The gov’t is very selective in its outrage. While this going on, the CDC is pivoting away from weight loss for the obese and instead encouraging physical activity at every size as part of adopting a Health At Every Size position.
@@TimPool.BeanieCivilWarlord wait so you’re mad that the CDC is encouraging people of various sizes to exercise? You literally just said “encouraging physical activity at every size”. Are you just mad that they’re calling it “health at every size” because you don’t really know what that means and think it means “healthy at every size”?
@@TimPool.BeanieCivilWarlord Maybe I'm just misunderstanding, but... I mean, yeah, everyone should be doing physical activity. People have been led to believe that you're healthy or unhealthy based purely on your size, which means many people neglect exercise and only focus on food intake. This is especially true as in many jobs you're sitting in a chair 6 hours a day. Many people aren't active at all, and they think it's ok because at least they're skinny. In reality though, even if you're good at restricting calories and that's why you're healthy weight, exercise is still incredibly important.
@@cantin8697 Over 2/3rd's of all adults in the USA are overweight or obese. Diet interestingly is also probably 2/3rd's of weight loss. MOST PEOPLE IN THE USA NEED TO EAT LESS CALORIES.
In Mexico companies were forced by the government to label their cereals (and processed food in general) with black stamps that reads "Excessive Sugar", "Excessive Calories", "Excessive Sodium" and "Excessive Fat" so the consumer knows what they're purchasing It'd be awesome if someone pass a bill like that in the States
@@CoffeeFresh_ If someone called you a terrorist in public, would you have some kind of real rebuttal aside from "everyone should know that's not true?"
"It’s so frightening that corporations can bully an organization whose sole goal should be the safety of the products that we consume on a daily basis" amazingly well put
Eh, it's a naïve view of the FDA. The federal government doesn't care about you any more than the other corporations do, and regulatory bodies like the FDA are just a way to drum up lobbying money from corporations. Nobody is getting "bullied": they're all in it together.
I remember being a kid and being angry at my parents because they didn't let me eat those sugary cereals like my friends. Looking back, thank God they knew better
Yeah, if one thing stuck on me from a show, its The Ugly Americans "Zombie Plant" episode. "He looks horrible, what did you give him" Brains, he demanded brains. "He's a plant now but still a zombie, do you only feed children with candy?!" Out of a show full of stupid shjt, that was quite the real moment, metaphorically.
"Part of" is the key phrase there. It _is_ 'healthy', as long as you also eat it with other stuff that has actual nutritional value, like fruit, nuts, and basically anything else that isn't a sugar bomb.
What my problem is that cereal really shouldn't have any added sugar. You get all the sugars you need for breakfast with the milk you already got in the bowl.
i remember being in 4th or 5th grade, like 9 or 10, and eagerly answering "Frosted Flakes" in response to "What is a healthy cereal". Some other kids laughed at me, and my science teacher nicely told me different. I was shocked when he said no. their commercials had kids playing sports! Tony the Tiger would say that they were "grrr-eat"! absolutely shuttered my small child mind, rocked my worldview.
@ajoajoajoaj They use the word correctly herethough. No? They say that without hyperbole that quote is something a comic book villain would say, and I would agree.
I'd be more fine with plain cheerios being labeled as heart healthy than with sugary crap being called healthy or allowed to have that word on their box
As a 90's kid, I grew up with the sugary cereal commercials saying it was 'part of a healthy breakfast'. I'm surprised these brands have gotten away with it for this long.
As a poor 90's kids, KIX slaps and should be the only cereal sold along side Corn Flakes and Grape Nuts. Alpha Bits was cancelled in 2021. Pray for our children
KIX is straight gas. Most cereal is bad even if it ain’t high sugar because eating a shit ton of carbs first thing in the morning isn’t the brightest idea imo
It wasn't long ago that Corporations said, "Paying employees with money instead of tickets would destroy the economy. " Nice to see they as just as evil.
@@katarzynamatracz4011 Search up what a "Company Scrip" is. If you don't want to, it's a pretend currency that corporations used to pay miners with in ye olden days. Miners would then use these to buy from the same company they worked for and it doesn't take a genius to see that this is basically slavery but with extra steps.
