"You're Going To Be Successful, But Not With This Business" | Dragons' Den

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Ben Mason's beans company is allegedly 'the country's first ever fresh baked beans brand'. He's seeking an investment of £50,000 in exchange for 10% of his business. Will beans mean an investment?
Season 13, Episode 13
An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.
#DragonsDen #FoodPitches

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3 янв 2023

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Комментарии : 161

@Uvray Год назад

Sarah "struggling to know what a customer wants to do with it." Eat it, Sarah. The customers will be buying it to eat it.

@hellegennes Год назад

ahahahaha

@jeanp1323 Год назад

Lol

@ramalama9650 Год назад

Almost four quid for a tub of perishable beans? Yeah, this is going to be a real success. I don't think so.

@MrTibbs12 Год назад

It isn’t a bad product but the price point was ridiculous

@jinx8624 Год назад

Exactly what i was thinking almost 4x the price for a product that is higher quality and fresh but at the end of the day they are still only beans

@bob2000and10 Год назад

It went bust a year later in 2017

@iranicus3393 Год назад

Funny thing is it's very close to the price of a coffee today the way coffee shops are going o.o

@HIOP0 Год назад

@@jinx8624 A FERRARI IS ONLY A CAR, A DIAMOND IS ONLY CARBON, PELE ONLY KICKED A LEATHER SPHERE AROUND...GEDDIT? YOU JINXed YOUR OWN POST/LIFE. EASY TO BE WISE ABOUT THAT SITUATION...AFTER...WELL AFTER THE RESULT.

@scottpoerschke8807 Год назад

I agree with comments. This was a strange deal. Peter Jones saying that this business is going to fail, and then making an offer.

@b-dogs1038 Год назад

PJ: ‘this will not be a success’ ..next breath.. PJ: ‘I’m willing to make you an offer’ 😂

@jessebella9322 Год назад

Do you not listen? He explained very clearly why he was investing and yes, he doesnt think itle be because of this product, he invested purely in the guy and what that guy will bring in the future because he believes he will become very successful, just not with this product, but he invested in the guy for a shot at this but more so for the future and other products

@JakeLYT Год назад

@@jessebella9322 then the guy stiffed him over 5% 😂 Missed opportunity.

@magusxxx Год назад

"...we'll be selling 10 million..." Peter: "Dollars or individual beans?"

@carolin2544 Год назад

3:29 that ridiculous sales projection made Peter sit up so straight that he‘s out of frame 😂

@moemahmud Год назад

LMAO 😂

@fsu3941 Год назад

honestly 25k in almost 1 year with such a popular product but predicting 10 mil

@scienceevolves4417 Год назад

@@fsu3941 next year will be 100M

@dan_UK Год назад

The reason his business failed was his price was too low. No way would I ever buy beans at less than £5 a tin.

@kevindunlap5525 Год назад

LOL, brilliant!

@terrytibbs951 Год назад

🤣

@HK_Musician Год назад

Touker is like Frank Reynolds "I've got a bean guy"

@mharbinson8952 Год назад

I don't often get it right but I remember seeing this pitch and not understanding why dragons were intrigued by it. It seemed like a very premium and niche product; I don't know how it could have been anything else.

@jamesoreilly1 Год назад

Must have been some really good beans.

@nuck- Год назад

When peter shows interest first, most others do. After seeing every single episode thus far - this is the pattern. The richest man says its good first? they all follow.

@craigdelahaye7827 Год назад

£3.95? Ouch! I'm not sure the chilled route is correct for this product, it needs to be ambient, in a tin, with a very long best before date, and MUCH cheaper.

@jakecooper5855 Год назад

So it needs to be a tin of Heinz?

@peterreber7671 Год назад

I agree but then it wouldn't be fresh.

@craigdelahaye7827 Год назад

@@jakecooper5855 No, it needs to be a tin of Masons....

@jakecooper5855 Год назад

@@craigdelahaye7827 Leaving him with no point of difference at all, and no way to compete. Not that it worked out regardless

@ellekay4758 Год назад

“OUT-going Sarah Willingham” - ha! Good one

@x_dolly666_x Год назад

THE REGGAE REGGAE SWORD 🤣

@jinx8624 Год назад

Seemed great just one glaring issue almost 4x the price for a product that is higher quality and fresh but at the end of the day they are still only beans

@sunveerhariparsad6395 Год назад

After this business did not work out for him, Jos Butler then focused fully on cricket and became one of the best white ball cricketers of all time.

