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Guide On How To Choose Domain Name & Brand Naming Strategies 

The Futur
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Have you ever been stuck trying to figure out a great domain name for your portfolio? Have you ever wondered whether you should use your personal name or a brand name for your domain name?
MrBenBurns attempts to answer these questions with a few tips, tricks and tests to put your domain name ideas through.
Choosing the right domain name is a vital step in creating your digital brand. Whether you're a freelancer, trying to get jobs with bigger agencies, or a small business owner ready to launch a brand online, following these steps to choose your domain name and test it will help you pick the right one... or two.
Sponsored by Porkbun! Click here to get a .design domain name for $5 👉 porkbun.com/futur
5 tips
01:29 Make it short
01:40 Make it easy to spell
01:49 Make it easy to say
01:52 Make it easy to remember
02:00 Make it yours
03:10 Should you use a business or brand name?
03:55 Should you use a personal name?
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7 июл 2024

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Комментарии : 226   
@FlyingKiwiify
@FlyingKiwiify 4 года назад
"make it easy to spell" says the guy from 'The Futur'
@theloa7154
@theloa7154 4 года назад
have to admit i was thinking this all video.
@josemelgar7429
@josemelgar7429 3 года назад
I literally lol'd on that part 😄😄
@abvhooliganz6295
@abvhooliganz6295 3 года назад
The leave out the e because the future is being written right now Jk I just made that up but it sounded good 😅
@jackl7994
@jackl7994 2 года назад
@@abvhooliganz6295 OH LMAO 💀
@tryiets8611
@tryiets8611 Год назад
9:40 he admits it.
@jdanielortega
@jdanielortega 6 лет назад
Pear and Pair are not homonyms, are homophones, I know, I'm very fun at parties.
@mihai2860
@mihai2860 4 года назад
Cheers for this, I've been looking for "organizing business plan" for a while now, and I think this has helped. You ever tried - Xanmily Yonandon Finder - (Have a quick look on google cant remember the place now ) ? Ive heard some unbelievable things about it and my buddy got amazing success with it.
@mdmonowar7339
@mdmonowar7339 4 года назад
Cheers for the Video clip! Excuse me for chiming in, I am interested in your opinion. Have you considered - Nanmily Domain Demythification (erm, check it on google should be there)? It is an awesome exclusive guide for finding success and profit using this online traffic source minus the hard work. Ive heard some great things about it and my work colleague at very last got cool results with it.
@josegarcia-uc5cr
@josegarcia-uc5cr 4 года назад
Thanks for the Video! Sorry for chiming in, I am interested in your opinion. Have you heard the talk about - Nanmily Domain Demythification (google it)? It is a great one of a kind product for finding success and profit using this online traffic source without the hard work. Ive heard some great things about it and my work buddy at very last got excellent success with it.
@MemerDad
@MemerDad 3 года назад
You’re right. I actually find it fun. Don’t worry
@moongarita
@moongarita 6 лет назад
Lost it at the Chris Do clip. Too funny xD
@Disco0x
@Disco0x 6 лет назад
Might be your best video, Ben! So much progress on your content. Thanks for the info. Reaffirmed my love for my .design domain.
@alsodiri
@alsodiri 4 года назад
Ease of use : Make it short Easy to spell Easy to say Easy to remember
@ArchEiivial
@ArchEiivial 2 года назад
Lucky that I came across this video. A lot of videos just explain and/or give tips on how to name your domain, but none even include explaining about choosing the domain extension. So, I'm really glad that I found what I really was searching for. Thank you for sharing! It makes me want to subscribe to you. Thumbs up :)
@thefutur
@thefutur 2 года назад
Glad it was helpful!
@jessicajessica4514
@jessicajessica4514 6 лет назад
Thankyou! Your video came in the right time just before im setting up website portfolio for my internship 🙆🏻‍♀️💖💖💖
@thefutur
@thefutur 6 лет назад
Perfect! Good luck with the internship!
@crepanna
@crepanna 6 лет назад
doitright.design is my vote~ Thank you guys for the lovely video. I missed seeing Ben's face and hearing his grand voice as well 😅
@andru.guillen
@andru.guillen 6 лет назад
Thank you Mr. Ben Burns! These are some really great tips for naming your domain. Thanks for sharing!
@thefutur
@thefutur 6 лет назад
Thanks Andrew!
@Lethalbutterfly
@Lethalbutterfly 2 года назад
I love the way the topics of management are all the same all the over the world whereas some topics in other subject are different at different countries
@Ra00Da
@Ra00Da 5 лет назад
This video it's GOLD like always your make a great work guys.