"Part of a complete breakfast." I'll never forget hearing that slogan every time I watched a kid's cereal commercial back in the 90's, even for some of the unhealthiest cereals like Golden Crisp.
The fact that the FDA is stepping in and holding these cereal companies accountable is a massive W The domino effect this could potentially have on America's false advertising when it comes to food is huge
I think america is pretty far behind on things like this. I'm positive the uk has had this for a long time now. But I can tell you that it wont change much. One of our biggest supermarkets (tesco) has a food range called "Hearty Food Co" and if you dont pay too much attention to the branding it almost gives you a subconscious thought in your head that it's healthy, due to how similar the two words are. Companies will always find a way to pull the wool over the general populations eyes.
I mean they're lobbying republicans who will fight tooth and nail for them to make sure this doesn't pass. Why do you think they're taking a page from their playbook? "MUH FREE SPEECH"
I remember when I was kid I would always hear that fat is that bad guy and to avoid it as much as possible. My cousin who was a dietician teacher at my middle school even pushed this story of sugary cereals being good for you. I was extremely obese as a child and I always struggled with why, because I ate how I was told to but I couldn't ever lose weight. Eventually during high school I cut back on cereal and sugar hardcore and did start eating foods more dense in protein and fats and sure enough, I dropped 30 pounds in a summer and came back to school much healthier. It's sickening to see this being pushed yet again, I don't want any child to have to go through the mental and physical torment I did because I was so confused and angry, I ate how I was told to, how I was supposed to and "ate healthy", but I could never lose the weight. No child should have to go through that.
@@Cassidy440 5'10" 150 pounds so relatively. I still don't have lots of muscle from lack of exercise and a sedentary job, but by just changing my diet and cutting down on sugar it worked well for me.
@@Cassidy440 for reference, I used to be 5'7" - 5'8" weighing about 200 - 210 pounds before I lost the weight. I dropped as low as 135 my senior year of high school, all because I changed my diet and started to exercise a little. Now that exercise isn't there and I'm back to 150 but still better than if I was eating all that sugar and refined grains.
@@Cassidy440 it’s not about being skinny, it’s about being healthy. For the same reason that “bulking” isn’t seen as unhealthy because it’s in pursuit of a fitter body. Skinny isn’t the goal, health is.
How has he not gone straight to Hollywood. This is just channel 10 on RU-vid. All forms of media from lawsuits, to threats, to Karens. Charlie is so incredibly talented
I just woke up from a 3 year nap and I’m genuinely shocked to find out that food and drug companies would knowingly lie to their consumers about the safety and the effectiveness of their products. Truly unprecedented
Calling a corportation slimy worms is a purely personal statement not regarding the lawsuit. Which is protected in the Us of A as freedom of speech yay
I'm from Canada where I guess we have stricter advertisement laws-never officially looked into it but seems to be the case from what I've seen and heard over the years. I still remember being so confused watching a Fruit-Loops commercial where they said "Part of a complete breakfast!" and they had a bowl of the cereal on a tray with a glass of orange juice and a glass of milk.... Cereals like Fruit-Loops, Captain Crunch, Lucky Charms and Cinnamon Toast Crunch were all considered treats when I was growing up. The only cereal we really had in the house was bran flakes, Cheerios and maybe frosted Mini-Wheats. The fact that the American companies have the gall to whine about "freedom of speech" is absolute bull shit. It really pisses me off when people complain about their "freedom" being impeded on when it's really not; they just can't handle the idea of someone giving them a nudge in the right direction. It's akin to the child-ish mindset of, "Because you told me to, I'm not gonna do it now."
I work at a grocery store and the things I see labeled as "healthy" or "good for you" is outrageous. This needs to be enforced for all food products, not just cereals.
Holy shit, don't get me started. I ran a frozen department for two years. "Healthy Choice" is the tip of the iceberg. The natural sections are what scare me...
