Food Theory: Did Burger King JUST Break The Law?

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Burger King just made a major move in the Twitch space - a potentially ILLEGAL move! Loyal Theorists, were you one of the lucky viewers to see Burger King hop onto your favorite Twitch stream and use the text to speech message to advertise their food? Well, they DID and many of those Twitch streamers are NOT happy! You see, Burger King used them as cheap advertising rather than actually sponsoring them, which potentially cheats them out of money. So, was this sneaky tactic a genius move by Burger King to sell their Whopper or did they just break the law?
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#BurgerKing #BurgerKingCommercial #Twitch #KingOfTheStream #FastFood #FoodTheory #Food #Recipe #Matpat #GameTheory #FilmTheory
Credits:
Writers: Matthew Patrick and Luke Barats
Editors: Alex "Sedge" Sedgwick, Forrest Lee, and Tyler Mascola
Assistant Editor: AlyssaBeCrazy
Sound Editor: Yosi Berman
Sources:
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www.bloomads.com/blog/adverti...
www.theverge.com/2020/9/15/21...

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Опубликовано:

18 май 2024

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Комментарии : 13 тыс.

@ethantarrant8890 3 года назад

This is the weirdest 17 minute McDonald’s ad I’ve ever watched

@TeamSilver1109 3 года назад

IM ACTUALLY DYING OF LAUGHTER AFTER HEARING THIS

@chocolatemilk7157 3 года назад

And the weirdest part is that i didn't wanna skip this ad :)

@ifxha 3 года назад

Mmm I'm gonna order a meal now. This comment made me hungry

@douqwry 3 года назад

lmao, facts!

@CoffeeTable007 3 года назад

Same

@janick8262 3 года назад

You know what McDonalds did to promote themselves on Twitch? They payed an unknown artist to create a banner. The artist did and then they payed Twitch streamer to use it. It is not only adorable, but also a much better way to get money out of Twitch.

@1mol831 3 года назад

Nah I like text to speech, it’ll be funny

@roux6715 3 года назад

I like that type of approach. Not intrusive, like BK.

@volteriaz 2 года назад

@@1mol831 for you, its intrusive to many other people

@rogerioperso4259 2 года назад

@@volteriaz why, this is the same as paid advertesing, the streamer has to decide if they want to use it or not, bk straight up take fan interaction time without no one even saying it was fine

@elbozo5723 2 года назад

bad on them for giving the artist hope that he can have a career in art

@sturmtiger4053 2 года назад

BK really likes getying involved in this kind of things. There was also the incident where the person on the TV commercial would say "Alexa, what is burger King whopper?" to which the alexas at home that are in range of the TV would answer by reading the wiki entry for the whopper. Internet trolls retaliated by editing the wiki entry and putting cyanide to the ingredient list which forced BK to shelf that commercial.

@abadminecraftplayer Год назад

That's amazing!

@Shonicheck Год назад

Another thing they did: Burger king russia(aka russian sub-division) intentionally released an article about how their app **DIRECTLY STREAMS A VIDEO THAT WILL INCLUDE YOUR CARD DETAILS** on habrhabr(one of the biggest pure-tech site, something like old school "blog site", but for software developer professionals, it even had an invite system for a long while) and pikabu(just entertaiment site, functionally reddit, but smaller and worse and in russian). Got called out on it eventually, but nothing happened since the whole ordeal was a hoax on their part, just left a shitty aftertaste.

@gonnachangemychannel9449 Год назад

imagine if they did it again but this time they retaliate with putting tutorial on making meth

@DukeofRizz 6 месяцев назад

@@gonnachangemychannel9449while 679 by Fetty Wap plays

@TheRealDahli 6 месяцев назад

Dang that’s genius

@Sp3ctralI 2 года назад

I love the dramatic turn of TTS donations “I’m a creep who want to see women in bra” To “You are a ray of sunshine, have a coffee on me ^^”

@TophBeifong-sx4dm 9 месяцев назад

And then to I HAYE YOU LEAVE STOP STRESMING like you just gave them money!

@mrnuke999 3 года назад

I support yelling at puppies, as long as you’re yelling words of encouragement.

@Eli-wl8es 3 года назад

You got us in the first half, not gonna lie

@mars-pu7dw 3 года назад

I LOVE YOU DOG!!!!!!

@sirius8176 3 года назад

I LOVE YOU SO MUCH O PUPPY OF MINE 😂😂

@Ridealongjacob 3 года назад

WHOS A GOOD BOY

@user_hat 3 года назад

DOG YOUR THE BEST

@andrewmannson7543 3 года назад

"You're sitting on a throne of lies." -some adult in an elf suit

@gabegamer8646 3 года назад

Buddy the elf XD

@blindedjourneyman 3 года назад

Elf is top teir family comedy

@omniscientbarebones 3 года назад

Buddy, you ain't an elf.

@SwitsaSwoo 3 года назад

you don’t just refer to comedy genius Will Ferrell as “some adult in an elf suit”

@alexanderelderhorst2107 3 года назад

it's funny that you mention throne of lies, because that's an actual game and I was thinking of a very similar game during this video called Town of Salem. I was thinking "wait town of salem terms of service? That's TOSTOS! Hilarious!"

@Daniel-jk6ve 2 года назад

I saw a Burger King tell boy scouts (minors without anyone who could make legal decisions) that they owed it to them to advertise because they ate BK’s food. Big companies get away with whatever they want.

@autobotstarscream765 6 месяцев назад

The fact that they're eating the food is all the advertisement they deserve.

