These Genres Get The Most TV Placements 

I have gotten great success with solo piano music with classical background music and light jazz

Nice one ! Thanks for the insight 🙌🏽✨🙌🏽

Great advice! Appreciate these types of videos!

Great video and interesting thoughts. Appreciate the video!

Thanks Jesse, another great, informative video. Much appreciated.

Very valuable!! Thanks Jesse!!

Great info! Thank you!!!

Funny that this was literally the next recommended video after I asked you the question. The interaction is helping my own personal algorithms!

Thanks for the sound advice, Jesse. I'm just starting out in my 50's and decided to make music my new hobby in early retirement. I have my home studio set up, everything ready to go but then I realised I didn't know what type of music I should make. Everything you said makes sense. Advertising is about an image, making people want something, making people move forward in some way. Slow tempo music that you'd fall asleep to isn't going to sell much!

New camera looks great! Good advice too!

Splendid info as always 😊

Makes sense across anything to do with music. Know your audience and what is main stream at the time. Be willing to step out of your comfort zone. The unknown can boost your creative skills. Thanks for this video.

Great advice! 👍

Thanks a lot this was crucial as I’m putting my catalog together. Love your channel!

This is a great video. I made an edm track for a client for a spec project which he loved. But it never got used. It fit the example given, except for one thing…it was too slow, which essentially took it out of the sub genre I was aiming for, without me realizing it.

Great advice

I've managed to get my music into a couple of TV shows and commercials without even investing that much effort. The reason why supervisors chose my music was very simple: it didn't sound like most music in the library; it was more experimental. And there's always a niche for experimental music lovers, even in Hollywood. My point is: My music got placed because I was one of the small amounts of artists who make this kind of music. My advice is: don't try to copy the oversaturated music libraries. Do your own thing.

Being a jazz bassist myself I can relate to this. Although I love jazz music, when ever I’m creating music for TV, I think of what the library’s clients are looking for. So far that’s been working good for me.

Great video, heartbreaking to hear such stories - luckily this happened at 150 track mark and not at 1500...

Great list. I've found Tension (in all its varieties) to be quite successful for me.

Interesting! Thanks! I'm more into the Orchestral genre! Also, it's pretty vague and there are different ways to write Orchestral, not only for trailers! ;)

It's insane how little money you get from placements compared to what people think.I'm speaking from myself here,but to get a decent month's pay you have to have a LOT of tracks in catalogues.And it's good to be able to produce different types of music,but i believe the best is to try and be the best at the genre you love the best

I',ve been working on a very uptempo rock project (Original music & vocals) for about 9 months now. I used to be in a thrash metal band back in the 90's, and just wanted to do something on my own again. Got some really good songs , but need some advice as I've been told I really need a band in order to perform. Can you give me some advice as I did everything using Garageband along with Novation's ampify music plugins. Launchpad and blocs wave.

Great info, many thanks. It would be great if you would play examples of music you are talking about. I have subscribed and am planning to make moves this year.

What are your thoughts on Lofi music? And with all these genres you mentioned are they filled with vocals? Im very new to this industry and could use the insight

Hi Jesse, thanks for this useful video. I just wondered your view on the marketability of non percussive “atmosphere” type music - I’m thinking of the more hopeful, magical end of things vs dark tension?

Also, Have a conversation with the library your writing for if your already signed, if that's possible. Remember, its a team effort between you and the library. And a side thought of don't get confused with a TV show that has a composer and think, Well this show has this type of music, I can just write a bunch of that. Not true, Do your research and pay attention to the types of shows your referencing. Make sure they are using library music, which are in the credits. I have done it and it doesn't feel good.... Good luck!!!!!

Is uptempo afrobeats trending in the sync industry?!

When you use the word "tv", dors it include netflix and similar streaming services?

Hey Jesse, what's the general demand for instrumental rock music, and which styles tend to be more successful? I noticed that a few years back you produced an instrumental hard rock track that you said did was in heavy rotation on sports shows. Wondering if that's still a good angle to pursue?

Hi. I write what you could call ambient. I try and create mood or feelings, so it could be solemn, foreboding, fear, tension,. uplifting, . .I watch a lot of documentaries and hear this type of music all the time in documentaries. I read the credits and write down any libraries or music supervisors that I find. I have only submitted to 3 libraries and heard nothing back. I found your video very thought provoking and agree with what you have said. My question is how do I find libraries specifically for documentaries. There is a fit there for the music I write. Thanks.

Just curious, but what about Horror music, it's obviously used a lot with the large volume of horror, Sci Fi and even mystery and murder movies. Is there a sub genre for that in there somewhere?

Hi! I purchased the directory pdf but haven’t received it yet. I paid via PayPal.

I notice you don’t mention orchestral music. Is that a tough category of instrumentation to get placed? Cheers

how do u feel about afro beats, Is it cool for sync licensing?

You guys think that Piano with accompanied strings work?

man are u sad?

I can't believe any of this needs to be said. Why would anyone be thinking about personal expression in the realm of synch music? It's the fast food of the music business. It isn't "ART" and nobody cares about your feelings.

Sounds like this guy would be better putting his music on Spotify as an artist where this is his bag and known for it and attracts punters that are into the same thing. Do something else for sync. One a creative 'need' and the other a job.