I'm so happy that I cut out sugar two years ago, as well as gluten. I've lost a ton of weight, I feel more energized and alive, I feel less sick all the time. I got into baking because I can't buy cookies anymore and found I adore it. Yeah, the healthy stuff is more expensive, but I enjoy it and it feels so much better. But I still worry about my family who eats cups of sugar all the time, especially my brother's who love cereal. Thank you so much for bringing the court case into the light, we need better control of our foods as people. Best of all, we need a food administration and a drug administration. The U.S. is the ONLY place that has an FDA, which is why so much sugar and garbage is pumped into our "food"
9:05 They can likely make the claim of cereal being "nutrient dense" because energy nutrition (aka: fats and sugars) is technically considered a type of nutrition. By that definition of course, a can of Crisco is "nutrient dense". (For completeness: protein is also a type of energy nutrition in addition to being a source of amino acids.)
I will always remember the day my mom got mad at my dad for giving me chocolate cake for breakfast. His defense was "You told him it was fine to eat 2 donuts, we don't have any so what difference does it make?" To this day I still can't find any fault in his logic.
I don't think we need a food health and safety association such as the FDA to tell us that cereal that is full of sugar, regardless of code labels, such as fructose, sucrose, cane syrups etc, is unhealthy for you. These cereal companies think we are idiotic.
In recent years I have personally adopted this point of view regarding companies etc. We need global law that basically states that companies are there to serve customer and any form of anti consumer practices are banned. Period. No squeezing out in any form or way. If thing doesnt serve the best interest of customer then companies are not allowed to do it otherwise they get fined. It would put stop on many things that are bad for public and ppl
Well the entire food industry in your country :D EU has way better food standards and most products that are on the market in the US are illegal in EU. Crazy.
@@TiboNutzwhile the food safety is a lot better here, we still have some coorparations (mostly US ones though) that try to do similar stuff here. However, they mostly don't lie to the consumers and instead make it look like they are healthy without actually saying it anywhere.
Did you not see the prices on shelves? I gave up on cereal in favour for OATS. I forgot about sugar rush cereals for decades; only to find out they're 3x the price from what they were b4. Finally with prices & research I know the dirty buzz of big Industrial Corp. Tank U Charlie for bring this up.
I don't like being mad, so instead, I am happy that you covered this. I hope it makes a difference in how people (who watch this video) think about the subject.
In an effort to combat childhood obesity, Mexico has removed mascots and cartoons from junk food products. Additionally, a mandatory clear Octagon-shaped labeling has been implemented, this labeling indicates if the product contains excessive amounts of sugar, saturated fats, sodium, or calories. The latter has helped me realize that most of my "healthy" to-go snacks were not really healthy at all, needless to say, I check ingredients and the nutrition facts more often now
Removing the mascot is such an interesting choice that I’ve never heard about. I guess when you have a friendly and likeable face, it attracts kids to that thing.
Reminds me of how the dairy industry lobbied the government to include dairy as a very large and necessary portion to a healthy diet. Not to mention how doctors at one point would recommend pregnant women smoke for stress. So scary to not be able to trust these institutions to hold companies to a basic standard of transparency and scientifically based honesty.
Kinda funny that there was a point in time where most cereal commercials emphasized how they contained "whole grains" and that's what made them "healthy" while ignoring everything else in the product.
As someone who is turning 30 this year and cannot shake the morning cereal habit...May I genuinly ask wth you ate for breakfast as a kid instead? (Like when there's no time for a fully cooked ordeal.) :o
@@vawkwardbathonestly in an Asian household there’s always time to cook my grandparents would not allow me or my sister to eat anything other than home cooked meals.
I'm turning 29 soon. Lower-salt bacon, liquid egg whites, a handful of berries or a big slice of melon. Cup of coffee with honey in it. Easy. Might shake up the protein occasionally.
thanks for addressing this, Charlie. my mom is a nutritionist and for the longest time she has dedicated her job to informing people about these inhumane corporation’s practices. Seeing someone like you talk about such an overlooked topic is great
@@futuza because they’re not relying on sane people to keep voting against their best interests in order to keep corporations above the law. Poor people voting for lower taxes on the highest earners while voting for higher taxes on themselves, while being told they’re doing the opposite is what the Republican Party has become. The literal party of gaslighting lol
This reminded me the museum about XIXth Century Poland, and in one of the shops at the time there was a label: ,,Mother! The sugar increases bone strength! Feed your child as much sugar as possible!"
All American products seem to have an ingredient list the size of a mile with a bunch of chemicals, food colouring and absolute garbage. Honestly it's shocking to the rest of the world the amount of crap the Americans seem to accept in their food.