@desaug 5 месяцев назад

bro im a scout ('boy' scouts allows girls sometimes now) and that's like so wronggggg

@Crim_Zen 2 года назад

I stopped eating burger king when they started to push for "healthy alternatives." Their whoppers have no taste anymore and a lot of their ads don't help them. The "not everyone is happy meal" was pretty much the last straw. Side note, I prefer how Wendy's did the social media thing. They basically took over twitter for a time by having a sassy red head anime mascot telling people off. People were willingly sharing their content because it was funny.

@SavannahDoesBB 2 года назад

My mom doesnt like burger king cause we went there one time on a roadtrip 1 there fries are really just disgusting 2 she bought a whooper with extra cheese and got no cheese she didn't care that she didnt get cheese she was mad she payed extra for the cheese

@yeemawheaver1387 Год назад

Since when is Wendy's anime?

@idkwtcm984 Год назад

@@yeemawheaver1387 when people decided it is.

@yeemawheaver1387 Год назад

@@idkwtcm984 and when was this?

@idkwtcm984 Год назад

@@yeemawheaver1387 when people decided.

@captainmidnight 3 года назад

Wow. I didn't see that coming! Thanks for the shout-out.

@Dolphinator1999 3 года назад

I love you

@chad7167 3 года назад

ello

@realdeal8930 3 года назад

I'm sorry, but my stupid monkey brain misread your name as "captainmidget" and not "captainmidnight" lol

@TruVarVa 3 года назад

ooooh cool

@psychott6 3 года назад

He didn't see u comin' either

@Technodreamer 3 года назад

"What do you call this kind of advertisement?" Spam. You call it spam.

@Azure70 3 года назад

That's what he said

@MessInMines 3 года назад

That's very true. Isn't spamming in order to advertise an illegal thing to do for companies in the US ? Like if they started blasting your inbox with ad-mail but you didn't give them your email.

@AmaraJordanMusic 3 года назад

MessInMines I don’t think so. They often buy the info from info farms that buy the info from the websites you use. The websites DO tell you they will share info with third party companies, but it’s in the terms and conditions. So, for instance, your dog food company may sell your email address to an info farm, which sells it to Burger King, and then when you get a Burger King email, it’s legal. If you ask for them to not spam you, and they still do, I believe that’s not legal. But you have to deal with it in the first place. 🤷🏻‍♀️

@MessInMines 3 года назад

@@AmaraJordanMusic Yeah but in this case Burger King didn't have the consent from anybody. The viewers, the streamers, or even Twitch didn't give their permission to BK. The viewers agree to see advertisment when they use Twitch. The streamers agree to show their viewers ads from twitch when they chose to display them. Twitch allows companies to advertise on their platform when they make a deal with said company. Here Burger King had the consent from none of those. The problem here is that the only one that can actually go after Burger King is Twitch. Twitch can go to court over this for anauthorized advertisement and win easily, but i'm not sure twitch is willing to. Depending on the people in charge it's even possible that Burger King will still be able to advertise on Twitch after this. Money from shitty companies is better than no money in the corporate world.

@dbone3356 2 года назад

Whether or not it was actually illegal. The fact that Killer Keemstar sided with them, clearly shows that they were in the wrong.

@YSF_B28 8 месяцев назад

dont hate the playa, hate the game.

@dbone3356 8 месяцев назад

@@YSF_B28 What's it like back in '99?

@YSF_B28 8 месяцев назад

@@dbone3356 ?

@dbone3356 8 месяцев назад

@@YSF_B28 That's when that saying was a thing. So, what's it like being. Time traveler?

@YSF_B28 8 месяцев назад

@@dbone3356 its pretty cool 👍

@harmonysong4871 2 года назад

I would’ve just said “thanks, glad I can buy more McDonalds with their by 2 for 2 deal, the $5 really comes in handy!” Advertise their enemy, I betcha McDonalds got a lot of people going to them when this came about

@sadsatisfying6942 Год назад

5 dollars for mickey D? Cant even get anything there

@kanishkjaiswal5088 Год назад

@@sadsatisfying6942 wtf kinda mac D are you going to? I can get a whole meal for 2 with that money and possibly still have some left.

@sadsatisfying6942 Год назад

@@kanishkjaiswal5088 i go to the gourmet mickey d

@zebbyscoot3990 3 года назад

“Did Burger King Just break the law?” Me: oh, which time is he talking about?

@mariafelix0920 3 года назад

Lol

@K_B_C 3 года назад

irk

@lvl8cpu942 3 года назад

Nice one

@giovannigarcia486 3 года назад

Haha

@demolisherman1763 3 года назад

Probably the baby burgers

@TacoSharkBoi 3 года назад

Something about the burger king himself saying "we just gave you five bucks" with a stone cold expression made me laugh

@jameswarf6456 3 года назад

boiga king

@thetophatpig2612 3 года назад

Billion dollar company "fIvE bUcKs"

@florida9083 2 года назад

1K like by me.

@londonshadowens 2 года назад

Tacosharkboi there was somebody that you did not know of thatTheory are rude to Burger King of this video I did try to make a video of the picture of in the jail and tried to make theory nice to Burger King and work with me give them be nice to to Burger King okay promise and I will try to help too I'll ask the other comments to help me too

@londonshadowens 2 года назад

More about something did you know that if you can try to Burger King that the food theory those been mean okay but make sure if you're hungry you can go there then tell them and you have to bring your phone and show them a video

@MasterKoru Год назад

I don't care about streaming or advertising. What pisses me off about this situation is A) the breach of decorum, and B) the hijacking. That's precisely what BK did here. They hijacked the stream for 30 seconds. The streamer couldn't stop the TTS message once it started, so there was no control; that's hijacking. They may have paid the individual streamers a minimum donation of a few dollars each time, but it was unwarranted and was done WITH THE STREAMER'S FACE ON CAMERA WHILE THE MESSAGE WAS READ. That ALONE makes it seem like it was sponsored, makes the viewers associate the message more with them than a random midroll ad. I don't care what the law says in the moment; even if they found a loophole, they're in the wrong. They violated the spirit of the law and violated common etiquette, and they deserve punishment.

