How Mahindra Bolero Beat TATA Sumo and Became Rural INDIA's First Choice? 

At this point in time, Mahindra is 4th largest car maker in the country and they sell their cars in urban India like hot cakes,
But do you know which car has made its name in rural INDIA, yes it's Bolero?
Bolero is the ultimate tough machine and is among the favorites of the Indians, so much so that it is the selling car from Mahindra
Hence, in this video, we have decoded actually what played in the favor of bolero
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