People who are starting to use "FACT" in the first sentence of their comments on here are desperately parroting each other's brainless attempts for likes.
Last week he was John Wick, this week he's fighting the Corpo overloads like Johnny Sliverhand, and we all know Charlie busted through the matrix long ago. He is the real world manifestation of all Keanu Reeves' characters.
Man, I want Charlie to get some guys together and do their own cover of Chippin' In. Bonus points if they got him dressed up the part of an Anti-Corp Rockerboy. That'd be preemo.
I want to point out that Honey Nut Cheerios, who had that whole "bee happy bee healthy campaign", has 12 grams of sugar per serving. Almost 6 times the amount of sugar these new guidelines would allow. And honestly I think that's beautiful
@richie martin So true. The average sugar content is... what, 15g per serving? It might as well be candy with a little fiber. My mom and I buy a box of Lucky Charms occasionally as a dessert-like treat. The cereal I used to eat had 9g of sugar... 8 of which were added. And it wasn't that sweet. It was fine until they cheapened by making the squares smaller (it was a shredded wheat cereal with fruit filling), and then did something that made it have a bitter aftertaste.
Human translation: "We see food as a drug we can sell to you for high prices, so the more addicted you become to the sugar the more money we make. And if we label it as healthy when you start fearing for your future life, you'll be too addicted to think it's actually the food that's causing you to live a very short life. And if we insult fruits, which have natural sugars that tastes better, you'll be less likely to switch to those actually healthy options, and we'll be less likely to lose your money."
Something similar happened in Mexico where company's that sell surgery sweets like candies, cereal, chips and stuff like that cannot directly advertise to children and can't have cartoon mascots on their products.
The thing is growing up, I knew cereals like cinnamon toast crunch or froot loops are unhealthy, but Cheerio's heart marketing made me think that one was healthy.
If you literally just look at the added sugars, you could see with your own eyes that it's not healthy. It is a shame that Cheerios also lies about how "healthy" their cereal truly is, but hardly ANY cereals are truly healthy. You might as well have ice cream for breakfast, lmao
@@wilmers9644 When I was 12 I knew about added sugars because I like to pay attention during school lol. Regardless, I wasn't being mean, I was just saying to read the box. Unless you were unable to read at 12, in which case, I can't blame you for that.
My mom was always really strict about cereals. As a kid I was bummed I couldn’t have Cookie Crisp or Lucky Charms, but now as an adult I’m grateful I enjoy “bland” cereal and can choose to get something more sugary as a treat.
@@nooneofnote8453 Right. Being able to make sensible food decisions is a gift! When I was a kid there were no food regulations. Dad would buy a bag of mcdoubles and that was food for the weekend.
The worst part about this is that I can 100% see the cereal companies somehow winning, and it open the floodgates for other companies to make up lies about their product’s healthiness
I think that legally there is precedent against them since tabaco companies can't label their products as "healthy" anymore but they could back in the 60s
Big league companies spend more money on lawyers than they do their workers. No matter how ludicrous their defense is, they'll have a decent chance of walking away with a slap on the wrist. They spend millions every year on legal team.
It's actually an uphill battle for them since the crux on their argument relies on persuading people that sugar is healthy. A miniscule amount of people would get swayed into believing that with the laughably flimsy supporting argument of "it does more than make it palatable; it adds bulk and flavor!"
What they're doing is considered, Fraud and False Advertising, and they've been allowed to get away with it for decades. It's about time someone finally went after them.
iirc the SCOTUS or FDA were basically lobbied into submission to say, "false advertising within a certain degree is permissible" somewhere between the 70s to 90s.
A box of sugar that people will eat out of for like a week minimum. I mean, I get that American breakfast cereal is incredibly unhealthy, but if you’re counting it as a meal, that’s not actually a bad price.
Just wait until people find out majority of companies that have products labeled as "Made in America" are usually entirely or to some degree partially made in China, shipped to American processing plants, opened and thrown back in a box after peeling Chinese stickers off, two of them I personally worked for are called American Torch Tip and the other is BulletProof Hitches and they are entirely produced over seas for a fraction of a price and then opened and relabeled in English to say made in America. I hope someone looks into this because I'm trying to inform y'all because this is a huge problem
Lol it's been happening. Majority of designer goods are made in China and then shipped to Europe and stitched a single time to get the claim "Made in France."