@aprilderg7241 2 года назад

I think twitch has ground to sue, because there are twitch terms of service specifically made for advertisers on the platform, and it would stand to reason that bypassing the entire verification, taxation, and moderation of twitch to advertise would be disruption of the platform, causing in, possibly large, monetary loss.

@thefoundation4837 3 года назад

Dairy Queen might want to get the divorce papers ready.

@rocekth 3 года назад

The only queen he has is Ronald McDonald if you've seen the image

@jamespilgrim3774 3 года назад

@@rocekth yep, wish I could bleach that one out my eyes as much as youtube has bleached its rules out

@auhsoj3adie 3 года назад

Rocket "Welp now you know where the mayo comes from"

@toastandbutter7367 3 года назад

Rocket Oh no, not that image... Tbh it didn't really bother me tho

@AmaraJordanMusic 3 года назад

Maybe she already did, and that’s why the king is doing this on a tiny budget; they can’t afford to traditionally sponsor! Plot twist!

@justcallmerandom6332 3 года назад

that one guy who was all: "YOU OWE ME ROYALTIES YOU JUST WASTED 30 SECONDS OF MY STREAM!!!!" lol

@GiuseppeGaetanoSabatelli 3 года назад

I mean, RAID Shadow Legends pays upwards of 5 figures for a 30 second spot on some RU-vid channels and Twitch streams. lol Burger King got away with it for 5 dollars. XD

@MinistryOfMagic_DoM 3 года назад

You can get Raid Shadow Legends to give you $100,000 per single 30 second ad spot for a RU-vid sponsor. It's scummy, but hey I take their money for our main channel because I like that just shy of a million dollars they paid me for so few ads.

@Pinupopinion 3 года назад

He is Weest

@downysleep7829 3 года назад

He’s right he helped them

@downysleep7829 3 года назад

Ian Fawley lmfao yessss

@Browhatdoyouwant Год назад

I put one of your videos up on my family TV and interrupted their show. Weirdly they just went with it. That’s how entertaining your videos are. That I can just interrupt my family turkish drama and they will just go along with it. 😂

@sasukekun11907 Год назад

They love you aswell, so they allowed it.

@MonochromaticBananaBread Год назад

@@sasukekun11907 that was a very sweet thing to say

@HH12768 2 года назад

Fun fact: Here in Australia “Burger King” is called “Hungry Jacks”

@isafenrir2146 2 года назад

And the funny thing is its because the Aussie government was primed to sue BK, as there was already a fast food chain called 'Burger King' when American BK tried to set up shop, hence the name change.

@HH12768 2 года назад

@@isafenrir2146 Thanks! Never knew that was the reason!

@roopnarinedeonarine4417 2 года назад

They have hungry Jack's in the us

@MollyOKami 3 года назад

It could be called, "Ad Bombing."

@xushandong9734 3 года назад

Air strike!!!!!!

@SpaceCase132 3 года назад

Drive-by advertising.

@NoNo-rj2hl 3 года назад

I just got a DQ ad

@charellgede2612 3 года назад

Lamo

@1mol831 3 года назад

I like BK’s move

@odanagzwe1027 3 года назад

Karen’s: Can I have it for free? Burger King: *Takes out execution axe* “Have it your way...”

@cC00kieChip 3 года назад

axe-idents can happen

@ythunter4288 3 года назад

*choosing beggar

@kitus3318 3 года назад

@Venom Snek exactly

@matthewhodgson4447 2 года назад

I think if you walk into ANY business and ask for something for free you've messed up in life.

@thedarkangelassassinprince2741 2 года назад

Twitch streamers literally make easy money while I have to deal with customers and make there food at BK

@stevecameron4700 2 года назад

It's just a different profession you spend hours on your job and they do too.

@cyberlinkj2586 2 года назад

7:10 dang matpat

@InternetTodayTV 3 года назад

Thanks for using one of our vids as a source! Appreciate it.

@lilrexofwallstreet9162 3 года назад

Yessss plz do that

@lilrexofwallstreet9162 3 года назад

We need to brake 200k ✨🔥🔥🔥🔥

@jQu3ma 3 года назад

200K!!!! WE DOING IT

@redfox4524 3 года назад

GOYA BEANS

@lilrexofwallstreet9162 3 года назад

JC Garcia steam gang

@ellos21 3 года назад

“We gave you five bucks so we get to tell hundreds to millions of people to give us money”

@9c_zidaneaufatanjung283 3 года назад

Its kinda the same to ads right? 1 ad might give youtuber cents but BK is giving 5 dollars so like yeah its annoying but its giving your streamer more money

@israelcamacho6458 3 года назад

i dont think hundreds of millions of people were watching his stream

@9c_zidaneaufatanjung283 3 года назад

@@israelcamacho6458 but milions combined

@israelcamacho6458 3 года назад

@@9c_zidaneaufatanjung283 yeah but they gave more than 5 bucks in total

@9c_zidaneaufatanjung283 3 года назад

@@israelcamacho6458 yea i k

@JOLT_x3 2 года назад

I would say "Actually, You Should go to KFC, McDonald's, Five Guys. And NEVER GO to burger King. "

@Blasted2Oblivion 2 года назад

Burger King had the best fast food mozzarella sticks but even that is gone now.

@JOLT_x3 2 года назад

I'd say imma go buy a mcdonalds with this money.

@zoro4661WasTaken 2 месяца назад

I like that the "JUST" in the title implies that this isn't about whether he broke the lore, but rather whether it's taken him until JUST THEN to break the law. Like not "Has he broken the law?" but instead "Has he really only NOW broken the law?"

