in house" (ETA) movements.
@mt24Carson
@mt24Carson 2 года назад
If they keep them in the 40-42mm size, with an occasional 44-45mm, that would work, for me anyway. Their older 40mm version have some appeal to those of us with more slender wrists. Great video as always @IDGuy. ⌚️👍🌲🏔🥃🎸🍷
@ID-Guy
@ID-Guy 2 года назад
Thanks as always David and I hope the desert is still absolute paradise!
@mt24Carson
@mt24Carson 2 года назад
@@ID-Guy Actually in Montana now. Desert was good, though it is time for another adventure. 🏞🏔🏕🦬🐴🦌🐂🌲
@tubefriki76
@tubefriki76 2 года назад
Like so many others, my introduction to Panerai came from seeing one on Sly Stallone's wrist. Looking at its trademark cushion case and crown guards I thought, "What the hell are those?" 😄 Unfortunately I've never seen a Panerai up close in the metal; would love to put one on wrist. Design-wise I've grown to like and appreciate their style and function (especially the crown guards), but I'm also put off by their size. I can wear a beefy 43-47 mm watch, no problem. Question is do I WANT to wear a 43-47 mm watch? No. But isn't the draw of a Panerai its size, especially when Hollywood heavyweights (literally speaking) like Dwayne "The Rock" Johnson can be seen sporting one on their massive wrists? If Panerai is pushing their brand to be likened with big-name action stars--to be associated with high status and luxury--then I don't see them producing sub-40 mm models anytime soon. Great vid as always 👍. Hopefully "Expendables 4" will be made and we can see more Panerai onscreen ('cuz you won't see them much in the wild 😅). Cheers 🍺
@ID-Guy
@ID-Guy 2 года назад
Your points are always so fresh brother. Absolutely, if some makers like Rolex choose polish, others choose tiff blue and others opt for size to make their watches noticeable / recognisable... It's all about laws of attraction ;)
@davem8836
@davem8836 2 года назад
1997, Florence, Italy on my honeymoon and I see a guy wearing a watch. "Where did you get that!?" I asked. I'd never seen one. Straight over the Pontevecchio bridge I went to the boutique. If I told you what I paid then prior to the takeovers, you'd faint. Hint: Less than 1k US. Call it a wedding present from my wife. I've been offered a lot for it but it's not for sale (not as long as my wife is around, anyway). ;)
@OldLineWatches
@OldLineWatches 2 года назад
You might like the Pheon from Hager Watches. The designer loved the DNA of the Pan cushion and dial but wanted something that wasn’t comically large.
@epicv7dayz824
@epicv7dayz824 3 месяца назад
Fully support your views on panerai, being a new owner of one after lusting after one for so many years and being conned via good marketing I find myself a little glum after reading and hearing the shady practices that are going on specifically on the movements in the latest gens. I fear the new ceo, whilst talking wonderful rhetoric and waxing lyrical on new materials, saving the planet et al, he/they seem to be ignoring the loyal base and at the same time refusing to acknowledge or listen to potential new collectors. See how they go in the next few years.
@erythuria
@erythuria 2 года назад
The lack of honessty about the movements' downgrades and lack of finishing are enough to put me off.
@ID-Guy
@ID-Guy 2 года назад
It's a huge deal and definitely affects how the brand is perceived today. A real shame what Richemont did...
@DeadReckoner
@DeadReckoner 2 года назад
@@ID-Guy agreed. I'm more than happy with my "denim dial" Railmaster, but I'd considered a PAM01314 before that. Richemont really lost people's trust with their shady approaches, sadly. It makes me wonder about the other brands that live under their umbrella.
@ArizonaMMJ
@ArizonaMMJ 2 года назад
Panerai is badass. They do have smaller models now
@bravo154cm
@bravo154cm 2 года назад
I agree with your comments 100%!!
@WestCoastAce27
@WestCoastAce27 2 года назад
Solid video. A very unique watch brand that deserves a better date than its mgmt is giving it. But disagree about 36mm - that would be just as polarizing as 47. 40-42 is the sweet spot.
@selmite5566
@selmite5566 2 года назад
I love these short informative videos like you used to do in the beginning. I have to admit you lost me for a while with those two and three hour conversational videos where you flip through watches on the computer.
@ID-Guy
@ID-Guy 2 года назад
Those livestreams will come back better than ever one day (on a new channel) with proper camera setups and all sorts but this page has always been about reviews and discussions first ;) And thank you for taking the time to watch these clips!
@tobimaxx
@tobimaxx Год назад
I love my “small” 42mm PAM00392. This sits perfectly on my 19cm wrist.
@Tuneitupful
@Tuneitupful 2 года назад
Could not agree more about the size point. Many a times I have wanted to consider them but the size always puts me off.
@octaviograsia2831
@octaviograsia2831 2 года назад
Im a Paneristi….i agree with ur views…a few years back ive more interested in IWC smaller sizes lol
@essa6315
@essa6315 7 месяцев назад
Have a PAM111 and it's the best watch I've ever owned. Bold, simple and reliable.
@jorad4887
@jorad4887 2 месяца назад
i love these huge watches at 44-47mm, keep them large and charming never go small, if things go well i might buy 4 panerai watches at the end of this year
@threefive2072
@threefive2072 Год назад
appreciate your perspective! they should be smaller, and the waterproofing issues are a horrible miscalculation. snap casebacks? wtf. they are going to take a while to recover from this. the one thing i would add is that i believe panerais wear smaller than their nominal size due to the way the lugs don't read as part of the case. this is especially true with the wire lugged models, but even so with the radiomir 1940 and the 1950 luminor models. IMO. for example i feel totally comfortable with a 42mm submersible, but a 42mm pelagos looks horrible on me.
@LEORedSun
@LEORedSun 2 года назад
Couldn't agree more. I love Panerai but they just made too many models, and not to mention I've seen some high end knock offs have better quality than the genuine.
@jackominty3633
@jackominty3633 2 месяца назад
I bought my PAM00736 * BECAUSE * of it's 47mm case, not in spite of it. But I can pull it off with my 8-inch/20cm wrist. If you've got the wrist, it's got the presence!
@wristcandy5451
@wristcandy5451 2 года назад
I love their simple style, typical Italian beauty like Glorence where they come from
@ID-Guy
@ID-Guy 2 года назад
There's nothing like them (and that's what makes the brand so special) Elegant just like Florence, fully agree! ;)
@Thegeordiemonkey
@Thegeordiemonkey 2 года назад
Could not agree with you more!👌
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