"YouTube Shares Are Up. What Will You Do?" | Google PM Mock Interview

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If you plan on landing a product management job at Google, you need to be prepared for all possible types of interview questions that you might be asked during the interview.
In this video, we will discuss the interview question on what you'll do as a Product Manager if RU-vid Shares are up while you're working as a Product Manager for Google. Join me and Sunny through this mock interview.
Key Timestamps:
0:00 Introduction
0:15 Interview Question
1:51 Gathering Information #1
6:25 Explanation of Approach #1
8:42 Recap of Gathered Information
10:50 Confirming Hypothesis
11:06 Gathering Information #2
11:45 Explanation of Approach #2
14:45 Identifying Unexpected Changes
16:21 Identifying Metric Changes
17:45 Suggestions
21:15 Summary
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Product Management Exercises is the best place to get help preparing for product manager job interviews. Created by Bijan Shahrokhi, Product Management Exercises has the largest number of product manager interview questions and answers with interview guides for each type of question. It helps members schedule mock interviews with each other and get interview preparation coaching. We aim to provide you real-life scenarios and interviews that will give you an edge to land your dream job and level up your product management career.
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Опубликовано:

21 июл 2024

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Комментарии : 20

@jlouzado 3 года назад

oh my goodness, for the longest time I assumed the question was that the share price had gone up :D

@ProductManagementExercises 3 года назад

Yup. And this is what can if the candidate doesn't ask a proper clarification question in the beginning :) We've all been in situations where people have different understandings of what needs to be done or what issues a team or product is dealing with

@rakhalmanjunath1102 3 года назад

Same here😂

@chrismadison8946 4 года назад

Thanks so much for posting this awesome mock interview! Would love to see similar video content for other product management questions.

@ProductManagementExercises 4 года назад

Thanks for the positive feedback. Glad to hear you found it valuable.

@abhishekdude66 4 года назад

Very nice breakdown and structured approach. Hoping to see some more content.

@ProductManagementExercises 3 года назад

Thanks Ashishek. Glad to hear you find it useful!

@milanpaul6064 3 года назад

The Breakdown of the issue was very interesting, and Structured. Shows a lot of in-depth Thinking

@ProductManagementExercises 3 года назад

Thanks for the note milan. Appreciate it.

@nilleshdalvvi3719 3 года назад

I think the assumption that the increase in RU-vid shares is a positive sign is flawed. You are excluding the fact that there may be cases that this sudden increase over the last one month might also be either due to a. fraudulent actions such as site getting hacked or gaming the system by fake profiles being created for increasing engagement for a particular content creator, b. increase in shares (which is increase in engagement on platform) impacts other metrics such as average time spent watching a video which might have a higher priority i.e. objective of content consumption might be much more important than increase engagement among RU-vid users, OR c. there might be an impact in how the shares is calculated due to some modification in the reporting tool (i.e. false positive result). Also, while listing the metrics, it is important to understand what was the objective of the Mobile Team introducing the feature. A number of features introduced or modification made would be inline with the mission but there might be different objectives at any point in time. For example, RU-vid's mission is to give everyone a voice and show them the world as well as listen, share and build communities through stories. But the short term goal might be to increase engagement and the objective might be to increase shares by 2%. Moving from Mission to Metrics directly might not be the right approach. Whereas understanding what the objective is and then setting up metrics to check whether the objective is achieved is paramount.

@ProductManagementExercises 3 года назад

Thanks for the feedback Nillesh. I agree with your comment around RU-vid Shares increase might not be a positive sign. Ideally, the candidate asks a question that helps them determine if there is fraud or not. And it might have been that the reason the shares are down is that there is less fraud. They could have continued digging deeper after realizing the drop is because of a change. Regarding your second point, yes metrics in relation to the objective matter. I'm curious to know how you think this would have changed the approach in your opinion?

@muse3324 3 года назад

security threat is a super rare event that can be easily discounted especially for youtube. fake profiles - well aren't they still users and potential consumers of ads? reporting tool - well technical bug..doesn't that negate the premise that the shares are 'actually increasing'? even if bugs are one-off cases

@georgettebeatrice4265 Год назад

I want to know what is the niche? The people who are sharing this video. Where are they living? What topics are the users most interested in? I will dig on the SEO. Video optimization, using tags and others.. Does the increase due to the advertisement? Is it any changes in the RU-vid app that causes the change? How about the competitors? At that period is anything that went wrong with our competitors’apps? Is that increase improved our users base, revenues? I will review feedback from users, metrics from analytics such as hourly watch, region, number of videos… Then I will work with my team in the direction to keep improving our user satisfaction , use that niche as a sample and implement the tactics to other markets

@satishpatnaik9979 3 года назад

Productive Video. Bijan one question - What are the external factors would have been considered for this.? PESTEL ANALYSIS ?

@ProductManagementExercises 3 года назад

Great question. Here are couple ideas: - trending events resulting in more engagement with the platform (e.g. elections, covid 19, etc) - changes in other products (e.g. facebook making it harder for the users to share link to their videos in 3rd party platforms)

@satishpatnaik9979 3 года назад

@@ProductManagementExercises Yes Bijan.. Agreed.. Thank you.

@vidhi_mehta 2 года назад

Wasn't this supposed to be a trade-off question rather than a debugging question. (Shares are up but most like other engagement would have gone down -likes/comments etc)

@ProductManagementExercises 2 года назад

Thanks for the question. It depends on where you'd like to take it with your clarification questions but I would say it's more of a problem solving question.