@banal4975 3 года назад

"You killed my family! How could you!" "We just gave you 5 bucks!"

@thatcrystalpie 3 года назад

literally 5 WHOLE dollars

@carldapando2298 3 года назад

1 buck for every member

@toastermkii7836 3 года назад

@@carldapando2298 where is all my 1000s of dollars

@kevinperez3850 3 года назад

Burger King Foot lettuce

@carldapando2298 3 года назад

@@toastermkii7836 bring the proof and you get your moolah

@instinctbrosgaming9699 3 года назад

I think the most clever gag I've ever seen is how MatPat has an ad directly before explaining that he has control of where the ads are placed.

@almadelsur01 3 года назад

I would say "we youtubers have control on the location of ads *ad plays* see?"

@espressocookie8965 3 года назад

and one of the arrows is pointing to the time where the ad played

@clefairy_vibes 3 года назад

Oh wow hahaha Thanks for pointing this out. 😂 I have RU-vid Red so I wouldn't have known about it. 😅

@flashrunner2689 3 года назад

@@espressocookie8965 ye and above the arrow it was raid shadow legends and I got a ad for raid shadow legends

@scott2377 3 года назад

Lmao I was just about to comment the same thing! 😂😂

@appabtw4777 2 года назад

THAT ZELDA BREATH OF THE WILD SHRINE TUNE HIT ME HARD

@doodlebobbeh8836 Год назад

Ross: *gets a $5 donation from BK advertising the Whopper* Also Rosa: 🎶 *I walk to Burger King, then I walk back home from Burger King.* 🎶

@19billdong96 3 года назад

Burger King: we antagonized a ton of online influencers, cheapest negative PR we’ve bought in years! *200 IQ*

@Gabeatron9002 3 года назад

stonks

@Merennulli 3 года назад

To be honest, those of us like me who are turned off by this kind of BS are probably the ones who were already not going to BK. I won't be giving them business for a while, but the last time I chose to go to BK, they were selling glasses for the 2009 Star Trek movie and I've only been through any businesses drivethrough about 10 times this year. They aren't losing money pissing me off. Meanwhile, one person seeing a stream, thinking it's funny, and going out and buying a Whopper almost entirely pays for the revenue they gave a streamer. Granted, that doesn't count the cost of whatever human employee they had doing it, the marketing team that came up with the idea, and the profit margin they threw on top before sending BK the bill, but it only takes a few, and it's likely they targeted high profile streamers to get more distance from their efforts. Sadly, being a jerk pays in marketing.

@internetspectator6051 3 года назад

@@Merennulli 200 iq play, as long as they're winning the legal battle their good

@ExtraCliche 3 года назад

And here I am antagonizing streamers for free

@eryuu4016 3 года назад

@@Merennulli I go eat out a pretty good amount because of my job. However, hearing about this makes them lose my business.

@nicholashurrell3257 3 года назад

The funny thing is that Burger King’s Australian subsidiary Hungry Jacks is already being sued by McDonald’s for using copyrighted material for their advertising. Clearly Burger King is less focused on being ethical, and more on making money

@noahyoung2910 3 года назад

Yeah, isn't it because Hungry Jacks came out with a burger called "Big Jack", and McD's is like "that's too close to big Mac"

@vidal9747 3 года назад

@@noahyoung2910 So they copyrighted the world "big"... Every company is the asshole here pal.

@_strange_entity_ 3 года назад

How did I not know this as an an australian-

@iissleepii7874 3 года назад

If you guys hate karens, you guys will enjoy this video ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-XO0OMQ_Ixq4.html

@superladdygamer7316 3 года назад

It's only cause Supermacs in ireland lost mcdonalds the trademark

@blacklight683 Год назад

"No predatory marketing practices" Everything company in a 100km radius:impossible

@emoanimeboy2173 2 года назад

3:58 you know you're in the wrong when that guy agrees with you

@dizzyndead Год назад

lmao so true

@shayoko6 3 года назад

Do they even need to advertise at this point?they're like McDonald's, so large that their existence itself is advertisement

@SM-qv2om 3 года назад

Exactly, I feel like they're wasting their money, but maybe there's some other reason why they're advertising, I don't believe they can be dumb enough to just throw away their money there has to be something else going on, right?

@tale7955 3 года назад

@@SinVex-wi1eo yeah, those were dirty deeds done dirt cheap. Sorry, not sorry.

@tale7955 3 года назад

Stepping in the conversation, they actually rely a lot on ads. Even if McDonald's is as big of a corporation as apple, they don't miss a single opportunity of saying "Hey! Here's McDonald's, come eat som crap!" Because it might seem useless but it actually works and some people (like me) actually forget that burgers exist.

@8186jake 3 года назад

Ads can make customers more satisfied with their products so giant companies still make them even though everyone knows about them

@spongebobsquarepants9474 3 года назад

No one caught your JoJo's bizarre adventure reference smh. D4C is the stand and Funny Valentine is the user.

@auggsauggie 3 года назад

Food theorist: “Did Burger King JUST Break The Law?” Me who skipped my zoom meeting for this: Interesting

@kgm3622 3 года назад

You guys still use zoom?

@auggsauggie 3 года назад

@Gabriel Barrera Jorcin Your teacher must be epic if they allow you to watch it without blocking your mic and camera-

@auggsauggie 3 года назад

@Gorgei1234 Sadly yes...

@auggsauggie 3 года назад

@Zoma Zoma3 You good?-

@McZambie1 3 года назад

@Gabriel Barrera Jorcin same

@susavet 2 года назад

Correction: There is a name for this type of marketing. It's called Chat Immersion Marketing or CIM for short.

