Makes a bold statement of how not just advertising agencies but any workplace environment would be if everyone said what they really meant, functioning on dysfunction rather than tell everyone what they want to hear....Except for the food service industry or the army...They're like that anyway!
Addressing the notion of Truth in Advertising, especially with respect to TV Commercials is very complicated. The very FIRST complaint I have, as a consumer, is 'small print' on the bottom of the screen. Unless the print was larger AND the commercial was long enough, whereby the average person could carefully read & comprehend what's printed, the practice should STOP IMMEDIATELY. The other issue has to do with the presentation of food. In other words, when you see a fast food burger on TV, it's always perfect & appetizing. When you purchase fast food, it does NOT look the same. TV Commercials & ALL types of pictorial advertising, should portray the products as a lot more. It's a subjective subject, but TV Commercials that insult people's intelligence, are simply a waste of broadcast time. Broadcasting standards should be maintained more closely. Any aspect of a TV commercial that could be taken out of context, should be edited off the final showing. Nowadays the Insurance Company Commercials are the worst culprits. Progressive, for instance a while back showed their endorser "Flo" physically showing up to aid a driver in distress. Unless something portrayed in a commercial is really going to happen, it should not be allowed. For TOTAL truth in advertising, the commercials should be forthright and stick to the point of what their product is all about. Insurance is a necessary evil for All consumers, as it's needed & expensive. Showing obnoxious commercials that have nothing or very little relevance to insurance claims, should be forbidden. Auto manufacturers are all guilty of portraying their cars going too fast for conditions and for some reason the Government allows it?
It's a good short film, but come on. This is done so much. It's starting to become really obvious that filmakers have a preconceived notion of what office life is like, but have never actually worked in a job like this, and would rather not know the truth, as it would likely shatter their notions. Let's be honest, if there's anybody that's actually clueless about corporate life, it's artists. I understand the sentiment, but it's not as "biting" or as "honest" as they seem to think it is; so many versions of this very short film have been made and continue to be made, and all it does is pander to this anti-corporate mentality that is about as brainwashing and widespread as the culture they think they're depicting. I'd like to see a more honest self-criticism of artist culture, honestly. That would be fresh and different.
It's not just "office life" -- it's specific to one industry. I work in advertising and this was clearly made by people who have also worked in advertising. Very relevant.
@@terribethmitchell Exactly. Also, this was made over 20 years ago. It's not just another office satire, it was one of the first, and perfect in its insight to the committee driven creative process (as it still is) in advertising.
