Why your personal brand is failing...

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Building a strong and profitable personal brand is basically everyone's goal these days. And honey, I don't blame you! The great this is that it's really not THAT hard if you avoid the personal branding mistakes I share in this video.
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//YOU’LL LOVE THESE VIDEOS TOO
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How to Reach Out to Influencers to Promote Your Business (And Get a RESPONSE) - • How to Reach Out to In...
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I'm Erin and I'm a full-time entrepreneur. I have a digital marketing & video production company called Erin On Demand. I teach entrepreneurs how to stand out online through content marketing, digital strategy, and video production. I’ve worked with companies from National Geographic, to local mom & pop shops, helping them create compelling content that attracts their target audience. This channel, takes you through my journey of building my business from the ground up, while sharing information on how I market, strategize, and operate in my business… to hopefully help you build yours!

Опубликовано:

30 мар 2021

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Комментарии : 201

@lyndaelletv829 3 года назад

Okay.. 1. Your makeup looks 🔥🔥 2. Who here is working on their personal brand in 2021?? We’ve got goals & we’ve got this! Be authentic, be unique, be strategic, and be YOU! Success will follow! ✨💰💪🏾

@asiaalyssaofficial 3 года назад

Amen!!

@ebonixbeauty 3 года назад

Me❤️

@tiffanyemanuel7312 2 года назад

I am. It's not going so great

@lyndaelletv829 2 года назад

@@tiffanyemanuel7312 You've got this, Tiffany! 💪🏾 Success won't happen overnight, and your hard work will certainly pay off. Check out our videos for help with your personal branding! And let me know if you have any questions, I would love to help!

@TumiEdun 3 года назад

The title didn’t have to call me out like THAT lol

@LatriceSkye 3 года назад

Me too! 🤣

@asiaalyssaofficial 3 года назад

lol

@ki.nichelle 3 года назад

Okay!

@Surenaa94 3 года назад

Lmfaooo same. I felt attacked

@faithmomlife 3 года назад

Same here Tumi! Hahaha.

@theholistichunny 3 года назад

This has definitely has made some gears click for me. I’ve been feeling unmotivated to post content bc I don’t know how to narrow down to one niche as a creative person. But watching this made me realize my common thread is creativity- whether it’s cooking a new dish, doing a new activity, exploring, etc. Thank you for this chat!

@SY-sp8uo 3 года назад

*Great companies that build an enduring brand have an emotional relationship with customers that has no barrier. And that emotional relationship is on the most important characteristic, which is trust.* - Howard Schultz

@nessawithsmiles 3 года назад

I love how you encourage ppl to BE THEMSELVES in their brand rather than latching onto what they see working for otherssss. People are truly losing originality and originality without a true story behind “why” you’re doing what you’re doing other than “I saw someone else do it” will not stand.

@asiaalyssaofficial 3 года назад

totally agree babes

@shazexpressions 3 года назад

Girlllllll if inspiration was a person it would totally be you👑!!!!

@karlayshacoleman3151 3 года назад

From the flawless makeup finish, to the new nails, to the grace, elegance, truth and richness of your content...Girl yes, just YES! 😌👌🏽take a bow👏🏽

@TheLeah2344 3 года назад

I started sharing more about myself in my business because I knows people support my business because they connect with me and not just because they like my products. It was very scary at first but I knew it was important for me to do.

@amcclain1989 3 года назад

This is very true.

@nicoleonfeels 3 года назад

Maybe if I had Erin’s style, my personal brand would be more on point lol. I am living for today’s look ✨

@lyndaelletv829 3 года назад

You and Erin are both great in your own ways! Keep it up 💪🏾

@MPllll. 3 года назад

Erin has an amazing, unique style that fits her. You also have your own unique and amazing style 💕 look toward your own style and uniqueness within and embrace it - there can't be two of you love. You are already awesome! 💕💕

@mehretbiruk 3 года назад

Sameeeeeeeeee lol she needs to do a video on how she stays on point

@girlygains 2 года назад

Girl! I stay so raggedy looking I’m like girl you can’t record looking like this. My goal is to start getting dressed more lol

@emelielindstroem 3 года назад

Great tips! The balance between sharing enough of yourself and feeling like you are oversharing is a thin line sometimes...

@shivangsethi4130 3 года назад

When you are yourself - that creates your niche. I love that. Thank you!

@livimurray 3 года назад

I finally quit playing and bought the yearly annual ebrand club membership. So grateful for all of the FREE knowledge you've given out, and honestly I'm so excited to be apart of your boss entrepreneur community. Thanks so much, Erin for providing a space for young Black women to thrive, and I can't wait to meet you!

@haleycason6931 3 года назад

I have never really cared about my personal brand as far as social media or how I present myself because I feel that posting on social media whether instagram, tik tok, or Facebook is exhausting. I have never thought about my personal brand this way, or even I had a personal brand to begin with. Ugh, now I am gonna have to rethink this. Thank you Erin.

