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Why I Stopped Using Google (for Cold Email) 

Alex Berman
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In today's video, "Why I Stopped Using Google for Cold Email," I dive deep into Google's recent move - selling its domains to Squarespace, and the implications it has on the world of cold email. As we've relied heavily on Google Workspace for our cold emails, this development has definitely stirred the pot. Watch as I discuss the changes, my personal experiences, and the evolving landscape of cold email campaigns.
👉 𝐈𝐟 𝐲𝐨𝐮 𝐥𝐢𝐤𝐞 𝐭𝐡𝐢𝐬 𝐯𝐢𝐝𝐞𝐨, 𝐩𝐥𝐞𝐚𝐬𝐞 𝐥𝐢𝐤𝐞 𝐢𝐭 𝐚𝐧𝐝 𝐬𝐡𝐚𝐫𝐞 𝐢𝐭.
👉 𝐃𝐨𝐧'𝐭 𝐟𝐨𝐫𝐠𝐞𝐭 𝐭𝐨 𝐬𝐮𝐛𝐬𝐜𝐫𝐢𝐛𝐞 𝐭𝐨 𝐦𝐲 𝐜𝐡𝐚𝐧𝐧𝐞𝐥 𝐟𝐨𝐫 𝐦𝐨𝐫𝐞 𝐮𝐩𝐝𝐚𝐭𝐞𝐬: / @alexberman
🔗 Connect with Me:
Instagram: / alexbermanofficial
LinkedIn: / alexanderberman
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Website: www.alexberman.com/
🔍 Dive Deeper:
Courses: alexberman.gumroad.com
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Tools: alexberman.com/tools
Cold emails have been at the heart of our strategy for years. However, with tech giants like Google changing the playing field, the rules of the game are shifting. From my experiences with Zoho to Google Workspace, and the unexpected ban on cold emails, join me, Alex Berman, as we explore the future of cold emails and the strategies to adapt.
Share your thoughts below, smash that like button, and don't forget to subscribe for more insights. Let's navigate this shifting landscape together! 🚀

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15 авг 2023

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Комментарии : 129   
@saieftissaoui
@saieftissaoui 10 месяцев назад
I like this content. I want to stay updated on this matter. Keep it coming!
@billtatireta1514
@billtatireta1514 9 месяцев назад
I just bought your cold email manifesto book on kindle and I found it very unigue and interesting. I'm new to the email game. I'll keep learning from your RU-vid channel on the updates.. I'm also here to help improve our email community if I can. Thanks for sharing your unique knowledge.
@AlexBerman
@AlexBerman 9 месяцев назад
Glad to hear it! For coaching etc check out Email10k.com
@himlove-il5um
@himlove-il5um 6 месяцев назад
was looking for a crm / cold calling cheap way and you helped me narrow my search thank you!
@ImranSLemon
@ImranSLemon 10 месяцев назад
That’s what i call a content. So informative, loved it.
@AlexBerman
@AlexBerman 10 месяцев назад
Thank you
@RussJohnsConnects
@RussJohnsConnects 10 месяцев назад
Keep on Creating Alex. I'm working on improving my email game and enjoy your perspective and your content. Such a Pirate 🏴‍☠❤🏴‍☠
@AlexBerman
@AlexBerman 10 месяцев назад
Glad to hear it!
@ALACHRSolutions
@ALACHRSolutions 9 месяцев назад
Great stuff Alex! Purchased and read your book in less than 24 hours. As a new cold emailer, I am trying to absorb everything I can from you in order to build my business. Loyal follower! Keep it up
@AlexBerman
@AlexBerman 9 месяцев назад
Glad to hear it!
@Fsociety-xu4hr
@Fsociety-xu4hr 4 месяца назад
@@AlexBermancan you answer please. What do you think if for example i want to create my 2nd or 3rd Workspace account so should i put everywhere my personal info like photo, name, business, email etc? Or it’s gonna be suspicious for google?
@AlexBerman
@AlexBerman 4 месяца назад
@@Fsociety-xu4hr Similar names and photos yes not the same photo over and over
@Fsociety-xu4hr
@Fsociety-xu4hr 4 месяца назад
@@AlexBerman okay thank you for your response man. So i can use the same contact email and business name as well?
@AlexBerman
@AlexBerman 4 месяца назад
@@Fsociety-xu4hr Same business - not the same contact email
@yasserzakaria1140
@yasserzakaria1140 10 месяцев назад
Alex, the king of cold emails, I really like your content. You're the best! Keep up the amazing work. 👍
@AlexBerman
@AlexBerman 10 месяцев назад
Thanks!