@lickybombie7778 Год назад

Lmfao

@catherinearcher1106 Год назад

I was searching for this comment! 😂

@shahrulmasud6021 Год назад

I'm sure the product is good but almost £4 I don't think. With tin beans you can add ur own ingredients to make it something nicer

@jarednil69 Год назад

Lol Sarah is completely cut out of the rest of the segment! Almost forgot she was there!😂

@GennySavastone Год назад

This is what I don't get or maybe it's my mentality. I'm not going to spend £3.50 on beans for dinner when I get to add on other items. I could go to McDonald's to be more fulfilled than spending money on this.

@jasonm4332 Год назад

brilliant final commentary by Nick to Deborah and Peter

@DealerD8vE Год назад

Except that the company folded shortly after he invested in it.

@TheNails3 Год назад

@@DealerD8vE Apparently the investment deal never went through

@ndavis3967 Год назад

£3.95 a tin of beans 50p no way would I spend nearly £4.00 for a small tub of beans.

@lotsofspots Год назад

On their website: "UPDATE: Masons Beans stopped trading in May 2016. Despite incredible hype and strong customer demand, we weren’t able to secure the mainstream supermarket listings which are imperative for a fresh product. Thank you so much to everyone that supported us."

@dan_UK Год назад

Thanks to both of our customers...

@MrEdwinDSouza Год назад

No Dragon picked up on the limited shelf-life of the product....

@irritatedmushroom2 Год назад

Beans come in a tin, they are cheap, have an amazing shelf life, taste great and are very nutritious. This product is none of those things. Very strange that the dragons were so interested!

@jadilewis455 11 месяцев назад

Agreed and if it “ain’t broke don’t fix it”

@tedcrilly46 4 месяца назад

Peaches come in a can, they were put there by a man in a factory downtown. If I had my way I'd eat peaches every day. Natures candy in my hand, or a can, or a pie.

@76-UVB Год назад

Sometimes things do not need to change and are fine just the way they have been since the war.

@georgebarnes8163 Год назад

Some brands are fine but Heinz is not one of them.

@RockyDave Год назад

...The way they've always bean.

@rrankcow9590 Год назад

To be honest no matter how good your beans are you were never gona be able to compete with Heinz its engrained into our culture!

@tunasalad448 Год назад

Peter's always swinging that reggae reggae sword around

@eh4372 Год назад

No idea why they all was so excited for that deal. Was just beans and they was all desperate they even was dropping half initial offers. This guy smitten them all because anyone else offering the same wouldn’t of got that response. And proof is in the pudding and never seen this product ever

@Cloud__ffvii Год назад

Should have gone to Peter, he would have opened the doors with the supermarkets for him.

@bluceree7312 Год назад

How? How did they determine he is good? The only evidence is his sales which are abysmal. They have chewed up other candidates in the past for such projections but this guy seems to have put a spell on them, especially Debbie.

@SamRoads Год назад

We only see 10 minutes out of an hour long pitch.

@bluceree7312 Год назад

@@SamRoads Business flopped. Proof is in the pudding. They were hustled.

@jaylondon283 Год назад

Debbie🤣

@barrytyler Год назад

He put something in the beans when they ate them

@bluceree7312 Год назад

@@jaylondon283 Yep. Did it on purpose. Shes a princess.

@NaveedHassan1 Год назад

This is an older DD. I don't know how old, but I can't see spending 4 quid on a bowl of beans even today. This was a little absurd.

@beckjtjt2522 Год назад

If they haven’t changed since the war it’s cos they’re amazing. Having said that I would definitely have wanted to try them! Seems a really nice guy hope he found his niche.

@pnklady3788 Год назад

Apparently it went bust in 2017.

@TheNails3 Год назад

These sound delicious, wish I had got to try them but it seems they're not for sale anymore? Ben Mason's presentation is one of the best I have ever seen on this programme, the way he answered the questions was very impressive.

@Gonken88 5 месяцев назад

Yeh they failed. All those beans for nothing.

@nickpellatt Год назад

Googled him, this is on his website unfortunately: UPDATE: Masons Beans stopped trading in May 2016. Despite incredible hype and strong customer demand, we weren’t able to secure the mainstream supermarket listings which are imperative for a fresh product. Thank you so much to everyone that supported us.