@lmichelle1488 3 года назад

Thank you Erin! I watch many of your video's and this, (I think) is the one that encouraged me to finally go after what I feel is my calling. My "personal brand" is to encourage women after 50 to embrace their life! I love cooking, entertaining, parenting adult children, having a sexy marriage after 35 years, traveling, etc. Thank you for being such an inspiration!

@jbritish876 3 года назад

Beautiful sharing darling💕 Keep shining👌

@GabrielleSWalker 2 года назад

This video has been in my "watch later" for foreverrrr. Since like last summer, and man.. when I say I watched this right on time!! I had been struggling with this for a while because so many people, especially in the YT world, make it seem like you have to do things in such a particular wayyyy. Overtime I felt like I was putting myself in a box - on top of the fact that doing things those ways weren't doing anything for my platform/channel and ESPECIALLY not for me. After over a year on YT at 85 subs, I'm just now getting to a place where I've realized some of the things you've said and have been being more just myself, but even still I've been feeling like I shouldn't be doing it this way. But this video and your words just affirmed my prayers that I need to keep doing what I'm doing. I just want to be and embody me. And the fact that I can is amazing. I'm so happy I know this now, while my channel is still growing. Thank you sm Erin 💕

@nikagshipp 3 года назад

I love how you kind of did this video on a whim without an outline because I was literally just thinking to myself it so hard to crack this social media code and I prayed for some guidance and boom! this was the first video on my RU-vid feed!! Thank you for always sharing your amazing tips!!

@TheFocusOfLovecom 3 года назад

you're so warm and personable...I actually listen to the entire video! i love that you did not edit it and just flowed so naturally and giving to us! Thank you LUV!

@CiegiLaPriest 3 года назад

This video was right in time! I had to pause it, go get my notebook, and take notes! Dropping gems! Thank you

@stephaniejsmes8991 3 года назад

Erin thank you for sharing this advice. I love the impromptu factor of this. Thanks for bringing up the fact that aesthetics is NOT the only part of branding . We appreciate your tips.

@KateReding 3 года назад

Love the advice of going narrow and deep and letting people see the real aspects of your life to get to know you more!

@lettsblend 3 года назад

Yup this is what I needed to hear, this whole personal brand thing can get confusing at times and I sometimes get overwhelmed with trying to fit in one box so this was a great video to help clarify where I need to go with it.

@cozyconference1895 3 года назад

I had a eureka moment during this video. I was like yes to storytelling, and authenticity, and making people just feel you thru the internet! Thank you so much for sharing this! And it was fun to watch, you look so great! 😍❤️

@businessbycharity 3 года назад

My personal brand, the current heart ache I am going through.

@__itslau_ 3 года назад

I love this video soo much! Although I felt attacked in the title lol 😂🤦🏻 It really put stuff into context for me!! Love your vids Erin! Thank you 🙏🏼🙏🏼

@INTERESTEDINFORMEDINSPIRED 3 года назад

Oh Erin this is so powerful. It has to apply or relate to your audience otherwise it doesn’t land. I like your structured videos but I like the freestyle even more! And I love the shirt

@HeyAlexisDominique 3 года назад

The tips are definitely helpful! Currently working on building my personal brand & this came at the perfect time!

@ChatsWithFlo 3 года назад

I love the tip about building your personal brand around who you are. It makes it more simple, relatable, and easier to draw people like yourself. 🔥🔥

@keekeefnay2010 3 года назад

This is really giving me some things to think about. Thanks for sharing!

@BloomWithBri 2 года назад

This was GOLD! love love love this. I have been struggling in this area and these tips definitely helped! I’m rewatching this again and again

@Sara-9865 3 года назад

Hey this video really enlightened me. I realized I was trying to curate images and overthink and it was really boring instead of just show my personality that my friends love

@NigelBattlecreatorcoach 3 года назад

Giving A divine beat FACE and dropping knowledge! We love you Erin!

@rebeccathenjrealtor 3 года назад

You are sooo good!! Ovi there are so many people discussing brand development but none caught my attention the way you have!! Great content! Im learning a lot!

@coachshenae3859 3 года назад

This is a great, well needed topic! Yes help us out girl 🥴😂❤️

@istoryawithkimgonzales4917 3 года назад

Hey Erin! Came across your video through my friend and I've been struggling hard with my podcast. Thanks for this. You encouraged me to keep going.

@dasiajoyner5097 3 года назад

loved this video and all of your advice!! . This is exactly what I was looking for, thank you for all of the helpful tips and tricks and really focusing on being on yourself. I will be applying this to my own personal brand and hope to see a better change!

@RebeccaSarah 3 года назад

Love the tips, love the makeup look 😍 Thanks for this, I definitely need to start taking my personal brand more seriously.