@taurominos 2 года назад

Personally i think the name 'bomber ads' is good for these types of ads. Just kinda happening without warning and disrupting everything around it

@idleplayer03 3 года назад

Seriously though, is somebody going to ask MatPat if he's doing "Is Cereal A Soup"?

@starrynight2115 3 года назад

I see you are a man of culture as well

@UC3rm0aNC4ysyZipDZotXnZA 3 года назад

Meat, veggies, and something else then its soup. Tecknekly cerial is made out of wheat, so you just need meat.

@UC3rm0aNC4ysyZipDZotXnZA 3 года назад

Meat, veggies, and something else then its soup. Tecknekly cerial is made out of wheat, so you just need meat.

@Og_ibr 3 года назад

@@UC3rm0aNC4ysyZipDZotXnZA with that logic does that make the ocean a soup?

@UC3rm0aNC4ysyZipDZotXnZA 3 года назад

@@Og_ibr In humor yeah

@TheVillager69 3 года назад

As RubberRoss said: "These games in the "commercial" look very fake". Like srsly what was that shitty balloon one???

@melvinharristhecommenter1730 3 года назад

Ikr

@schnoig_ 3 года назад

RubberRoss and his chat found that ALL the games were bought stock videos.

@ThePageTurnerPT 3 года назад

MatPat says that they're fake so that Burget King didn't have to license the actual games

@K_B_C 3 года назад

it is

@niksooxyz 3 года назад

balloon boy’s air adventure

@chimeron260 2 года назад

I know, old video, but in regards to the old law's covering sattelite feed, all of our internet at some point is sent through a satellite. I could see very easily someone at the fcc being able to make that case. I wasn't able to find anything online about how it turned out.

@Jehgyghh 2 года назад

The amount of detail in the intro is impressive

@piplupcola 3 года назад

"Are you gonna sponsor me or what Burger King?" "We did. We gave you 5$!" Way to show corporate greed in 2 sentences Burger King.

@emily6861 3 года назад

That was perfectly said.

@england4944 3 года назад

Even then that’s gonna end up as 2.5$ since twitch takes half donations from each streamer, and even then I’m not sure if taxes are still put onto the remaining 2.5$ which could make it more like 2$ for what could be a thousand dollar+ sponsorship.

@cowboyjohnn 3 года назад

Make it 1 sentence replace that first period with a coma

@DattMoss 3 года назад

What do you think would be an acceptable amount for them to do this, without pissing off streamers.

@Tman20rox 3 года назад

Humongous Chungus it depends on the type of donation. If it’s directly money and not bits than they get most of it

@thatonekid1.6millionyearsa78 3 года назад

Thumbnail: did Burger King just break the law?? Me: *flashbacks to Number 15 Burger King foot lettuce*

@yokuutsu9097 3 года назад

The last thing you want on your burger king burger-

@neocirus115 3 года назад

I used to work at BK, the "foot lettuce" was from training material. The lettuce tubs are clear so we can see if it's still good. They are also tough. The person in the picture was standing on the lid of the tub.

@makutac7209 3 года назад

Is somebody else’s foot fungus

@eve6523 3 года назад

oh noooo

@fnafspaghetti3883 3 года назад

We all know The legend

@sevenjaguar9595 2 года назад

3:31 not gonna lie that game looks dope

@lanceholwitt6661 2 года назад

you are so smart, I mean I can not think those ideas that fast, for 3 channels, and probably a new one coming soon, not to mention the many other channels!

@BelianTamashi 3 года назад

"Ads are different from endorsement. They show how you don't necessarily support the ad-" *Ad plays* Impressive MatPat & Team

@mementomori8826 3 года назад

They completely planned that, they must have.

@adrianharo608 3 года назад

I missed it under my paid user account :I

@RexMan04 3 года назад

@@adrianharo608 i missed it under my hacked youtube apk which has more functions than paid

@ghosty1740 3 года назад

*Laughs in ad block*

@unknownprofile8909 3 года назад

Doesn't necessarily support the ad-**students get youtube premium for half the price!!**

@Mephitinae 3 года назад

So this isn't about that cursed advertisement where Burger King literally used Ronald McDonald without permission?

@crescentcaribou5316 3 года назад

wait they did? when?

@D_YellowMadness 3 года назад

I haven't seen that one but I have seen an ad where they admit to stealing a McDonald's recipe. ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-ZF86Rb-uFNE.html&feature=emb_title

@thebearcage1640 3 года назад

@@D_YellowMadness Doesn't matter McDonald's kinda lost the rights of the Big mac so anyone can do it

@Alexmustdie-zy6kz 3 года назад

Awful Excellent only in the UK in America McDonald’s owns the Big Mac likeness and name

@beth641 3 года назад

Awful Excellent in australia macdonalds is suing hungry jacks for naming a burger the “big jack” so that can’t be true

@mef9327 2 года назад

Thinking of the audience, the best response I can think of would be the streamer insult the brand (an anti-endorsement) like “Burger King? I wouldn’t eat that slop if I were starving. That garbage dulls your reaction times and makes you a bad gamer.”

@somphs 2 года назад

Simple solution run streams on a delay like radio does so that if something starts happening out of their control that is unwanted/inappropriate then they can dump that portion and it never gets aired.

@lucadivine3862 3 года назад

So is the lesson "Don't feed the trolls" or "Don't let the trolls feed you?"

@AxxLAfriku 3 года назад

Don't let this distract you from the fact that I am the ugliest RU-vidr worldwide. I also smell like 100 de*d orangutans and have two hot hot hot girlfriends as you can see on my highly stimulating channel. Greetings, dear öu

@Bearman851 3 года назад

@@AxxLAfriku ok then prove it

@Slender3005 3 года назад

For your own sake and sanity, do NOT look Axxl’s channel, trust me it’s not worth it.

