New Boot Goofin: The Process of New Boot Development | From Start to Finish 

Best one so far! Gave me a lot of insight into how Nicks makes these decisions. As a repeat customer I really appreciated it. Thank you!

Nathan and Grant are right. At the end when they talk about how everyone needs shoes and how people like "Ethical and quality products." The prepper/homesteader community would be a great market to appeal to as they are very pro "USA Made" and pro "quality/long lasting." I have several pairs of Nicks now (about half a dozen) and with proper care and a good rotation...I could very well be wearing these boots for DECADES to come. Cheap chinese tennis shoes made of plastic, foam, pleather, and polyfabrics fall apart very quickly and meant to be replaced. But If war breaks out with China and there are no more containers of plastic shoes headed our way...well consider yourself blessed for having some good boots like Nicks to fall back on. (I personally only wear boots now except for one pair of running shoes for when I go on a walk/run at my local gym since boots aren't allowed)

Pondering my next purchase!

What jacket is Nathan wearing

thats insane that youd include that with your boots the initials i mean... i have never seen that and i youtube nicks daily. i placed my first order a couple weeks ago and exploring work boot options now.

Thanks for information, was wondering if you could make a video explaining the trades program. Seems like an interesting concept.

I was trying to find where I can put the code , suddenly i ordered the boot 😅