Yes, 2 years ago I completely deleted my Instagram account with 14,000+ followers and started over from scratch.
In this episode, I explain the reasons behind WHY I chose to start from scratch 2 years ago, and the impact it had on my engagement and growth since then.
While 90% of people DO NOT need to delete their accounts, Dustin breaks down the problems caused from buying fake followers years ago and the chronic content underperformance as a result. He emphasizes the importance of consistency, quality, and authenticity in building a 100% organic, genuine, and highly engaged audience on Instagram... and how to use that to drive more SALES.
Takeaways:
➡️ Deleting an Instagram account and starting over can be a beneficial move in certain situations, especially if you ever bought fake followers or paid for some fake engagement boosting service (auto-follow/unfollow, fake comments or likes, etc).
➡️ Fake followers limit engagement and performance, putting a ceiling on the reach and impact of your content.
➡️ Reviving an Instagram account requires focusing on the right type of content, tailored to your audience, and posting consistently.
➡️ Authenticity is key in creating content that resonates with your audience and sets you apart from others in your industry.
📕 Chapters:
00:00 Intro
07:12 The Problem with Fake Followers
12:37 The Decision to Start Over
16:21 The Results of Starting Over
20:13 Reviving Your Instagram Account
23:00 Finding Authenticity in Your Content
24:56 The Power of Consistency and Quality
25:26 Credibility From Growing the RIGHT Way
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Dustin Brohm is host of one of the most popular podcasts in real estate, the Massive Agent Podcast, and a contributor to BAM. His podcast was an Inman Innovator of the Year finalist. Dustin is a keynote speaker on all things real estate marketing, social media, podcasting, and lead generation and has spoken on stage at Gary Vaynerchuk’s Agent2021, Inman Connect, Sales Mastery, HousingWire, State Realtor Association annual conventions, and more. He’s a Realtor in Salt Lake City, UT with a organization of 300+ agents across 36 states and 3 countries.
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4 авг 2024