@izaakwang 3 года назад

In Australia “Burger King” aka “Hungry Jacks” got sued for making a burger called the “Big Jack”. It was an exact replica of the Big Mac, except it was in quotes “25% bigger and instead made with Aussie flame grilled beef patties”.

@_k9tron_53 3 года назад

That last line has been ingrained in my head...

@chezlordtheinevitable5726 3 года назад

Yeh i thought thtas was what the video was about

@alexsch_ 3 года назад

Yeah then they got sued by mcdonalds

@ApologeticPyro 3 года назад

I remember they made a new ad saying that people are “confusing” the Big Jack with some American burger and then it says it’s more beefier than it. When I first saw it I was like ooooo things are spicing up!

@ADerpyReality 3 года назад

Still there though.

@uppermonster3648 2 года назад

So glad you started food theory

@kailey7930 2 года назад

I love dis channel it’s always amazing and makes me not bored

@jochemmulder5657 3 года назад

‘Especially when talking about gaming videos’ *Shows a picture of Binging with Babish, which is a cooking channel*

@sartjehh9021 3 года назад

That was intentional..... matpat was referring to babish because he can earn a lot on mid rolls during the right time of the year since he is a cooking channel. Matpat went on to say this isn't the case for gamers hence the controller was shown Next time think a bit before you say something ;)

@lepatrick4596 3 года назад

ah, yes Gaming with Babish

@mattfetzer 3 года назад

LMAO i came to say that!

@Jack-id5gm 3 года назад

that’s the babish culinary universe to you

@PixelHaunts 3 года назад

ExplosionGamePlays lol

@pebble24 3 года назад

Number 15 "Burger King Foot Lettuce" Now this...

@IveGotBeef 3 года назад

_yes_

@pouring_rain4966 3 года назад

It's not first, it's number 15.

@sumrandomseal694 3 года назад

They one time used horse meat in burgers

@reallyyfunny0o048 3 года назад

It's number 15 , I'm disappointed 😢😭

@isobel_mary 3 года назад

The last thing you want in your Burger King burger 😂

@haileydavidson2745 Год назад

Yeah this had nothing to do with the episode but I have a sharp eye for detail and i just wanna thank you for the sheer amount pf detail in your videos for those tiny things that usually go unnoticed

@timbertantrum7675 2 года назад

I got a burger king ad right before MatPats discussion of how he can't control what ad you're going to get. 8:53

@danieldomen2057 3 года назад

I would join the Church of Yelling at Puppies "YOU ARE SUCH A GOOD DOG!!!!" "WHY IS NO ONE PETTING THIS DOG???" "HOWL!!!" *howls with puppy

@akaikami_cherryblossom 3 года назад

I LOVE YOU DOG!!

@shreyansharma4614 3 года назад

YOU'RE THE GOOD BOI

@plugshirt1684 3 года назад

I AM GOING TO BURN YOUR PUPPIES wait this isn’t the theme here

@bruhboss3141 3 года назад

*"HERE HAVE A TREAT!!!!"*

@emberc3454 3 года назад

GOOD DOG!! I LOVE YOU!!!! *shouts over loud noises*

@heath8457 3 года назад

So, I got a whopper ad in the middle of this video.... They really doubled down and popped an ad on a video slamming their ads lol

@eyeballglitter 3 года назад

Lol

@justinfn9146 3 года назад

Are you joking

@ashtongebhard9398 3 года назад

The one I just got was for their chicken sandwich.

@popeyejones9256 3 года назад

thats funny i got no ads in mine.

@gamertron0882 3 года назад

Same lmao

@arjay1016 2 года назад

I was completely caught off guard when he said "food theory" at the end. I'd started thinking it was a game theory halfway through.

@Changingaccountshaha 2 года назад

BK: seriously: did we just out do the whopper?! Everyone has.

@whitepencil2753 3 года назад

RU-vid is getting very comfortable with those double unskipable ads

@wit6665 3 года назад

Also the 30-60minute ads they are skippable but it's a scummy move that I have to take action to get back to the show or end up watching an entire episode of something I don't like.

@iluvbrainznomnom5103 3 года назад

We are basically watching movies

@dumbcrapinc4548 3 года назад

Yep

@michelle8575 3 года назад

I have seen 54 xd

@user7495 3 года назад

Suicide rate goes up to 100℅ Experts say "Only shrek 5 can save us now"

@krasham 3 года назад

8:38 "Ads don't imply endorsement on the part of the creator" *gets a smoking ad* Ig he really DOES have a point lmao

@tamitaylor2471 3 года назад

I got an invisialine ad right after that

@gmuffin4543 3 года назад

Just wondering what Ig means

@krasham 3 года назад

@@gmuffin4543 it means "I guess" my bad lol

@milkshake-ms8zs 3 года назад

I didnt get an ad

@krasham 3 года назад

@@milkshake-ms8zs how unfortunate

@theaskabathian2483 6 месяцев назад

The fact that I got an ad right after Matt was talking about how he can control the placement of ads was so perfect. I see what you're doing here.

@noobyboilolz 9 месяцев назад

I watched your vids for those memes at the end of them and this one got me rolling on the floor 🤣

@uwumunchies4191 3 года назад

That’s so shady. Streamers can get in trouble for having an “undisclosed ad” in their streams when really Burger King just popped in and was like ima give u five bucks to tell everyone to buy stuff at Burger King without ur consent and let u get all the heat for what illegal stuff may be happening, k!