@kobusvanstaden3747 Год назад

Really sad. I was really rooting for him

@pwnagenuss Год назад

Im calling conspiracy. The big beans guy has great relations with the too supermarkets and they used their influence not to shelve masons beans

@MrTibbs12 Год назад

@@kobusvanstaden3747 me too but he was simply too expensive imo

@scienceevolves4417 Год назад

Somehow can't believe Nick would have failed to secure listings. Or did the deal not go through? Also if demand were massive, you betcha every shop would have wanted to stock it. Sounds like coming up with bs excuses.

@pwnagenuss Год назад

@@scienceevolves4417 probs didnt taste good. Im surprised the dragons didnt ask for a cooked sample.

@darrennorniron Год назад

Far too expensive for beans in a supermarke, not shocked to hear they went bust

@MrMRW14 Год назад

I make my own flavoured beans. I used tinned, and then add whatever I want. Chilli, fresh garlic, Worcester sauce. It works great and doesn’t cost 3 quid. More like 50p

@sunveerhariparsad6395 Год назад

I think his USP is that it doesn't cost you the time and effort.

@hebermartin842 Год назад

Well done, Nick.

@MrZeldion Год назад

Sarah - "one of the big boys will come in and bulldoze you into the ground" Jenny - Ooooh, In that case i'll make you an offer

@cjm8160 Год назад

Never underestimate the Reggae Reggae Sword

@kevindunlap5525 Год назад

Standard beans are never going to TOUCH the store brands, not today. One of the reasons is it's just labeling and not a different product. You have no chance of getting a flavored bean on the shelves. You can't touch Bush's or Glory in the US.

@kb8570 Год назад

If you live in London a simple lunch costs about £12 so these beans are a good price.

@Squish-TheUrbanScribe Год назад

It's beans though....who even thinks of going to buy beans in a tub instead of the usual can?....I'm not understanding the logic, I'm with Sarah.

@FeedMyPets Год назад

what’s with the opening music lol? felt like i was fighting the final boss in Bloodborne or something 😂

@peterd788 Год назад

Lidl do a tin of beans for 22p.

@Farquad76.547 Год назад

Yea Pete have you tasted them? They are w@nk!

@kevindunlap5525 Год назад

$4.80 for one serving of beans. And this episode is ancient. Bush's classic: $2/16 oz. tin on Amazon Glory seasoned: $3-6 on Amazon and I know I can get them for $1.99 at the grocery. Today's prices.

@AdamBechtol Год назад

Nice job Nick :)

@jamnoise72 7 месяцев назад

Great negotiation!! WOW

@Cloud-df3hy Год назад

not competeing with big name brands but they see you at £3.95 and DO want beans with their dinner then go, Heinz in 45P ill walk along 3 ailses.... muppet.

@jessicamoise8454 Год назад

That funny what Nick said about Peter reggae anointed sauce 😂

@scienceevolves4417 Год назад

Ah yesssss! Another battle between: the unusually critical Peter Jones, the unusually generous Nick Jenkins, the unusually spacious Touker Suleiman, the unusually Waitrosey Sarah Willingham and, of course, the unusually flatulent Deborah Meaden... 😋😹😁

@ianoian1 Год назад

So Ben's bean there, done that, and mashed the dragons! 😁!

@jessebella9322 Год назад

Its funny when the dragons lose, they say "its over a tiny" 5% or dont lose it just for a tiney weeney 5%. However When somebody asks for 5% more its massive to them, they have even stated in other episodes that they have had blazing business arguments over 1% in deals.

@kaj661 Год назад

I'm glad he went with Nick

@wasteoftime2187 Год назад

What day is the new season out ?

@TheTwsa 6 месяцев назад

Gotta love Nick .

@WiseEyes313 Год назад

Sarah literally never invests. Jenny 2.0

@sadikmeah4057 11 месяцев назад

Nick: don't underestimate what I'm going to throw at this... Later... Company goes bankrupt 🤣😂🤣🖕

@willowwren7752 Год назад

🎉 was just happy Peter and Debra didn’t wipe it out together

@AdamBechtol Год назад

Yassss

@prizma45 Год назад

Deborah always says when you say something "you didn't mean" you had some meaning... she had to take back a lot of what she said so many times 🤫🤫 she didn't want Touker to get an investment mb 😆

@91vanced14 Год назад

I wouldn't pay that for magic beans

@emc59789 Год назад

Deal never went thru but doesn’t really matter who he went with tbh

@dan_UK Год назад

My sales projection is based on a dream i had

@kevintwine2315 Год назад

Never made it, no surprises there.

