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Why NBA & WNBA Athletes Are Switching to Barefoot Shoes w/ Xero Founder Steven Sashen 

The Foot Collective
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This week on the Restore To Explore podcast, Mac catches up with the founder of Xero Shoes, Steven Sashen. Steven shares the accidental journey of creating Xero Shoes, starting from his experience with barefoot running and the development of minimalist footwear. He discusses the challenges, luck, and perseverance that led to the success of the brand. The conversation covers the challenges faced by Steven Sashen in the early days of his business, the development of minimalist footwear, the impact of footwear on foot health, and the potential for change in the sports industry. It also delves into the role of elite athletes and how Xero shoes are now being worn by NBA players and the impact that has on young athletes, and the broader implications for everyday people.
You can check out Xero shoes here: xeroshoes.com/go/tfcfootwear
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Music:
Love Frequency - Roze Sound
Lost To The Siren - Makenna Susan

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17 июн 2024

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Комментарии : 12   
@marcallain
@marcallain Месяц назад
Great episode! Steven Sashen is such a talker!
@terwils7492
@terwils7492 Месяц назад
It is interesting as you mentioned how ingrained beliefs are about shoes. I'm involved with scouts, hiking and backpacking. I switched to barefoot shoes over 3 years ago, painfully, because I switched 100% cold turkey and it took my feet time to adapt, get strengthened and used to moving again. Afterwards though, I never had any more issues with blisters. My back issues improved, my plantar fasciitis went away, my ankle & knee issues went away. But, when I recommend barefoot shoes to other hikers and the benefits, they bring up all the reasons why not, like need ankle support, need tight supportive shoes, concern about stepping on glass, etc. A few that I have convinced to change shoes, expressed the same benefit, no blisters, feet feel great. I switched both my boys to xero shoes and they haven't had issues with blisters since. Thank you Steven for such success with great products and thank you Foot Collective for continuing to get the message out to re-educate.
@yediydeyah78
@yediydeyah78 Месяц назад
This was an informative and great podcast! As a minimalist footwear aficionado, I love the fact that there are brands that are sticking to the niche market of minimalst footwear, but we have reached a point where it's time to CLEAN HOUSE! The first thing we have to do as a community is obliterate the term "barefoot shoe"! 1) there's no such thing; 2) companies are using the phrase as marketing hyperbole to market footwear that are nowhere near minamlist or natural movement and have midsoles thicker than "traditional" footwear.
@paolafrancesca7082
@paolafrancesca7082 Месяц назад
I loved listening to his story as an entrepreneur!! ❤ Thank you!! So much inspiration for me!! ☺️🙏🏻
@MilipTichaelPhomas
@MilipTichaelPhomas 14 дней назад
In Italy I had an '88 gti when I borrowed a friend's tt rental; maybe I need one
@mcnuggets8819
@mcnuggets8819 Месяц назад
Good show
@johnankrah299
@johnankrah299 Месяц назад
Well done.
@ericmalitz
@ericmalitz Месяц назад
He didn’t have a “form” problem as much as a strength problem. Constantly hear channels talk about form, rather than fixing their structural balance (weak feet, weak lower legs, weak knees, weak hips…)
@TheFootCollective
@TheFootCollective Месяц назад
Thanks for the input mate - interested to hear what makes you sure that it wasn't a form issue? Can someone not have a form issue and a strength issue at the same time? And could someone not be strong and structurally balanced while also having room to improve on technique for a skill like running?
@ericmalitz
@ericmalitz Месяц назад
@@TheFootCollective ​​⁠1. Because there’s no single correct form. 2. If his form causes him pain it’s because he lacks the prerequisite strength to deal with that form. 3. Pretty much every adult human in the west who spent years in shoes, and years in seats, has multiple issues with relative weakness or tightness, from the lower legs on up the chain (as you guys knows). I can wager a guess that before he took up running, he probably a.) never once worked, say, the tibialis, b.) put on weight above the knee, or above the hips, relative to strength added below the knee (or hips) (this is especially the case for anyone that’s spent any time in modern gym culture.) On another note it shouldn’t be any mystery that any modern human in the west who takes up jogging as an adult is going to have many hurdles (no pun intended) to surmount. And, I only know of one strength system, and I’ve seen a lot, that MEASURABLY prioritizes lower leg strength, hip flexor strength and length, hamstring strength and length, and systematically considers basic joint function, and connective tissue strength, up and down the chain. That is to say, I don’t think he, nor most other joggers, would have been savvy to this system (which, again, is merely a solution to years in chairs and shoes.)
@RainBoxRed
@RainBoxRed Месяц назад
@@TheFootCollectiveI think another way of looking at this is the idea that there’s no such thing as bad form so long as you can move in and out of it with control. Form is just a catch-all term that really encompasses a whole host of things like strength, flexibility, technique, proprioception, muscle memory.
@TheFootCollective
@TheFootCollective Месяц назад
@@ericmalitz Definitely agree that most modern humans would benefit a lot from targeted exercises to restore natural function to those key areas, to offset the effects of decades in shoes/chairs! And that there is no one 'correct' form when it comes to running - although there are certainly more efficient and less efficient ways to run, which does come down to technique and not strength. Also in this instance, the pain he had in his left foot was from a blister which he realised was from over striding... which is a form issue, that won't go away with more strength or structural balance. Another thought for you to ponder is that Steven then went on to become a Master's All American sprinter, apparently without being savvy to this approach to strengthening 🤷‍♂ Don't get me wrong, I think ATG is a great system that is simple and scalable and would benefit most people but the reality is there are plenty of other variables that come into play when looking at human movement, performance and pain!
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