@Damyan Sandoval What kind of argument is that? You can import different things from different places. I guarantee you that Mexico’s and Canada’s biggest exports to the USA are quite different from China’s biggest exports to the USA
So I will some what defend this in a way its like eating dark chocolate when sick it can help but its not as good as regularly medicine. Obviously its not healthy though.
Nutella is wild because yeah, Nutella's primary ingredient is sugar, by a huge margin. But no name brand hazelnut spread's primary ingredient is hazelnuts lol.
I mean, it IS nutritionally balanced at least. In large animal nutrition in vet school we talked about that. I definitely wouldn’t say it’s healthy, but it’s balanced!
"absolute slimy worms" is free speech, an opinion. He's not at risk of slander with that. But the part he keeps saying "allegedly" at could be construed as a statement of fact, which is open to a possible suit for slander.
Now if this was Australia, he'd get firebombed by the cereal lobbyists. Since he's in Florida he'll just have to stick with getting mugged by an unbathed guy on bath salts.
I remember doing a science project in high school that revolved around what the most unhealthy thing in our houses were or something like that. It ended up being cereal, so I'm not surprised at all.
@@elyas3876 Most public schools do have health/nutrition classes. They follow govt guidelines for the class which means, ultimately through lobbying, the courses are basically written by these same corporations. I remember our nutrition course had the old food pyramid with a daily recommended 15 servings of bread and cereal which is just laughable. The crazy thing is, these same mega corporations will lobby AGAINST free speech for the populace, they will put out propaganda 24/7 about how much they care about your health, and then turn around and do this. I mean that is truly mind blowing.
i work in a candy factory, specifically on ceral production, idk how's it in the US but here we do add powdered vitamins, quite a lot of it, however the amount of sugar we also add is unreal, about 20kg if I'm not mistaken
It's probably a good thing, but won't change much. People eating junk food know it's bad for them. I'm more concerned with all additives with names most people can't pronounce.
At least non-gender conforming boys can now be recognized as the young women they are. Soon we will ban all non-healthy food and stoves! Free salad for everyone. Light dressing if you are over 250 lbs.
my mother tried really hard to keep me away from sugary cereals and most fast foods. she didnt always succeed: friends houses and school food made sure of that, but im still better off for the habits she helped me build. i read labels and i give enough of a crap as an adult to avoid the worst.
Yea growing up and never having Weight issues because of my parents not being stupid with how they fed us, really gives me an appreciation now later in life. You go through school and see so many overweight children, and you see their parents... Who are also overweight. Its kind of sad. But because of that i now appreciate being forced to eat shit like Broccoli when i was young. It also makes all this modern era "diet science" kind of scary. Legions of people pedantically trying to figure out what the optimal nutrient intake is and what diet can be used to achieve that.... When the answer has been sitting infront of us since we were fu cking monkeys. AKA a balanced diet of fruit, veg, meat, dairy, grains AND EXERCISE. Its not rocket science, it never has been. But somehow modern day humanity is so boggled on their own mind games that we can't even figure out how to eat normally. It is literally destroying peoples lives and wellbeing. All in the pursuit of being "healthy".....
In Mexico they deleted cartoons from suggary cereals. And everyone was shocked, but this is an attempt to make kids not fat. Not only for cereals, but if food is healthy they can have a cartoon as logo.
This reminds me of cigarette companies fighting back when the gov wanted to restrict who can buy their products and complained how unhealthy they are lol
What’s wild is that vape products right now are where cigs were before the govt stepped in. I work for a Cig/tobacco wholesaler and believe me when I say vape products are an uncharted territory with barely any legislation. Juul is the only one the government hits over and over, mainly because they’re one of the first and the biggest. Shit like Elf Bars are totally unregulated, made in China with pretty much no laws surrounding quality standards, and there have been videos coming out of factory workers testing them *by taking puffs off of them before packaging them.* Also the factories look like entirely unclean and unsafe. There’s no telling just how much harm vape products are going to cause over the next few decades as health problems begin popping up linked to them. There’s just not enough info on them to know.