@manosalexakis
@manosalexakis 6 лет назад
Well done! You speak a lot smoother!
@isyayuniardo
@isyayuniardo 6 лет назад
such a good video!!! i was just preparing to build my online portfolio for jobs thanks dude
@JazDesignz
@JazDesignz 6 лет назад
Another great video from futur!! 😍
@luckyloop7503
@luckyloop7503 3 года назад
9:49 thats how I explain it every time I talk about it hahaha great tips. been inspired to start my own studio and currently this helps to figure out a fitting name.
@AustrianAnarchy
@AustrianAnarchy 6 лет назад
Ben still there! Great work!
@Puzzled78Kitten
@Puzzled78Kitten 5 лет назад
Thanks for sharing this process on choosing a domain name. Do you have a process on selecting a brand or business name? Will there be a video on that?
@careerconstellation6070
@careerconstellation6070 2 года назад
Love the clip of Chris explaining the name of his company.
@caraquedesenha
@caraquedesenha Год назад
🤣That take with Chris explaining the "the futur" without the "e" on the phone! Great contet, as always btw!
@soyjerem
@soyjerem 6 лет назад
Great vid. Something as simple as do.design is available (good luck paying that bill though...)
@kishanpatel1727
@kishanpatel1727 6 лет назад
Hey thefutur! I would suggest masterdo.design or mastercdo.design .Hope you like it
@rahlewis63
@rahlewis63 6 лет назад
This is a video that I didn't even know that I needed, thanks The Future!
@thefutur
@thefutur 6 лет назад
LOL that's why we're here ;)
@theloa7154
@theloa7154 4 года назад
its futur...ah yes...the irony.
@MihaiDolganiuc
@MihaiDolganiuc 6 лет назад
Good Video, this is very on point. I am also planning on buying a domain with a .design extension and my last name as the domain name, and also was having doubts wether it's too long.
@wrappitstudios
@wrappitstudios 4 года назад
I think mihai.design sounds better
@victoriat.87
@victoriat.87 6 лет назад
Awesome!!!
@natallavieira
@natallavieira 5 лет назад
Hi, Ben! I have a question for you. What if the domain name I chose is being used (in a slight different way, because of the language) by a design agency of another country? Should I choose it anyway or is this problematic? Thank you!
@Stickythoughts
@Stickythoughts Год назад
It could be problematic if someone has a similar trademark
@swetha2244
@swetha2244 3 года назад
Very detailed content. Thank you
@ferdous_khalifa
@ferdous_khalifa Год назад
Thank you so much.
@idontknow8011
@idontknow8011 5 лет назад
I have domain with my own name for one year, I am not sure should i continue using it or get new one.Because in future I will not be able to sell it
@Ilovetheskunk
@Ilovetheskunk 4 года назад
i love you guys so much just watch the rebuilding a brand series and almost cried at the end. thank you
@KL-cg1rh
@KL-cg1rh 3 года назад
The best video - ever! Thanks for this. I recently purchased my first domain name and had a few more questions. Is it ok to ask here or through email? Thanks!
@domainsshop
@domainsshop Год назад
TOP!
@aleencaeli
@aleencaeli 2 года назад
I have a question! :D I am curious about adding a word to my brand name such as 'media' 'collective' etc.. You know, those business-y words at the end of a brand name, so I can further differentiate my brand. But, I can't find a list or resource that talks about the differences and options of such words. Any thoughts or how can I research these words? Thanks!
@Weird_Quests
@Weird_Quests 3 года назад
How do I come up with a business or brand name? I’m trying to think of something catchy that follows these rules.
@jessicaestes
@jessicaestes 3 года назад
What font is used in this presentation? I love it.
@jasminehurinov6127
@jasminehurinov6127 6 лет назад
I.Do.design :D
@MiTeeVideeO
@MiTeeVideeO 4 года назад
Very interesting!!! Fantastic video :) !!! Hey, just a note. Sir, are you aware, the sequence of your verbal-words do not match the sequence of your written words at the "25 Second" point in this video? In particular: written at the top is > WHAT THIS IS? However, your verbal-words transpose to say: > What is this? Keep up the fantastic informative videos. Thank you, Howard
@nabakishore8138
@nabakishore8138 2 года назад
Thanks Ben
@Bill0102
@Bill0102 4 месяца назад
I'm hooked on every word. I recently read a similar book, and I'm completely hooked on every word. "The Hidden Empire: Inside the Private Worlds of Elite CEOs" by Adam Skylight
@QcWoopAss
@QcWoopAss 3 года назад
So if i want a name on a t-shirt and want to own that name...do i need a copyright, trademark? How can i own it?