@AzaabcG
@AzaabcG 10 месяцев назад
Now these headlines are so compelling and persuasive!
@AlexBerman
@AlexBerman 10 месяцев назад
Thanks!
@victordavilaamelinckx2904
@victordavilaamelinckx2904 10 месяцев назад
Awesomee content, didn't know any of this
@tonykirks
@tonykirks 10 месяцев назад
I like how you say "it may not be worth my time" to make videos like this... Video has done better than past months videos.
@AlexBerman
@AlexBerman 10 месяцев назад
Mental time but yes, this is an interesting data point
@noahradford4124
@noahradford4124 Месяц назад
Great feedback Alex keep em coming !
@AlexBerman
@AlexBerman Месяц назад
Thanks! Will do!
@carsonspitzke
@carsonspitzke 10 месяцев назад
from everything i see online, it's taking more and more emails to book meetings since more and more people are spraying and praying i do think the results of cold email will drop drastically but like with any industry those that weather it will come up better
@AlexBerman
@AlexBerman 10 месяцев назад
Customized emails will still work AI is getting better - when you want one person to get an email they usually do. it only breaks down when you send 100s or thousands of emails
@stevenburton7922
@stevenburton7922 9 месяцев назад
Wow...very informative!
@AlexBerman
@AlexBerman 9 месяцев назад
Thanks Steven
@Nozzleeeee
@Nozzleeeee 10 месяцев назад
Can you please make a vid about how to add outlook onto Omni? Also, I’ve noticed Microsoft Outlook is specifically made for business emails and they have higher sending limits as well as each mailbox added is only additional $6 per mailbox.
@AlexBerman
@AlexBerman 10 месяцев назад
Yes, this is coming soon
@atomicjuggler2619
@atomicjuggler2619 9 месяцев назад
Do you recomend using Sendgrid, Mailgun or AWS SES with Instantly? Or just outlook + Instantly and no need for another SMTP?
@schmatever
@schmatever 4 месяца назад
Instantly used to be good but its really become crap recently.
@Lance_inspiresgrowth
@Lance_inspiresgrowth 9 месяцев назад
Great stuff
@seanferres
@seanferres Месяц назад
the squarespace acquisition was super annoying for sure, great breakdown here!
@ameliawiserman7597
@ameliawiserman7597 10 месяцев назад
I knew there will be something , everything good comes to an end , ecspecially with online business'es ... Its allways like that , Seo , facebook ads , cold email .. this is why i think sadly ill have to get a job at some place one way or the other , its just so easy and risky to loose your income nowadays and if you dont have 6 figures laying around from your ventures it can be devastating.
@AlexBerman
@AlexBerman 10 месяцев назад
Getting a job to build skills and get case studies is sometimes the best option I worked for an agency for 2 years before I started my own
@mikekazumi1867
@mikekazumi1867 10 месяцев назад
please keep us informed
@AlexBerman
@AlexBerman 10 месяцев назад
Of course
@giovanifranco2033
@giovanifranco2033 10 месяцев назад
Good content bro! Do you have some sort of social space where we can exchange experiences in cold emailing? Like a disc server or sth?
@AlexBerman
@AlexBerman 10 месяцев назад
Yes! Email10k.com
@piotrtomaszek5316
@piotrtomaszek5316 10 месяцев назад
Please continue to make these videos
@wojciechpopawski2529
@wojciechpopawski2529 9 месяцев назад
love you man,, thanks
@marlonlozada3048
@marlonlozada3048 2 месяца назад
good alex CE is changing...
@user-bp2jj2zn1b
@user-bp2jj2zn1b 2 месяца назад
I would like to do automated cold email outreach for a business. The general advice is to use a domain separate from the domain of the business to avoid the primary domain of the business from getting flagged or getting a bad reputation. In other words, use disposable domains. The general consensus seems to be to create a separate google workspace account for each domain that you create. However, another school of thought is to use a single google workspace account (the same account that you initially set up for the business), and then, for each domain that you purchase to send emails from, you add that domain as a secondary/additional domain to the existing google workspace account of the business. From my understanding, this strategy would also work, because even if email activity from one of the domains causes that particular domain to be flagged or results in that domain getting a bad reputation, then it would not affect the primary domain of the google workspace account, or any other domain of the google workspace account either, because each domain is distinct and operates separately. Therefore, I have two choices: Create a new google workspace account, and add/connect the domain that I purchased for automated email outreach to it. or 2. Add/connect the domain as a secondary account to the existing google workspace account that I already set up for the business. Which strategy would you recommend? and why?