@stevemitchgunn5107 Год назад

I'm starting to think how many people go to weight rose or whatever the over priced places are called tbh Adli and Asda even if I was rich I would still go to them stores. Why pay more for the same product when I can get my normal stuff I like for lower price.

@ibrahimalotaibi2399 Год назад

Love Sarah, but why I have never seen her getting involved in any project?

@outhouse.wholesaler Год назад

Because she's not willing.....ham

@rubymorgan9942 5 месяцев назад

Groceries are so high 2024 no way I'm trying new products, I can't afford to loose food dollars if noone likes it.

@RockyDave Год назад

Apparently stopped trading a few years ago... A has-bean.

@myoldvhstapes Год назад

Ha!

@ajbkaraoke1 Год назад

I just can do this. Anyone who turns up with top button up without a tie,is to me trying to be clevrr, or obviously thick

@kevindunlap5525 Год назад

Understated. Thank you for this. People don't much care about anything anymore. Just give me money.

@khaderabdi5574 Год назад

On my way and I decided my favourite player 😂

@stunnerofagunner Год назад

This beans idea is a flash in the pan for me *i'm out*

@thechanneloffun3760 8 месяцев назад

There is only one beans I buy

@__rmk__9360 Год назад

what is "reggae reggae sword"?

@yaboiavery5986 Год назад

New editor huh?

@nt7863 Год назад

He looks like lieutenant Dan

@richardlewis349 Год назад

I swear these people are flying with the faires lol

@jamesstead2256 Год назад

Dried beans are not Fresh

@rubymorgan9942 5 месяцев назад

F00d prices are so high now 2024 we have to buy cheaper to feed a family

@richardlewis349 Год назад

You love it so much but yet you want nearly half of his business lol

@XBox360Quest Год назад

I can see they don't like Nick Jenkins

@mycroftsanchez901 Год назад

Sarah was right on this one.

@raalaa121 Год назад

Dis iz loodakriss ... Am oout ... Man I miss Duncan.

@TYNEPUNK Год назад

am I tripping, its beans they didnt even taste

@CKD3332 Год назад

You do not give 40% away for £50,000. Toucker is always too greedy. Deborahs negotiations were just absurd. Nick made the most acceptable offer.

@royfr8136 5 месяцев назад

Legumes aren't good for us

@spoonerstreet32 Год назад

Time to find out which dragon has been unusually quiet today

@Firedancer100 Год назад

Ethereum 💰

@ACE-700 Год назад

Another day and another dreamer. Wake up and get a day job like the rest of us.

@maldegaar Год назад

Why are they all interested? He's got nothing. No offense...

@charlisays Год назад

I'd buy this, I'm surprised it didn't take off.

@paulstannard7985 Год назад

Heinz beans are the best. No argument. The canned beans here in the USA are a pale imitation.

@rachmadsuhartono Год назад

Keep sarah coming

@terrytibbs951 Год назад

3.95 🤡🤡🤣🤣

@dan_UK Год назад

Not sure Sarah could afford to buy a tin, never mind the cost of investment

@ryanmcsmith8106 Год назад

1st baby

@BenjaminGoose Год назад

Do you sit there hitting refresh every second so you can post this? Sad.

@neilpa Год назад

@BenjaminGoose do you always feel the need to reply, thinking that you are being clever? YOU are the sad one....

@rickyb725 Год назад

Well done Ryan

@duffman18 Год назад

@@BenjaminGoose give him a break, he's mentally disabled, he's doing his best

@animefan7424 Год назад

@@BenjaminGoose yes, just like how you recycle old comments

@richardanthonygilbey Год назад

FairPlay to nick

@BenjaminGoose Год назад

What is FairPlay? Is it a new gaming platform?

@neilpa Год назад

Looks like Barbara's out....

@TheMafio88 Год назад

3.95!? Come on man - Joe Biden.

@kevindunlap5525 Год назад

I'm SERIOUS!