Tide CEO: Soap Isn't Medicine 

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My favorite thing about these sketches are that they take place in an alternate universe where the only person at any corporation who has a brain or ethics is the CEO.

There's a human being in this world who legitimately spent like 6 hours producing the packaging for this.

“Give them a pay raise” The fact that the CEO said that phrase is proof that this is a fictional sketch.

As a disabled veteran, you shouting "THIS ONE'S FOR THE TROOPS!" whenever you finish, would do more for us than any ten VA hospitals combined.

This is EXACTLY what it’s like being the smartest person in a group project

"Weirdly... bizarrely... I actually follow the logic on this one." Brennan is a national treasure.

I love how the CEO is literally trying to keep his company from being sued and the company is desperately trying to jump off the cliff

"You do not get to pretend you're being noble by doing some random shit." A lesson to tell people in and out of the pandemic.

“How do I...fix someone’s brain?” “.....Soap?” I almost died.

“Why is it in a first aid bag?” “It’s a Swiss flag” “WHyYyYyyYyYyyyyyyYyyyYYYYYYYYYYYY”

To roughly quote a park ranger, it's hard to make a bear proof garbage can because there is a considerable overlap between the smartest bears and the dumbest people

"I will break quarantine to find you." The delivery of that line was exquisite.

Who said sequels are bad. This is golden.

If only actual CEOs actually cared this much

To be fair, the childproof cap on the soap-box isn't a bad idea for a company that makes soap-pods that look like candy.

Ok tho the little ‘aspirin’ ones are actually genius, using one tab to make an entire bottle of hand soap

"it's to honor our healthcare workers" "you have to actually help people to honor them!" 100%

If everyone committed to relationships the way Brennan committed to a role...

“Weirdly, bizarrely, I follow the logic on this one…” I love the lines Brennan gives when he’s completely defeated

One of my favorite parts of the CH CEO series is how Brennan fluctuates back and forth between a calm voice (like he's trying to calm himself down and regain his sanity, or at least some shred of it) and screaming because the idiocy of his subordinates in making him lose more of his sanity again. 😆

"how to I fix someone's brain?" "soap?" me: *imagining literally brainwashing someone*

"You do not get to pretend to be noble if you're just doing some random shit." I want that on a T-shirt.

"The president said people over 18 can eat soap" "...WHAT...WHAT...?" Pretty much what everyone said

“Am I Cassandra?” expresses perfectly my feelings about the past 10 years.

“Is that why it comes in this first aid kit?” “That’s the Swiss flag.” “The coronavirus also exists in Switzerland.”

The deadly calm he says “I will break quarantine to find you.” I feel that so much.

"I will break quarantine to find you," is easily my favorite line.

4:58 Ngl, if I was shopping for soap and there was a product just called "Normal Soap," I would buy it at least once.

2018: Soap isn't food 2020: Soap isn't medicine 2022: Soap isn't drugs

"Am I Cassandra" "Doomed prophet, alone and unheeded by the weary world?" Was not expecting that Greek mythology reference.

"We're calling them... EPI-PENS!?! Oooooh, get f*cked, no we're not!" LOL, that cracked me up so much.

this guy needs some kind of real life award for how much he makes my ribs hurt from laughing, something in real gold

Honestly, I’d totally buy a soap if it was named “Normal Soap”

The most unrealistic thing about these videos is that the CEOs actually care about human rights.

When the assistant said "so the soap doesn't get out", I could feel the CEO's fury lol.

4:49 I like the little detail that Eat is capitalized so it looks like a whole sentence.

*”THIS ONE’S FOR THE TROOPS!!!✌️ “*

“I will break quarantine to find you” More intimidating words have never been spoken.

I really hope Brendan eventually gets a job in an actual movie, I love his acting.

4:36 Brendan is so convincing that the dog whimpered a little. I hope it got some love and attention after the sketch was over.

We demand a new video called "Onlyfans CEO".

Brennan is truly remarkable lol

Every time I buy a product and it says don't eat, don't tumble dry, don't put your rectum etc I always think, somebody did that.

"I will break quarantine to find you" That is the most threatening line i have ever heard

“Do I drag my carcass to the mountaintop once more? Just to scream a warning that will go unheeded and unheard? Or do I end it?” That was a downright Shakespearean soliloquy!

"You're a dead man. I will break quarantine to find you." why is this so funny to me

i love how his hair gets progressively worse throughout the video

“This ones for the troops!” I actually was on the floor dying.

"I will break Quarantine to find you" That...weirdly scares me

The Brennan CEO videos are my absolute favorite CollegeHumor material! He just plays regular, reasonable guys who rightly freak out at the insanity going on around them, and I love it!

"have you plugged in the ethernet like I screamed at you to do" Something about this sentence and the way its delivered just strikes a chord with me and I can't stop laughing, absolute gold!

"You do not get to pretend that you're being noble if you're just doing some random shit." I feel like that's calling out some people. Some very rich and famous people.

