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20 Genius Music Marketing Tips in 12 Minutes 

Musformation // Jesse Cannon
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Jesse Cannon offers valuable insights into the music industry. It discusses the importance of resilience in the face of rejection, the power of planning, and the significance of a consistent social media presence. The speaker also shares insights into collaboration as a major trend in the music business and advises on ideal genre diversity. There are tips for promoting music effectively, including using MusicStax, creating a Spotify canvas, conducting live sessions with team members, and avoiding missteps like focusing too much on album covers or RU-vid view counts. The video also debunks some misconceptions, such as the effectiveness of pre-saves on Spotify.
00:00 Understanding Success in the Music Industry
00:36 The Power of Planning in Music
01:23 Engaging Fans through Social Media
02:08 The Importance of Consistent Social Media Handles
02:51 The Role of Charisma in Music Promotion
03:44 The Shift in Music Business towards Collaborations
04:32 Tools to Understand Your Music Genre
05:21 Budgeting for Album Covers
05:57 Diversity in Music and Its Impact on Promotion
06:50 Building Connections with Fans
07:46 The Reality of RU-vid View Counts
08:28 Effective Strategies for Increasing Song Streams
09:02 Using Music Stax for Music Marketing
09:41 Avoiding Certain Weeks for Music Promotion
10:16 The Impact of Spotify Canvas on Streams
10:53 The Truth about Pre-Saves on Spotify
11:20 Boosting Streams and Connections through Instagram or TikTok Live
👨‍💻 Become A Member And Get Next Level Fanbase Building Techniques / @musformation
📞 Book A Call With Jesse (My RU-vid Viewers Get A Reduced Rate): www.jessecannon.com/consulting
📺 Subscribe To My Other RU-vid Channel / @morejessecannon
🎛 Mix Or Master A Song With Me: foundsoundation.com/
📘 My Book On Building A Fanbase amzn.to/3LYnbHV
📘 My Book On Making Great Music: amzn.to/3BmJSRu
🧰 Free Tools: ko-fi.com/jessecannon
🖥 Learn More About Me: www.jessecannon.com/
📱 Instagram, Twitter, TikTok @JesseCannon
🗣 My Discord Server: / discord
⌨️ My Facebook Group: / musformationdiy
👽 Reddit On Music Promotion: / musicpromotips
In this insightful discussion by Jesse Cannon, we delve into the keys to success in the music industry. Jesse emphasizes the significance of resilience in the face of rejection and the power of meticulous planning. Maintaining a consistent social media presence emerges as a pivotal strategy, fostering fan engagement and connecting artists with their audience. Collaboration is a prominent trend in the ever-evolving music business landscape, along with advice on genre diversity. Jesse offers practical tips for effective music promotion, advocating for tools like MusicStax, Spotify Canvas, and live sessions with team members while cautioning against fixating solely on album covers or RU-vid view counts. The video also dispels misconceptions, shedding light on the real impact of pre-saves on Spotify.
In the dynamic world of the music industry, understanding what leads to success is crucial. Jesse Cannon underscores the power of strategic planning, emphasizing the role of charisma and consistent social media handles in promoting music effectively. With a growing trend towards collaborative efforts, artists are encouraged to diversify their genres for enhanced promotion. Practical advice on budgeting, connecting with fans, and leveraging tools like Music Stacks and Spotify Canvas is provided, while the video offers clarity on the real impact of pre-saves and the significance of platforms like Instagram and TikTok Live for boosting song streams and connections. Whether you're a budding artist or an industry veteran, Jesse Cannon's insights are a valuable guide to navigating the music business with finesse.
#musicpromotion #musicpromotion

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13 июл 2024

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Комментарии : 62   
@Musformation
@Musformation 2 месяца назад
If you're enjoying this video and want more like it. For $5 a month I dissect all the most innovative marketing techniques musicians are using to go from 0 to millions of streams RIGHT NOW. .Get videos on how Artemas, Tommy Richman, South Arcade, Durry, Pluko, Dasha & many more blew up. ru-vid.com/show-UC0a-qcXVlh4Teya-EiEz-GAjoin
@librationmusic
@librationmusic 6 месяцев назад
Dude thank you so much for the "tools to understand your music genre" section! Added those 2 to my spreadsheet. The hardest thing for me is finding artists in what I think is my genre or sub genre range, that aren't already super big, that I actually like lol.
