A rather intriguing comparison of the '81 El Camino against the other small pickups of the time, including VW, Courier, Datsun and Toyota. With an ending that you couldn't get away with today! From laserdisc GM200; enhanced audio.
Been watching these old timey GM sales films for a while now, and they're becoming somewhat predictable. Bout spit my lunch out when the Japanese guy showed up to save the Yota from the sledgehammer. Did not see that coming
I think vehicles like this would do much better today than they did back then, just that they will be unibody, have four doors, be front wheel drive and have a turbo 4 cylinder or hybrid powertrain. I get the impression that back in 1981, the El Camino was more for pleasure driving while the import trucks would be put to work in some commercial application.
@@OhPhuckYou Yeah, I know, both the Maverick and Santa Cruz have their reliability and quality control issues now. I was just thinking what it would be like if the Chevy El Camino, Ford Ranchero and Dodge Rampage had continued production uninterrupted, what would they look like today? Would the Ranchero have turned into the new Maverick?
@@reallyrandomrides1296 I think they should've named the Maverick the Ranchero, but they were going for more of a truck look than a car like the Santa Cruz, so I guess that's why they didn't name it the Ranchero. I'm wanting to get my hands on the Hybrid Maverick.
@@OhPhuckYou Yes, I agree, they should have continued the heritage with the Ranchero name. Once the quality control issues are worked out I'd consider a Maverick Hybrid. Just thinking, in Australia, until recently, Ford sold the Falcon Ute and GM sold the Holden Commodore Ute (which we kind of saw in its sedan format as a Pontiac G8). The pickups were still two door regular cabs, so we can see how they evolved in the land down under.
The real competition would be the Ford Ranchero. Oops, I forgot, it's a 1981 video, and Ford got rid of the Ranchero in 1980, so the El Camino has zero competition
But a year later, in 1982, Chrysler introduced the Dodge Rampage and Plymouth Scamp -- pickup versions of the Dodge Omni 024 / Plymouth Horizon TC3. And curiously absent from the comparison was GM's own imported compact pickup -- the Isuzu-made Chevrolet LUV.
The japs will never catch up to the AMERICAN BUILD QUALITY AND VALUE FOR MONEY Anyway G2G I need to tow my wife’s 2021 blazer with my 1991 Toyota pick up again