Dr. Howard Ketelson on the SYSTANE Product Family of Artificial Tears 

In this ODwire TV episode, we speak with Howard Ketelson, PhD, former Head of Dry Eye Care Ideation and Innovation at Alcon, and now life sciences expert at PA Consulting.
We discuss his involvement in the development of the SYSTANE® Product Family of Artificial Tears. (He was one of the scientists at Alcon responsible for its development; it is always fun to speak to 'insiders' who can give us some insight as to how and why product were developed!)
We also turn our attention to the latest product in the family, SYSTANE® COMPLETE PF, a preservative-free formulation, and discuss its benefits and how it is different from other drops.
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