@matclark.
@matclark. 6 месяцев назад
These short clip compilations are cool man. I like this speed. Thanks!
@Musformation
@Musformation 6 месяцев назад
Trying to do more make these for IG and TT but only post on RU-vid like this
@matclark.
@matclark. 6 месяцев назад
Right on! I like that the short form content is encapsulated in a longer video. It's easy to follow because each of the ideas are condensed but thematically all of the videos relate. It's cool that you have a variety of different formats going because everyone learns differently!
@ogPersonA
@ogPersonA 6 месяцев назад
So much value!! Thanks Jessie
@KawaiiSteez
@KawaiiSteez 6 месяцев назад
The music tips is why I listen, the shade thrown to billionaires is why i stay . Great tips as always. the "Knowing success" tips is crucial. Success in this field looks nothing like how I always imagined it.
@Musformation
@Musformation 6 месяцев назад
lol my girlfriend read this and said “that’s your favorite comment”
@KawaiiSteez
@KawaiiSteez 6 месяцев назад
Lol i'm glad it resonated @@Musformation
@playlistsupply
@playlistsupply 6 месяцев назад
Great advice once again Jesse! The tip about using a Spotify canvas is actually really big and the stats are quite the eye opener. 🤟
@megatonleviathanofficial
@megatonleviathanofficial 6 месяцев назад
Yes.
@Romero_Say10
@Romero_Say10 6 месяцев назад
Solid tips..
@belleandtheboombox9335
@belleandtheboombox9335 6 месяцев назад
😂😂 fkn love your instinct for brutal but fair sarcasm 😂😂
@Musformation
@Musformation 6 месяцев назад
That’s a very appreciated compliment
@zicocortese2419
@zicocortese2419 4 месяца назад
Great video
@officialWWM
@officialWWM 6 месяцев назад
As a New Zealander, I’m offended at the suggestion that we host bot farms 😂 Also, July and August is the middle of winter!
@jebatman756
@jebatman756 6 месяцев назад
New Botland lol
@Jellytheband
@Jellytheband 6 месяцев назад
Great advice! Any recommendations on which link-in-bio platform to use now that Koji is shutting down?
@MasterSplinterPDX
@MasterSplinterPDX 6 месяцев назад
As far as collaborations, would advise against doing a collab with an artist that is in a completely different genre? I have a duo side project (Unanimous) with a friend who is primarily a rapper (Rhythmical Thinker), but him and I make hard rock. I wrote a song with him thats been a pretty successful release thus far for my primary project (Master Splinter) but I have an alternate version with him on vocals, so it would be both an alternate version AND a collaboration if we released it. Only hesitation I have is that it's a hard rock song and he's a rapper. What do ya think?
@infinatimusic
@infinatimusic 6 месяцев назад
The worst part is when someone bots you. Some sneaky companies will add you to a playlist with a url and of course they're selling plays. It hasn't happened lately though.
@fuzzyjack
@fuzzyjack 5 месяцев назад
Dude you're amazing. Merci! I'll give you a shoutout in one of my songs when I make it!
@Musformation
@Musformation 5 месяцев назад
Appreciate That
@Nestosix
@Nestosix 6 месяцев назад
Create shorts of each tip on this video
@dmacmizzle
@dmacmizzle 5 месяцев назад
Jesse they’re getting rid of Koji at the end of the month what should I make the switch to?
@oistri1
@oistri1 6 месяцев назад
Thank you for the video, Jesse. Very nice content
@TrapboChad
@TrapboChad 6 месяцев назад
.mp3 or “ya boy” on the end 😂😂😂
@nyrman
@nyrman 6 месяцев назад
thx for the knowledge bro, i legit just watch your tips, you always give me some ideas :)
@austinkramer
@austinkramer 6 месяцев назад
@10:53 I couldn't stress this enough to so many artists labels managers always pitching with their presaves in their pocket, way too much time is devoted to presaves its crazy. Thanks for being the only legit Music Myth-Buster Jesse!!
@TheWestsideChris
@TheWestsideChris 6 месяцев назад
Appreciate the tips always my guy 🙏🏾
@iMac802
@iMac802 6 месяцев назад
Great tips! Watching your videos has helped me greatly in my musical journey!
@domavikmusic
@domavikmusic 6 месяцев назад
So are we back to pre-saves is a waste of time or should I still ask for them and get emails?