@priestessishtah333 3 года назад

Girl! Right on time with this one. And you are WEARING that shirt and chain👏🏾 and then the nails....yazz! So happy u did this pop in. Ty💞💋

@faithmomlife 3 года назад

This really hit home, Erin! Again, inspiring and informative video at the same time. Really want to improve in my story-telling. Thank you for clarifying the difference between self-awareness and self-promotion.

@ChisomNgige 3 года назад

The first question is what I needed, thanks Erin

@DesirayH.S 3 года назад

This was a nice video. So calm :) and I love the tips you gave. Especially the one about letting people know why you are the way you are. More pop in videos, please!

@teonnaussery-brooks2940 3 года назад

I haven’t started a personal brand but I have been thinking this because I am about to be a stay at home mom of 2 while trying to start a bakery business after 6weeks of giving birth.

@shazexpressions 3 года назад

Do itttt Queen You gots this!

@teonnaussery-brooks2940 3 года назад

@@shazexpressions Thank you for the encouragement. I think this could be something great to share with the world.

@audreymighty-harmon3319 3 года назад

Erin this was an excellent video. I appreciate the points you hit as well as the how to examples. Even the title...thank you. So genuine.

@iamskinbeauty 3 года назад

You broke it down so well... I totally agree with this video 1000%....

@Somsomaa 2 года назад

I LOVE YOU 🤦🏻‍♀️ u just said what I need to hear

@byalicexo 3 года назад

you gave such great advice and i had so many take aways from this video. i love how much you always break things down so that it's easy to understand and see how/where tips can be implemented in my life. i really love these pop-ins 🥰🥰🥰

@XiomaraArielle 3 года назад

This was amazing! SO much needed. Thank you for sharing Erin!

@constancegoldwing5867 3 года назад

Girl, you look SOOOOOOOOOOOO good. loving loving LOVING the makeup. Actually, I just love everything!

@ayahlifemiraclelife1909 3 года назад

This encouraged me to change my instagram handle that I wanted to for a long time but it didn't feel right timing in the past.... To make it more personal and about me. I'm feeling the steady foundations growing and able to become braver & more authentic and vulnerable with my content all the time. Praise god )( Thx for the vid, blessings xxx

@theafrolatinablogger4801 3 года назад

I love this conversational type of videos Erin! Makes me think if I enjoyed it then I should do something like this on my channel. Anyways, thank you for the valuable tips and the examples used to buttress them!

@HeyyyHR 3 года назад

I love the fact that you provide real examples of everything you discussed in this video. Most times I feel like you’re still “too nice” abt it but I get it. Definitely scheduling a strategy call.

@korielate6729 2 года назад

Loved the style of this video, it was very raw and authentic while still very valuable.

@Love_SumLotta 2 года назад

Thank you for the tips! I need to start posting personal videos more. I been posting travel vids having fun over the summer lol but I’m getting back to it. ❤️

@dominiquecharlery 3 года назад

Erin your advice is always on time !!!

@brittsgarden2968 3 года назад

This is awesome and so relevant and on time, keep dropping Tea, E !

@biebie1 3 года назад

This is a "how to..." that my (direct af) brain need thank you🙏

@divinedestiny8086 2 года назад

That was a great vid. I’m just starting out and am binge watching your channel, lol. I’m learning a ton! Thank you :)

@notfortheordinary 3 года назад

You are speaking truth. 👏🏽👏🏽👏🏽

@lenairene206 3 года назад

So helpful thank you! I resonate with all this I am a photographer and just left my 9 to 5 job to stay at home with the kids focus on my photography business and I’m working on getting my real estate license now as well. It can be hard because I used to feel and still do feel majority of the photography industry is male dominated. I’m girly I like styling, I like my nails and I’m always with my kids. Embodying who I am and showing up as my true self had been a work in progress.

@lovelylaigh 5 месяцев назад

Girl why am I REWATCHING this video, KNOWING it's full of great EXAMPLES and I'm seriously ready to buy these sheets lol. POINT MADE!!😂🤭🤩

@capriaj5649 3 года назад

This video came in perfect timing. I was just so upset with myself for not creating the RU-vid channel I envisioned - Capria Talks. These tips help me refocus- thank you

@rajnaturals 3 года назад

Thank you for being a ball of light for us!!

@RoselomonTV 3 года назад

I clicked so fast! I'm so ready to watch this because of the title

@RoselomonTV 3 года назад

Your videos are always nice. Today's video is echoing. Did you film in an empty room?

@DeeBlaregold 3 года назад

Thank you, Mommy! I got tickled when you said, ... “Crusty-eyed and rag on your head.” I just posted a video similar to that. 🤣 looking crazy on camera. I decided I just want to be my 60-year-old self, while working towards my goals. Thank you for the great information about overall arching goal to your business.

