Ask any marketer about where the biggest waste of the marketing budget comes from, and they will all tell you: customer acquisition. With the progressive demise of third-party cookies, reaching the right audience will become even more challenging and costly.
So how do you continue to be both relevant and effective when it comes to acquiring new customers?
WATCH THIS ON-DEMAND WEBINAR HOSTED BY RELAY42 FOUNDER TO LEARN:
- How the cookieless world is affecting digital marketing.
- How the four most popular customer acquisition strategies are evolving - a deep dive into retargeting, third-party audience buying, lookalike audiences, and contextual targeting.
- How to leverage second-party data partnerships.
This session features Relay42's CEO Tomas Salfischberger and Head of Customer Success & Strategy Richard Jonkoff.
5 сен 2024