@AlexBerman
@AlexBerman 2 месяца назад
Yes although outlook is preferred now to google workspace. Happy to coach you through it if you join email10k.com
@user-bp2jj2zn1b
@user-bp2jj2zn1b 2 месяца назад
@@AlexBerman Yes what? lol. Also, how much do you charge for coaching?
@AlexBerman
@AlexBerman 2 месяца назад
@@user-bp2jj2zn1b Go through the page - it will cover everything
@user-un8so6uo7s
@user-un8so6uo7s 9 месяцев назад
Wow, we just moved all our platforms to Google Workspace and looks like we might have to switch again soon. So unfortunate.
@MasterpisopArtZ
@MasterpisopArtZ 10 месяцев назад
Keep doing these vid!
@AlexBerman
@AlexBerman 10 месяцев назад
Might have to!
@internetbizz69
@internetbizz69 10 месяцев назад
Seems like this is going the same direction as bulk mail went 2 years ago. We are going to need to spread our infrastructure across many platforms. Diversity the ESPs that we use and invest in IP blocks. All of this just to play a game of cat and mouse.
@AlexBerman
@AlexBerman 10 месяцев назад
Agreed
@yourcopygal
@yourcopygal 10 месяцев назад
man wth I'm just starting out. I got lucky and couldn't get the domain from google so right now Iv'e godaddy, instantly, lemlist and neverbounce. What do you think about the general future of cold outreach? Dyt more of these companies will start backing out?
@nassimessayli8845
@nassimessayli8845 3 месяца назад
Dope
@corruptpablo
@corruptpablo 10 месяцев назад
Damn I literally have all of my emails with Google. They might become more strict but email makes them so much money. I don´t think Google will make such a decision. They might have way stricter rules but it´s such a cash flow for them it woulnd´t make sense. We´ll get through it Alex, hope I´m right godamnit
@AlexBerman
@AlexBerman 10 месяцев назад
For now yes. Let’s see what happens. Google is in trouble
@kotilabdulkadir
@kotilabdulkadir 9 месяцев назад
Bro I also hope you're right I have 400 inboxes in Google Workspaces w/200 domains. Can't set them up again 😭😭
@OfficialCountryCrockButter
@OfficialCountryCrockButter 7 месяцев назад
I also have 100+ Workspace accounts. What software do you use to send out the emails? I'm rolling with Instantly.@@kotilabdulkadir
@RoialRogue
@RoialRogue 6 месяцев назад
@@kotilabdulkadir Could i host 3 email on one Google Workspaces accout with 1 domain or do i need 3 google workspaces accout to host three email i am trying to figure out pricing?
@ChikoMofya
@ChikoMofya 10 месяцев назад
How is the overall deliverability with the new setup?
@AlexBerman
@AlexBerman 10 месяцев назад
Better. I’ll make an update video on this soon
@linkedinking
@linkedinking 10 месяцев назад
LinkedIn bro, all day long... keep these coming Alex, hope married life is treating you well :)
@AlexBerman
@AlexBerman 10 месяцев назад
Thank you sir. Married life is going well 🔥
@jeremiahvegan3285
@jeremiahvegan3285 10 месяцев назад
Can you do a video on setting up cold email with outlook?
@AlexBerman
@AlexBerman 10 месяцев назад
Soon yes
@benjacksonn
@benjacksonn 5 месяцев назад
i'd love to see this@@AlexBerman
@blackjays13
@blackjays13 10 месяцев назад
How do you create a custom SMTP?
@AlexBerman
@AlexBerman 10 месяцев назад
Might cover this in a future video
@blackjays13
@blackjays13 10 месяцев назад
@@AlexBerman look forward to it as this seems to be the safest route moving forward
@anjansarkar6243
@anjansarkar6243 10 месяцев назад
what you are Goona use now instead of google workspace?
@AlexBerman
@AlexBerman 10 месяцев назад
It's in the video
@NightBeastCars
@NightBeastCars 2 месяца назад
@samclaassen6277
@samclaassen6277 8 месяцев назад
Question: how are you dealing with the phone number confirmation issue with Gmail?
@OfficialCountryCrockButter
@OfficialCountryCrockButter 7 месяцев назад
Just google "non VOIP phone number verification" and a bunch of sites come up charging anywhere from 50 cents to $2 per number
@JamesDoucettperry
@JamesDoucettperry 6 месяцев назад
Like gary v said marketers screw up everything!
@forgodani
@forgodani 10 месяцев назад
So just to clarify again... from now on we should use Outlook as our primary email provider...?
@AlexBerman
@AlexBerman 10 месяцев назад
I'm using outlook for the next 10 domains
@forgodani
@forgodani 10 месяцев назад
@@AlexBerman what should I do if I want to set up everything from scratch for my new biz?