@tuckerthewise9647 3 года назад

It is absolutly disgusting

@shadowsear1312 3 года назад

I'm surprised MatPat didn't point that out in the video

@sarahvanrooyen7280 3 года назад

Oof

@thecoloo2725 3 года назад

@prosperosmoon 3 года назад

@@shadowsear1312 Same, I was waiting for it, but it never was brought up

@muichiwa9603 3 года назад

"Even if Twitch and/or Streamlabs manage to slap Burger King on the wrist. . ." Streamlabs: *slaps Burger King in the face*

@fasddfadfgasdgs 3 года назад

I wouldn't be surprise they lost money thanks to that advertisement campaign. Since it skipped them from getting a cut of it.

@muichiwa9603 3 года назад

@@fasddfadfgasdgs yeah, they definitely have it coming

@kevingriffith598 Год назад

I remember as a kid that someone was broadcasting a radio station out of a van. Was called pirate radio. Never knew when they would broadcast, but was always the same frequency.

@comicfan1324 7 месяцев назад

Something hilarious is I got a video ad that interrupted the part where Mat was talking about what advertisements are at 8:45. Perfect comedic timing!

@blake8134 3 года назад

Food Theory: Did Burger King just break the law? Me: Oh god, how many companies are breaking the law

@iqceo4276 3 года назад

BlakeLake Art and Stuff mat: uhhh *all of them*

@potatogaming7044 3 года назад

Lots

@AlashiaTuol 3 года назад

The vast majority.

@eastereggggg 3 года назад

@@zomazoma3609 I swear I'm gonna click it and I'm gonna regret it but ima do it Edit: its how to turn a pdf into a word ot something idk it wasn't a rick roll im disappointed

@charmeleonevolves5553 3 года назад

Every emulator ever: *look left, look right*

@pantallahueso 3 года назад

I mean, when the dude asked if Burger King could actually sponsor them, BK literally said "we just gave you $5", essentially stating "we just did". Couldn't that be used against them if taken to a court of law? Also... this seems like a perfect subject for discussions about anti-spam laws, whether or not they exist, whether or not they *should* exist, and if they do, whether or not Burger King actually violated any of them.

@GAMINGBAUS8703 3 года назад

Without a contract, legally they wouldn't be considered a sponsor. It's not forced sponsorship, it's basically unsolicited mid roll ads

@matthewor5793 3 года назад

@@GAMINGBAUS8703 Well that depends how the law defines contract. For example in the UK, contract doesn't need to be paper that sign by both side stating what do they promise to eachother. A verbal/ text for this case stating "I just did" is good enough. But of course Burger King could argue they didn't mean to sponsor them. But just to give the streamers $5 for whatever reason.

@King_Solomon_the_Libtart 3 года назад

It could also be argued the the “just” meant “only” or “simply”. In that context it would be. Streamer: are you going to sponsor me? BK: No. We simply gave you $5

@robm6726 3 года назад

@@GAMINGBAUS8703 unsolicited midsole add, which also affect the people subbed to the streamer and can normally bypass them.

@TheMemeMonke 11 месяцев назад

As soon you as you said the difference of sponsors and ads an ad just popped up on my screen about beef or something

@reecepierce 2 года назад

2:45 not sure Ross fall for that

@itsj4cko 3 года назад

Burger King is now twitch king... Burger King was The Imposter

@Vandarte_translator 3 года назад

Ooof! At least the impostor gave us tasty burgers before it killed us.

@cactus6604 3 года назад

@@Vandarte_translator shitty's more like it

@uniboy13 3 года назад

. 　　　。　　　　•　　ﾟ　　。　　. 　　　.　　　　　.　　　　　。　　。　. 　 .　　。　　　　　 ඞ 。 . 　　 • 　　　　• 　　ﾟ　　 BK was the Impostor.　。　. 　　'　　 0 Impostors remain. 　　　。　　ﾟ　　　.　　　. ,　　　　.　 .

@markedpokemontrainers4745 3 года назад

Ya i say him vent

@elder4481 3 года назад

I seriously got a Burger King ad on this video 🤦🏻‍♂️

@valium3519 3 года назад

Lmaoo

@toddturner9323 3 года назад

Bad ad timing

@ThatOnePlushyBoi 3 года назад

Ironic ad placement

@mexicanhand5287 3 года назад

Man f that prince king want to be

@joseaxellsatriawibowo3505 3 года назад

Me to and I already see everything

@JustCallMeEevee 2 года назад

The Burger King mascot is honestly creepy. It just feels like the plastic figure is staring into my soul. (8:45) Then your timing is impeccable. 😃 I got an ad from RU-vid to tell me for the 1,000th time to not smoke when MatPat was talking about an ad vs. a sponsorship. (16:05) I constantly try avoiding this on my other channel, especially since it’s SO small. Sometimes I can’t help myself but most of the time I do I apologize for the self promotion.

@bunny_gurlblu3314 2 года назад

Surprisingly I learn more on this channel than in school. As a 10 year old this stuff I need to learn so I will know in the future and and this is a fun way to learn

@abzhz101handle9 3 года назад

And the term "Lawful but Awful" is still relevant even if not as extreme as the previous uses.

@Kasakage100 3 года назад

Did Burger King just break the law? MatPat: Well yes but actually no.

@tuckerthewise9647 3 года назад

Probably Mabey

@user-kx8pu6ys5i 3 года назад

But actually Ness is sans

@nirgendsdahierschon 2 года назад

Funnily enough, MC Donalds did something similar here in Germany last year with a larger channel. Similar to Cash app and very careful that it is okay for the streamers.