@LoweTN
@LoweTN 2 года назад
What about .cargo or .log for anything trucking, freight, logistics
@SK-iv4ml
@SK-iv4ml 6 лет назад
As it's a personal site I guess it can be more laid back - something like design.cafe (which is unavailable), or dodesign.cafe/chrisdesign.cafe. I also like chrisdo.work for a portfolio site.
@CecilioLanz
@CecilioLanz 6 лет назад
Do.design ;)
@scarletp6971
@scarletp6971 3 года назад
What would you suggest to shorten "Toplevel concrete & building?" This is my company name but I am stuck on creating a domain name right now.
@scarletp6971
@scarletp6971 3 года назад
I think exact business name would be too long. Isn't it? I was thinking maybe: Buildingtoplevel Alltoplevelbuilding Gettoplevelbuilding These are just ideas and I am open to suggestions or opinions. Thank you!
@princesymenouh2949
@princesymenouh2949 4 года назад
But I went there and rather saw a "www.mrbenburns.com" and not "www.mrbenburns.design" - Why did you eventually use the dotcom ?
@xtomvideo
@xtomvideo 6 лет назад
Good vid and good advice.
@thefutur
@thefutur 6 лет назад
Thanks
@lykongheng
@lykongheng 6 лет назад
9:48 there you go.
@learnwithstorm
@learnwithstorm 6 лет назад
------ Chris Do ------ C stands for confidence + D stands for design = Design of Confidence DofC.com / DofC.desing Not funny... hmm... Sorry... MrBenBurns... But that who he is. And he gives something extremely valuable to the community of creative people. He gives us CONFIDENCE. The thing creative people is lacking for centuries. Thank you, Chris. Even the gratitude do not fit into these two small words. But... Then... Million... Thank you... Cheers, Arashi p.s. Great and extremely informative video. MrBenBurns, thanks ;)
@learnwithstorm
@learnwithstorm 6 лет назад
For 2nd ATTEMPT. I tried to incorporate Blink method, but... These two already taken... ci2s.com - confident(confidence) in 2 sec bofc.com - blink of confidence And this probably too heavy. Confidentialblink.com For 3rd ATTEMPT. I just made list of words and mood-board. Cool, unshakable, unshaken, self-critical, fearless, convinced, wink, can-do, kick-ass, original. Culture | Customer | Voice | Benefit | Value caring - fearless | fun - kick-ass | professional - self-critical |accomplished - can-do | empowered - unshakable I feel word “FEARLESS” is right but can’t find a perfect fit. fearlessDo.com originoffearless.desing Probably too heavy. It’s bugging me so I will find the solution for this puzzle but don’t feel like it’s will be now and you need it now... Cheers, Arashi
@thejamescaddy
@thejamescaddy 6 лет назад
More Ben videos! More More!
@thefutur
@thefutur 6 лет назад
Thanks James! Working on it :)
@brianpato
@brianpato 6 лет назад
Yeah i like how ben talks with ease. Keep them coming
@solengg
@solengg 3 года назад
Hey, What do you think about .studio domain?
@businesshugger
@businesshugger 2 года назад
Hi Ben, What Do You Think This Keyword "Business Hugger", Is This Name Best For Business Domain?
@lllchironexlll
@lllchironexlll 3 года назад
What's the maximum you would pay for a new domain?
@CHMARKHELMEHDI
@CHMARKHELMEHDI 5 лет назад
you thank you
@HamedAdefuwa
@HamedAdefuwa 5 лет назад
Watch this in 2x speed. good information but takes a while to get there.
@spamjones3081
@spamjones3081 3 года назад
You just changed my life lol
@HamedAdefuwa
@HamedAdefuwa 3 года назад
@@spamjones3081 lol glad i could help
@Vangalther
@Vangalther 6 лет назад
Do.desgin
@MaciejSarna
@MaciejSarna 6 лет назад
What is desgin? ;-)
@JoshuaDMugayi
@JoshuaDMugayi 6 лет назад
Mr Do should take that one before its taken lol
@MaciejSarna
@MaciejSarna 6 лет назад
The cost at porkbun is not 5$ though. But still - for Chris it only little over 2h of work/y
@KN-sd9lt
@KN-sd9lt 2 года назад
Appreciate the visuals in your presentation. That aspect really helped your design tips make good sense!
@Laquia
@Laquia 6 лет назад
What if I'm good at that creatively coming up with one of my own (I can't keep ideas outta my head even if I tried)? Do I still need to take this video as a lesson (not that I will ever mind)?
@thefutur
@thefutur 6 лет назад
Awesome! Picking the right idea is the trick - have you tried testing your ideas with people?