@Musformation
@Musformation 6 месяцев назад
I didn’t say waste of time I said they don’t do what you think they do. I like using them lightly mostly to get emails
@PaulChaneymusic
@PaulChaneymusic 6 месяцев назад
Some solid advice here. thanks Jesse
@Tuathband
@Tuathband 6 месяцев назад
I think everything you said here is good advise except the facebook ads part
@badonkeykong5486
@badonkeykong5486 6 месяцев назад
Great video Jesse! I was wondering how you would differentiate content across RU-vid, Instagram, X and TikTok? Especially for short form content, like how the same content should be altered if it's to be posted to Reels, Shorts, and TikTok. Thanks!
@Musformation
@Musformation 6 месяцев назад
That’s in the 60 Day Plan For Social Media video!
@raviolibusiness
@raviolibusiness 6 месяцев назад
​@@Musformation speaking of the 60 day plan video. would I still get the calendar if I sign to your mailing list today? Asking since the vid is not exactly recent 😅
@j1thegod
@j1thegod 6 месяцев назад
Just chiming in on the Kanye vs MGK but.. Kanye basically invented jumping on the table at boardroom meetings. Js
@evandonghue2
@evandonghue2 6 месяцев назад
Thanks Jesse
@WendyMoore
@WendyMoore 6 месяцев назад
I write guitar dominant pop-rock songs in a mix of Avril Lavigne, 5 Seconds Of Summer and a bit more pop like Shawn Mendes and Niall Horan. Anyone in this genre wanna collab or write together?
@ClaytonV
@ClaytonV 6 месяцев назад
Lots of good info here. I'm trying to make IT in music too.
@MauriceE_475
@MauriceE_475 6 месяцев назад
Is releasing music every nonth with around 60 pieces of content that bad compared to dropping every two months like Spotify prefers. I'm getting kinda board pushing the same thing it will be a month in 3 days with around 60 pieces of content.
@Musformation
@Musformation 6 месяцев назад
It’ll be fine
@Sonanaut
@Sonanaut 6 месяцев назад
Great stuff Jesse. Where do I subscribe $ to the subscription vids?
@Musformation
@Musformation 6 месяцев назад
There’s a join button on every video or a link in every description of the video
@Sonanaut
@Sonanaut 6 месяцев назад
Excellent! Done it. ~Simon @@Musformation
@feral5404
@feral5404 6 месяцев назад
I want to watch this video but just can't with the whole tik tok vertical, text thing going on i'm not five and i don't have the attention span of a hamster. if that's what it takes these days i don't even think i want it
@Musformation
@Musformation 6 месяцев назад
It’s always ok to like things. This is a compilation from my short form videos. All of it is in my long form videos in greater detail.
@TekedixXx
@TekedixXx 6 месяцев назад
Huh, he didn't tell me to watch the video linked in the description very much in this video, wonder if Jesse's feeling ok.
@Musformation
@Musformation 6 месяцев назад
lol I got bad news 2 videos from now I’m gonna break land speed records
@Lilvylan
@Lilvylan 6 месяцев назад
MGK just took a trick out shmurda bag so in a way it was an imitation but I do agree charisma is very important
@rahulmahesh03
@rahulmahesh03 6 месяцев назад
Wish tiktok wasn’t banned In my country , would be so helpful if it was available
@agnostik5260
@agnostik5260 5 месяцев назад
I've watched hundreds of videos on marketing and promotion and improving live performances and visibility online and I've done everything and nothing works its at the point that all of these videos are pointless
@DJPastaYaY
@DJPastaYaY 5 месяцев назад
Struggling with that too :(
@osquaremusic
@osquaremusic 4 месяца назад
What’s your instagram?
@Namelessforever_
@Namelessforever_ 6 месяцев назад
“Now some random girl in Ohio is getting 1000 new followers instead of their face tattooed rapper” 😂😂😂
@Musformation
@Musformation 6 месяцев назад
True story
@JaydonTanner
@JaydonTanner 5 месяцев назад
This is ai right? It’s very uncanny valley
@Musformation
@Musformation 5 месяцев назад
Nope
@redcurrantrecords
@redcurrantrecords 6 месяцев назад
The NZ stream aren't fake, it's all the sheep listening
@Lilvylan
@Lilvylan 6 месяцев назад
Great video
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