@@razrv3lc it's always been like this: >Bad thing happens >It's effects start having serious consequences >Government steps in >New strict rules are instantly enforced >Bad thing stops happening so much cigarettes went like this until governments stepped in factories spewing CO2 went like this until governments stepped in vape is in the way of being like this, we just need the vape using teenagers to make it to their 40-50 and die of lung cancer After watching this video I think the food industry might end up like this
@@razrv3lc i guarantee the health issues you see with vapes in the upcoming years will be worse than cigs. at least you know what chemicals go into cigarettes with warning labels everywhere. How does a mango ice cream flavour in a plastic stick seem normal at all 😭
yep. i just put the same thing as a reply comment before seeing this on someone else. false advertisements lead to misusing clearly a harmful i think its substance yet something that can be less harmful being alcohol is considered more dangerous and harmful yet not all of them that harmful. energy drinks were treated the same and just as bad. weed is somehow now common due to the fact that news anchors mislead people to believe it was now a legal drug instead of a legalised drug to be used medicinally now in hospitals. now look how that spiraled out of control. people are addicted to it, drive around stinking their cars out with it, waste life savings over it smoke it in public and around children young kids are also influenced and now take drugs at as young as 10 from what ive heard before which is insane to think and not even the police want to deal with it.
If you want a good rabbit hole, sugar companies during the 90s funded a bunch of “scientific” studies that shifted the blame of the obesity epidemic from sugars to fat. Yes fat is more calorically dense but there’s a lot more to it then that, and the amount of sugar added unnecessarily to products greatly outweighs the presence of fats. (Source I’m a food scientist who works with these large food manufacturers)
It's really telling that they're not even trying to argue that their cereals are healthy and are instead going straight to arguing that they should be able to lie to people without consequence
"All companies that don't meet the health requirements will be obligated to put "Go workout, you fat pig" on front of the packaging in comic sans 34pt"
In Germany we have a "nutri-score" since quite a while and its printed pretty big on packages...it doesnt really stop me from buying unhealthy stuff though, but a few times it actually made me second guess my choice. The US has products that couldnt even cross our border, because they are so far outside of our guidelines of whats considered safe for consumption.
@@skythebastard Yes, but I havent paid attention to which ones have the A rating. You know we have some that taste very "healthy", meaning horribile, cause there is barely any sugar in it😂and I can totally imagine that those get an A. I have had some before that tasted like cardboard.
The flaw is that the products are rated in relation to each other. So wich serial is better then the other one. Lets say we talk about literally sugar bonbonbs, they wohl be rated against each other and son would get a A
@@skythebastard Yeah the system is flawed because the score is only based on comparable products. It's not an objective measure of healtiness, it's a measure of how healthy it is compared to other brands or other types of that product. So unhealthy cereal can get an A score because it's less unhealthy than other cereal etc. And most people don't know that this is how it works.
Be me 14, checking out the ingredients of coco puffs, realizing the literal candy bar I just grabbed had a lower percentage of sugar in it than it. Asked parents about it, gets called a liar then realizes there is a surprising number of people that costume based solely on ads and not by wats actually in the food.
I figured it out guys. It’s not that they’re lying to us, it’s just they don’t know they’re lying to themselves! They’ve been doing it for so long that they got lost in the sauce
this is so true. in the 1800s the capitalist overlords were fully aware of the cruelty involved in amassing their fortunes. but their kids lived guilded lives full of silver spoons. then the kids of those kids, etc. until now where they've all convinced eachother that they're on top because its good for humanity and/or basically chosen by god to lead us will with their wise choices
They are 100% aware of their lies and the damage they cause, but they don't give a shit. We aren't people to them and our lives have a well-defined dollar value.
@@hughquigley5337 I think they're being a bit hyperbolic. They're saying that what they learned about the cereal companies was so bad, and so shocking/repulsive that they can't really look at it the same way ever again.
I have a friend that works on the train and he told me that the cereal has like rats and it's not covered so there is a bunch of water getting moldy. It is very gross but lucky charms are too good to give up.
He’s wrong though. It’s puréed tomato + stuffs. Tomatoes are fruits So eating fries + ketchup is a actually potato + tomato which is a fruit & Vegetable Salad.