"Why does this have a safety cap like an epi-pen?" "So the soap doesn't get out" That tight-lipped laugh is our new "Say what you said" moment

i love how at 3:24 you can see Brennan trying so damn hard not to burst into laughter LMAO

I was about to eat a tidepod, wash it down with bleach, then inject myself with disinfectans. But then the CEO said no

"Oh get fucked, no we're not." I loved that line so much.

"I'm gonna break quarantine to find you." Imagine saying this to someone over video call before 2020

🤣 "Don't inject bleach" foreshadowed that Tide epi-pen so smoothly. I love it!

6:59-I nearly died from this

"The coronavirus also exists in Switzerland" Did you know that every 60 seconds in africa a minute passes?

I died when he said, “This one’s for the troops!”

The whole "Do Not...... Eat Soap To Treat Disease" actually reminds me of something one food company here has on their packaging. It has baffled me for a while.... and still does whenever I look at the packaging at work. Basically, it's a package of confectioneries that, as all food products, has a list of the ingredients on it. Companies here also tend to mark their products as lactose free or gluten free or dairy free or suitable for vegans, etc, as it helps sell your product when it's clearly distinguishable what your product is and isn't. Well, this confectionery product I am speaking of, kinda does the opposite... except not really. After the ingredients, it actually says "NOT GLUTEN-FREE"... in BOLD letters like that. Except the word "NOT" is at the end of the list of ingredients on the previous line, while "GLUTEN-FREE" is one space underneath the ingredients all on it's own. Such as... "(Pretend this here is a looooong list of ingredients, fats and sugars and cocoa and everything else that might go into the product) NOT GLUTEN-FREE" I don't even want to know how many people have ended up with some serious indigestion as a result.

6:43 you can tell he's losing it and about to snap at Steven.

The part when he says "Am I Cassandra...?" That. That was the part where everything went blank and I couldn't stop laughing.

“How do I fix someone’s brain?” “With soap?” He actually looked in genuine pain when he heard that

"You don't get to pretend that you're being noble if you're just doing some random shit." Words to live by.

I like how this CEO actually seems to want to do good but his company keeps sabotaging him.

"You're a dead man... I will break quarantine to find you." Mover over, Liam Neeson.

This guy has moved from a caricature to basically what ANY SANE PERSON is feeling right now.

"Do I drag my carcass to the mountaintop once more? Just to scream a warning that will go unheeded and unheard? Or do I end it?" that sounds like a quote from homer or something, pretty epic :D

"And now, the leader of the free world wants us to drink bleach" got me omg 😂😂

I would like to believe that this is actually how Brennan looks during quarantine

If I see Brennan I watch it, no matter what

Three and a half years later, this is interesting to watch

The absolute GOAT of College Humor. I love it so much. “No part of me at the time could have predicted that didn’t cover all the bases” gets me every time. So true.

This sounds like a parody that would be written in a parody world, but it’s was actually written in the real world, which is terrifying. Show this to someone from a few years ago without context and they’d be like “hey man great world building lol”

SO glad this series is back Brennan is what we need to get through these "trying times"

Something about this feels intentional, not on the CEO end but on the company end.

Brennan is perfect for these. He can express like. Every negative emotion at once. It's amazing

Brennan is the greatest thing to ever happen to CH

Okay, so while the CEO actor is amazing, you've got to hand it to everyone else around him that manages to keep their bearings while he convincingly loses his damned mind over and over.

Honestly, we need tide to make these suppositories, then have shells etched into them for some comedy.

I should not have watched this while eating alone at a sandwich shop. I am literally crying from laughing so hard and people are looking at me. I have enough anxiety as it is now this is going on. I look like a crazy person right now

"you have to actually help people to honor them. Give them a pay raise or something!" Thank you Brennan.

“I will break quarantine to find you”- also me to my professors

Theory- this is a concerted effort by members of the company to damage their CEO’s mental health in such a way as to force him to step down and open his position

Brennen's delivery of "Why is it a swiss flag?" had me cry-laughing.

"WHYYYYYYYY is it a SWISS FLAG?!" I lose my shit at that every damn time.

"Am I cassandra?" Jesus Brennen I came here to laugh not to get an existential crisis

I think that whoever makes the props for these bits needs just a huge round of applause. That soap pen was great.

I literally did a spit take when he said "This one's for the Troops".

“Am I Cassandra?” existential crisis mode: on

The Cassandra monologue is legitimately Emmy-worthy, oh my gOD *whispered* 'I told them...that tide pods look like little, gooey candies...and they said -nooo-'

This episode stands as a time-capsule of just how fucking CRAZY 2020 was. We had a once-in-a-century pandemic. A worldwide lockdown. Toilet Paper became THE hottest comodity in the world. And the President of the United States of America, legit told people to inject bleach and disinfectant to treat a respiratory disease. Pretty much the only upside of 2020 was when the madness ended on November

When he asked about "how can I fix someones brain", its good that the response wasn't "brain washing". That may have caused an explosion

THIS ONE IS FOR THE TROOPS!

this started off great and each segment got exponentially better. " and now, the leader of the free world, wants us to drink bleach"

“Weirdly…. BIZARRELY….. I actually follow the logic on this one”

From 5:50 to about 6:30 is one of the rawest soliloquies to ever be committed to film. Brennan is an artist, in the truest sense of the word.