@AlexBerman
@AlexBerman 10 месяцев назад
@@forgodani Join Email10k I'll walk you through it
@forgodani
@forgodani 10 месяцев назад
@@AlexBerman Sure, I'll check! Do you recommend Google Workspace for the main email though? (not sending cold messages, but keeping and managing everything on the main account)
@AlexBerman
@AlexBerman 10 месяцев назад
@@forgodani Yes, I still prefer the gmail interface to outlook
@JoshElakatt
@JoshElakatt 10 месяцев назад
Just getting into cold email got any tips? haven't even bought a domain yet
@AlexBerman
@AlexBerman 10 месяцев назад
Hey! Start with cold email manifesto: coldemailmanifesto.com
@JoshElakatt
@JoshElakatt 10 месяцев назад
Do you have any videos that have a full summary/walkthrough?@@AlexBerman
@JoshElakatt
@JoshElakatt 10 месяцев назад
That are up to date
@AlexBerman
@AlexBerman 10 месяцев назад
@@JoshElakatt yes! Inside of Email10k. Here: Email10k.com
@anurag5852
@anurag5852 10 месяцев назад
If we just send 50 emails a day, Then Also do i will havr to change if not 1k email.😮
@dncube
@dncube 10 месяцев назад
What about cloudflare?
@MUK-yf2sw
@MUK-yf2sw 10 месяцев назад
Ah shit man, i had just started with the cold emails. But now that Google is cracking down, what do we do man. We can go into the wild west called Microsoft. But google was stable.
@AlexBerman
@AlexBerman 10 месяцев назад
The war is heating up. You can still use google if you personalize the emails and follow the principles of great cold email. Just not for mass sending
@MUK-yf2sw
@MUK-yf2sw 10 месяцев назад
@@AlexBerman yeah Alex, of course we have to find a balance between automation and personalization. Have been qualifying each lead, being hyper specific, and making sure the other guys are the right fit. If u do all of this, spamming becomes impossible 😅
@yasserzakaria1140
@yasserzakaria1140 10 месяцев назад
​@@AlexBerman at what point do we label it as 'mass sending'? If I'm dispatching 200 emails a day, does that qualify? 🤔
@AlexBerman
@AlexBerman 10 месяцев назад
@@yasserzakaria1140 multi inbox and using spintax to bypass sending with no personalization
@adamvine5364
@adamvine5364 10 месяцев назад
@@AlexBermanare you actually personalizing each email by hand or using Open AI at this point? Otherise, how can you scale this? Thx👍
@LaraFlautista
@LaraFlautista 2 месяца назад
How do you know if your emails are going to spam?
@AlexBerman
@AlexBerman 2 месяца назад
If you see a severe drop in response rates compared to previous tests. You can also use a site like Mail Tester
@Richard-hn8ex
@Richard-hn8ex 10 месяцев назад
So your reason for switching is that you don't know what will happen with Google Workspaces and Domains?
@AlexBerman
@AlexBerman 10 месяцев назад
Yes - not worth spinning up new campaigns on a platform that might shut us down soon
@user-fr2ib1ic6x
@user-fr2ib1ic6x 24 дня назад
Outlook is having issues last few weeks
@mattriccardi9519
@mattriccardi9519 10 месяцев назад
I’ll stick with google workspace until it all comes falling down 😂
@AFK_Quay
@AFK_Quay 6 месяцев назад
Erhm
@mikejezek5214
@mikejezek5214 10 месяцев назад
If you don't use Google for cold email then what is the ALTERNATIVE?
@AlexBerman
@AlexBerman 10 месяцев назад
Microsoft365
@jasonhiggins.3853
@jasonhiggins.3853 7 месяцев назад
Fu..ing hel. I just opened 5 google domains today along with 5 workspace email accounts. So have i wasted my time, i love google Alex is there any point in me continuing with these accounts? Your scarying me😮
@AlexBerman
@AlexBerman 7 месяцев назад
Yes - this is future proofing, no changes needed to your past setup For future ones use M365
@anthonyrude
@anthonyrude 6 месяцев назад
Don't you have a cold email platform?
@ArnoldKoci
@ArnoldKoci 10 месяцев назад
gg
@natbirchall1580
@natbirchall1580 10 месяцев назад
This was so predictable
@AlexBerman
@AlexBerman 10 месяцев назад
Times change
@natbirchall1580
@natbirchall1580 10 месяцев назад
@@AlexBerman no people have always behaved like this. Just saw a loom of karsten fox. He looked like a east european spammer with his gmail "strategy"
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