@Laquia
@Laquia 6 лет назад
The Futur Not yet as I am trying different other names by experimenting with them but thanks to this video I can see it in a more deeply sense!
@thefutur
@thefutur 6 лет назад
Yeah! They're easy tests, but you'd be surprised what people hear, lol.
@Enzomatic08
@Enzomatic08 2 года назад
Thanks
@ali83
@ali83 6 лет назад
Ido.design - it's like saying "I do design" doism.design - it's a play on the philosophy of Taoism which emphasizes harmony. Doism could emphasize good design, making money, and being egotistical. Chrisdoball.com - it's how a person with an asian accent would pronounce the word "crystal ball". Crystal balls are used to see into the futur... His head also kinda looks like one...
@maryamrao8250
@maryamrao8250 4 года назад
Very informative video.Thanks for sharing.
@row1landr
@row1landr 4 года назад
Should I put a comma and LLC after my business name? Or leave the LLC out of it?
@thefutur
@thefutur 4 года назад
Leave it out
@row1landr
@row1landr 4 года назад
Thanks bunches!
@soejrd24978
@soejrd24978 6 лет назад
I'm glad I got sjoerd.design last year. People remember it.
@thefutur
@thefutur 6 лет назад
Nice. Now about that spelling....
@soejrd24978
@soejrd24978 6 лет назад
Aha, it's my first name in dutch. For now I don't have any plans to go international, so it conveys that I'm a "local" designer.
@KyleLi
@KyleLi 5 лет назад
My name is Kyle Li, and someone took kyle.li and just parked it on hover... been watching it for months now.
@justinzandee
@justinzandee 4 года назад
You should take a look at the WHOIS info or contact Hover
@neuemage
@neuemage 6 лет назад
Domainer here, ALWAYS purchase .com domain, never use hacky vanity domain extensions, unless you are "an artist" and dont really care about normal people finding you.
@Benforeva
@Benforeva 6 лет назад
Don't search engines like Google making it unnecessary for most users to type a web-address? I'm guessing that most normal people find you through search not through typing an exact address.
@neuemage
@neuemage 6 лет назад
If you are gonna rely on organic search results then you better invest in SEO, also google favorites .com domains especially if they have been registered for years and have linkbacks. so "webdesignLA .com" will have favoritism over "webdesign .la" or "webdesignLA .design". Also remember most of these fancy domains already are established businesses in .com, so if you register superdesigner .Agency and market that name when your client searches for "super designer agency" they are gonna be greeted by the .com agency of someone else or worse! a parked domain with lewd imagery. So yeah, better secure that .com or your country TLD for localized SEO
@neuemage
@neuemage 6 лет назад
Well some extensions are treated like the plague and are pushed to second page or dont even show in results (.info, .cc, .tk, .tl, .il, .ro, etc) and IDN names (unicode characters, foreign symbols and emoji)
@riseagainstfanatic88
@riseagainstfanatic88 6 лет назад
I`m going into the contest. Should the domain still be available? I guess so... My Idea would be: www.i-do.design says everything whats in for the visitor... lastname, and makes simply clear what chris is offering because my second thought was simply www.chrisdoes.design - but it`s already taken. Chris Do does design... would all have been in there.
@rjohmerjohx
@rjohmerjohx 6 лет назад
Doitnow or the Dojo
@RosequartzDivination
@RosequartzDivination 2 года назад
What won for Chris's name?
@brianpato
@brianpato 6 лет назад
I was lazy to search if anyone said it first but just in case. What do you think about: xdo.design x = like merry x mas Is that lame o cool ? lol
@treeclimber3
@treeclimber3 3 года назад
be aware of other meanings in different languages! Example: Chevy Nova had disappointing sales in Central and South America. Why? Nova in Spanish means "No Go"
@treeclimber3
@treeclimber3 3 года назад
This is why IKEA uses completely made-up names for all their products, with no possible misinterpretations on a global scale, for a global sales company.
@RakibHasan-op7jd
@RakibHasan-op7jd 4 года назад
I think he should future his bold head coz those guys have bold head are a genus in their field.
@hamzahmd_
@hamzahmd_ Год назад
Can a portfolio domain name be a combination of your first/last name and your service/niche?
@thefutur
@thefutur Год назад
sure. but your name isn't going to rank high on SEO for service.