@scrabcrabthecornrab6019 Год назад

13:10 speaking of radio stations I was in the car when a radio station I was listening to dead aired for like a minute than started playing south park audio lol

@VirusEYE754 3 года назад

youtube: this is for kids me: something’s wrong here i can feel it

@sansblaster3113 3 года назад

As they slide RU-vid: Kids under the rug

@lrahmier 3 года назад

Curtis Yau sAnS dAb-

@sekirk 3 года назад

Imagine if you were having a conversation and someone shouted an advert catchphrase in your face mid sentence. That’s what this sounds like. Like trying to have a conversation whilst walking through the town market

@Pikachu-ho8rp 3 года назад

Id consider this analogy poor because there is no difference with a tts that shames the streamer on public like “everybody hands up im a robber”. you’re literally going against tts, not just what BK is doing.

@John-el5sv 3 года назад

Well it can be any catchphrase, it needs not be an ad. You should reflect this to Twitch, wrong place to feedback to.

@Jones52003 3 года назад

I can see the analogy a bit, I like the idea of shaming companies that do this or doing what Ross did during his stream when it happened. I also like the cool refreshing taste of diet coke.

@elbozo5723 2 года назад

so you’re against TTS or burger king?

@johnbigelson7471 Год назад

uhhh these arent conversations, people dont throw money at each other mid conversation. You're trying to make the initial interaction sound less sleazy than it actually is - face it, from the start it's more like a person on stage, and the crowd throws money at them, except one guy throws money and says SHOP AT BK!!

@NashTheBlade 2 года назад

The part about the whole "shame" thing....Double Edged Sword, MatPat...You can see how well it's doing for people on Twitter

@stevecameron4700 2 года назад

The difference is BK deserves to be shamed most people getting cancelled on Twitter is not deserved.

@TealJacketDude Год назад

I got an ad while he was explaining the difference of an ad and sponsorship.

@FTZPLTC 3 года назад

>Not sure what to think about this. >*Keemstar expresses his opinion* >I know exactly what not to think about this.

@RaymondCampesino 3 года назад

His opinion isnt always bad, he had amazing opinions on the alinity situation

@kavinh10 3 года назад

@@dividedbyzero1742 it's not illegal and it's a system streamers have taken advantage of since it began. why are u on the side of streamers here they aren't entitled to a sponsorship.

@mybeansarecooler 3 года назад

@@kavinh10 did you even watch the video?

@FTZPLTC 3 года назад

@@RaymondCampesino - I have no idea what that is.

@Gaywizard11 3 года назад

Litteral billion dollar company: we give 5 dollars to streamers for free advertisement. Mr beast: bruh...

@yotaboat3023 3 года назад

Mr beast mine as well be a billion dollar company

@user-up7nb6id1f 3 года назад

@@yotaboat3023 mine

@eclipseandgang 2 года назад

I would like to say, some internet does come from satalites. It's called Satellite Internet and while in mainly brings it to rural areas, it is the same. So if any streamers that had this Burger King ad or whatever it was in their stream, and their internet was provided by the satellite, the yes. It would technically be illegal

@janethf6989 2 года назад

Thank you for putting this into the world

@dann_y5319 3 года назад

8:20 “Annoying” would be one fitting category lmao

@theguywhoasked2352 3 года назад

True

@sithis3838 3 года назад

Insert chad yes here

@KainoPhoeno 3 года назад

That’s why Burger King’s wife left him. He’s a lier and Dairy Queen couldn’t take it. See I have a fast food universe. McDonald is the creepy farmer. Wendy is one of the village kids. Jack in the box is the jester. U can keep going. But to be serious she just didn’t know when to trust him.

@nuraz5202 3 года назад

The FFCU (Fast Food Cinematic Universe)

@lizzietheshortie 3 года назад

I actually talked about this with my family

@KainoPhoeno 3 года назад

Nuraz yes

@KainoPhoeno 3 года назад

Lizzie The Shortie they will think ur crazy why. Lol. (Me too)

@pigpuke 3 года назад

"Oh Henry!" "Sweet Marie!" "Oh - Henry!" "Sweet...Marie...!" "SCORE!"

@LPots 2 года назад

You know, when I saw this I thought it was going to be about the whole big mac vs big jack fiasco in Australia, but it's still an interesting video!

@targetdemonchains 6 месяцев назад

I am glad you made this vid

@username-yd4xm 3 года назад

TFT: Is it illegal... YES TFT 5 seconds later: Is it illegal... NO

@marketvideopro1 3 года назад

Yawning Dog:ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-bZNKSzMwxVs.html

@username-yd4xm 3 года назад

Woops gotta edit it i put late instead of later for anyone wondering why i edited it

@yesme1129 3 года назад

Drunken Doggo Thank you I feel wholesome now

@slevinchannel7589 3 года назад

4:14: That's just true, simple as that. One is right, one is wrong. Those who say it's smart dont realize that even if it's smart it's not automatically ok. That much is just obviousss.

@itsonlyyou.5398 3 года назад

Your making me think of TF2 stop using that just say the name

@Gabepr17 3 года назад

I feel like this is a crossover with game theory and food theory.

@ThorsShadow 3 года назад

Not at all. This has nothing to do with any video game. This isn't about a "Burger King video game". It's about the advertising practices of Burger King. If anything, this might be a "Business Theory".

@jameswarf6456 3 года назад

I mean I guess since it's twitch there are games. But e

@sultanakhan2355 3 года назад

@@ThorsShadow i think he ment as twitch being a GAMING streaming site.

@arxtixdamien 3 года назад

@@sultanakhan2355 you can stream anything really doesn't have to be games, and you could steam games on just about any platform, including RU-vid

@inversefireman 3 года назад

@@ThorsShadow yeah but twitch is a GAME streaming platform

@rexthepup Год назад

What you are overlooking is the fact that the ad is agreed-upon between the advertiser and the streamer what Burger King did wasn’t an agreed-upon ad therefore they illegally advertised