@ThesselyJuliet 3 года назад

i love this video!!! so casual, but these tips hit home for me. Especially the bedsheets example. keep this style of content coming! xxx

@nyekulakoroma7277 Год назад

I literally watched all your videos!!! And every advice you gave works

@ErinOnDemand Год назад

I'm so happy that you implemented what I shared and got the results you wanted!! Thank you for watching Nyekula!

@MsVictoriane 3 года назад

I love the relaxed feel of this video. Great tips!

@XPLifeNow 3 года назад

Great information! Thanks Erin!

@drjademd 3 года назад

Love this video and topic!

@GracefulBreakthroughs 3 года назад

Thank you Erin!

@amandacarr3929 3 года назад

I love thiS! thank you!

@shannonsegall 3 года назад

Personal branding is so KEY! These tips are fire 🔥

@HAIZZUL 3 года назад

Great points and tips Erin. 🌸🌺

@Charlisanse 3 года назад

Thank you for these tips Erin!!! you're the best when it comes to building your own brand and starting a youtube channel. Love from korea

@LyfeDestiny 3 года назад

Thought u was Monica for a min u so pretty 😍

@iamDestinyAdams 3 года назад

Loved this Erin! This is exactly why I needed to hear today as I restructure.

@HAIZZUL 3 года назад

One thing I want to say is I'm proud of you for using your knowledge that will capture your target audience. I hate to see these women looking for clout with no clothes on. Shout out to the E Brand 🌺 I know it's a random comment. Sorry lol

@HonestwithGod 3 года назад

This info is everything! I feel like I need to sow a seed! Seriously thank you. And it's not that I didn't know some of this, but just hearing it gave me the ease to actually do it this way. I try to be authentic as possible however I do feel myself at times trying to over promote myself or say "see me" in a sense versus just being. Thank you for these nuggets of confirmation. I share my story as a former shopaholic who now spends better (not a financial expert) who allowed God to fill the voids, and still invest in quality clothes, shoes and items wisely. Hence the name Heeled and Healing.

@HAIZZUL 3 года назад

Yes please do more like this.

@JansLifeTV 3 года назад

Everything you share is always so helpful. THANK YOU 💙

@ContagiousCo 3 года назад

I already know this video finna be flame 🔥 n right on time too I appreciate This Erin

@EricaVain 3 года назад

Great advice Erin!!!!

@voltairepabustan 3 года назад

Great value. Thanks for sharing!

@RoamIntoYoga 3 года назад

Thanks for the tips!!!

@TheLisaTorres 2 года назад

Its very important to convey your story while building your personal brand.

@aranzaaranda 3 года назад

I absolutely love this!!!

@kharaseeley3208 3 года назад

Absolutely loved this great job thanks for the info!

@asiaalyssaofficial 3 года назад

Love it! Currently working on personal branding

@YungFlirtZ10 3 года назад

your huge answered questions that been questioning whether to snip parts of me but how you mention it should be accepted if its contrast to the purpose and mission.

@deneseowens3932 3 года назад

Great vid! I am struggling to start a business and I feel like I am all over the place. This spontaneous video is very helpful and made me really think of myself.

@joannhoward790 3 года назад

This is really #good information Erin! I still haven't started yet, but I am hitting the online streets very, very soon!! Like really soon! Thank you!❤

@Straya91 3 года назад

YASS GURLI GIVING SOME GOOD TEA 🙅🏽‍♀️💜💚

@mandisamakubu7651 3 года назад

Love these so much!! Please continue with the pop-ins❤️❤️

@msyonbon 3 года назад

I talk about this a lot too society needs and just wants people to be them! Im here for the cute pictures and clean aesthetics but everyone is different and unique to different audiences just fall into your natural being and niche.

@kaec7740 3 года назад

New subscriber💫....You’re awesome✨💗Thank you for everything you do to help others. Out of all the videos I’ve watched. You really pushed my confidence and give me the confirmation my thought process is on track 💃🏾...thanks again 🤗💫👑

@Kickinitwithkitv 3 года назад

You are so golden Erin!

@ChisomNgige 3 года назад

Yeah please do more of these kind of videos. I’ve been struggling with my personal brand; trying to grow on RU-vid and trying to connect more with followers on Instagram, but it’s been very hard. But after watching this, I think I’ve been missing a lot out of the big picture.

@brittsgarden2968 3 года назад

I can definitely relate - I am going to check out your YT and Insta

@ChisomNgige 3 года назад

Awwnn thanks a lot

@Natasha_StyleZ 3 года назад

Great information so helpful 💛

@ebonixbeauty 3 года назад

I appreciate the advice. Learning what to do and what not to do before I become an influencer

@TiffanisOnlineCollection 3 года назад

My overarching theme is the journey to making a successful online business in my country, content buckets will be business, social media marketing (RU-vid rn), investments and course reviews.