@mindmatters3842
@mindmatters3842 6 лет назад
Thank you guys for the amazing content you put out. I had some resistance before i came up with these ideas since Master Chris operates at high current. At the end i thought to myself, Just DOOO it!!! AceItWithDC.design goforDC.design DChrisOutput.design inputDC.design DC.design P.S.: Sorry for the shia labeouf reference but i had too hehe, peace out
@josephdavid2530
@josephdavid2530 6 лет назад
thechrisdo.design will be a perfect domain for the futur boss @ChrisDo
@parnikakulkarni4643
@parnikakulkarni4643 Год назад
Hey, can you name the font you used at 0:25
@thefutur
@thefutur Год назад
Ask Mr Burns.
@JadeC
@JadeC 2 года назад
i still can't find any domains that are available
@njanadesign
@njanadesign 6 лет назад
www.i.design or www.ido.design hopefully.
@verahere9161
@verahere9161 6 лет назад
right.design ---> Cuz he always says "Right?" when talking :D . I don't know if anyone has noticed it :)
@naina2399
@naina2399 3 года назад
no one noticed it😂
@MaciejSarna
@MaciejSarna 6 лет назад
Mr Ben McKinnon, bhoutsup!
@MaciejSarna
@MaciejSarna 6 лет назад
I saw a guilty smile on your face while you were doing this "act" :-)
@warriorwhocodes
@warriorwhocodes 3 года назад
My name is ankushsinghgandhi it was quit long suggest a domain name for my portfolio
@scweb2673
@scweb2673 6 лет назад
coachdo.design or thechrisdo.studio or letchrisdo.design
@Hitogata
@Hitogata 6 лет назад
Do you have a coupon? I'd like to use the discount to renew my domain instead :)
@thefutur
@thefutur 6 лет назад
No coupon, Cheila, sorry! You can get to the discount via the URL, but it's only for .design domains
@BD638
@BD638 2 года назад
"theres nothing worse than a difficult to pronounce domain name" CRIES IN FOREIGN NAME
@linmonPIE
@linmonPIE 6 лет назад
chrisdoitnow.design, sideeye.design, keepitsimple.design, asianhipster.design, payattention.design, doit.design, doitla.design, command-do.design -- lol couldn't resist that last one. I'll stop now.
@fredrickdavis1302
@fredrickdavis1302 5 лет назад
Porkbun
@OroborosLLC
@OroborosLLC 6 лет назад
doing.design
@indymodestudios2188
@indymodestudios2188 6 лет назад
doforward.design or chrisraw.design
@masstilt5280
@masstilt5280 6 лет назад
indyMode Studios rawchris.com
@julio.a.arango
@julio.a.arango 3 года назад
seriously? Bwhats up? hahahahahaha Nice Peter!
@NIS-mg4uz
@NIS-mg4uz Год назад
Porkbun is actually a good idea of a bad brand name. When I first saw "Porkbun" I thought this is going to be a burger company. It does confuse the customer a lot.
@mikegaming6897
@mikegaming6897 3 года назад
Anyone is here who can suggest me a unique name for my upcoming startup
@jdanielortega
@jdanielortega 6 лет назад
Simple, memorable, short. Chris.do
@soejrd24978
@soejrd24978 6 лет назад
do.it
@daniel.adeyemi
@daniel.adeyemi 6 лет назад
Nice, I thought I was the only one who thought of this
@katiam.6615
@katiam.6615 2 года назад
I wish you could answer all of the commenters questions…
@jeykim1511
@jeykim1511 6 лет назад
Submission: RobotChris.com or Futura.com hehe
@missmelissayeh
@missmelissayeh 6 лет назад
chrisdo.ceo 'nuff said
@matafkhan9094
@matafkhan9094 3 года назад
Suggest me a good name for an event related website. You will find things related to event on that one platform. Suggest me a name
@lexjackson743
@lexjackson743 Год назад
What about .clothing?
@thefaredevil
@thefaredevil 6 лет назад
businessof.design
@martrohelsanchez4858
@martrohelsanchez4858 6 лет назад
FIRST!!!
@thefutur
@thefutur 6 лет назад
ALMOST!!
@ivystack
@ivystack 6 лет назад
idontwannaDOit.design (you said funniest)
@FlameForgedSoul
@FlameForgedSoul 6 лет назад
NoMolly.design
@weirjwerijrweurhuewhr588
@weirjwerijrweurhuewhr588 4 года назад
'Make it easy to spell'. 'The futur'.
@rubenvanderzee7171
@rubenvanderzee7171 6 лет назад
Is CreatedByRuben too long?
@thefutur
@thefutur 6 лет назад
I'd say it's borderline. But what I'd be most concerned about is the spelling of Ruben - how many people try to spell it Reuben?
@rubenvanderzee7171
@rubenvanderzee7171 6 лет назад
The Futur oh. never thaught of that. Its my name XD. Rubinski maybe?
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