This Creator is Destroying Tech Companies 

he made a good response to this. basically bad reviews don’t sink companies, bad products do. a bad product will warrant a bad review, so don’t blame the symptom, blame the illness.

"Optimism" in the tech world, especially in tech startups, is how we got FTX and Theranos and WeWork and the Juicero and billions of wasted dollars on frauds. It's about time the tech world starts asking hard questions about why something should exist before throwing money at it. Good on MB for doing that.

Fortnite and marques Brownlee

shoutout to aedish. felt like a main channel upload

The way everyone is tweeting like it's some tiny tech startup with a neat little groundbreaking device, and not some multi million dollar company with a luxury $700 alexa.

Atrioc to Linus - 'come on bro that title and thumbnail' Atrioc to MKBHD - 'This Creator is Destroying Tech Companies'

Marques Brownlee is, I think, the epitome of "tough but fair". He has high standards, but h e also tries to give everything the benefit of the doubt and really give it its fair shake. I wouldn't even characterize him as "brutally honest". He's just straight up honest. There's not a hint of malice in his work, even when giving a bad review, and I respect that massively.

Optimism costs $700+tax and $25/month apparently.

Kinda funny hearing Atrioc point out Linus sensationalized his nvidia reviews and then this video has the same kind of title talking about MKBHD

Its wild that Colin and Samir interviewed him on this topic right before he uploaded the video. Also, what happened to “all publicity is good publicity” - if the Humane Pin didn’t get bad reviews, it would be because it got no reviews

marques is the only person to get hate because he reviewed a bad product honestly. the Internet loves to complain about reviewers shilling but once one doesn't it's also a problem

If they pivoted to a blind audio aid, it could have a market. You know, if it wasn't busted

Marques has journalistic integrity, that's why people watch him. He has no choice but to give his honest opinion, and with his platform even has a duty to warn the public about the hidden flaws of an expensive product. I think he was very fair explaining that you'd pay for a product that may get better down the line. There was just nowhere to hide for that product.

I saw a tweet from Captain Disillusion about this, how it's basically a shittier cicret bracelet. That one was already dead on arrival, so this isn't even a novel product either; it's just an even worse version of one that already ""exists"".

When he asks the pin to identify the cybertruck and then literally googles the answer before it responds is hilarious

He literally posted about this rn

Every time I see MKBHD I remember the Mark Ass Brownie thing

that thing could work well as literally just a button that I could have on my shirt that would swap my destiny 2 build mid fight maybe

The only time this backlash is warranted was against Linus Tech Tips, when they did a bad and misinformed review about a good product which ended up harming their business.

Tbh I saw like 3 videos trashing the product before he released his. Plus, he was the one hyping the product before it released

In terms of grifting shit, I'm wondering how many startups are out there claiming to have some proprietary tech that beats OpenAI that just makes calls to OpenAI in the background with a little prompt fiddling to make it look better for their demo use cases.

It’s called destroying bad companies that produce bad products. I mean, it’s not that these things are pretty good with 1 single flaw. He provides great reviews that are accurate about products that are just not good. When your products are bad, you’ll fail eventually. Don’t release bad products before they’re ready.

his job is to share opinions and facts about a product. if the product was bad, and MANY other people think so, then not only is it not just him, but it was also just a bad product. it's not his fault for doing his job, it's the companies' for not doing theirs

I feel like the same people screaming about AI are the same type of people on that crypto bro grind set.. Bad reviews don’t kill companies Bad products do.

When I heard there was MKBHD drama, I thought it was the opposite: he was too soft on the review. I actually usually find his reviews too soft and subject to hype especially to his favorite brands (Apple, Tesla, etc). Crazy that people think he was too harsh 😂 Humane clearly spent 90% of the product budget on design and packaging... pretty much all the tech reviewers said "it looks nice, feels nice as a chest weight" 😂

mkbhd goated

I think that this could be a cool accessory to go with a phone, but not to replace one entirely. Although the smartwatch already does what most would want out of an accessory. And the tapping on your hands I would feel is functionally way harder to use.

aedish, im not sure if you've watched library of letourneau but they do a thing i really like by including outro music - usually of NL singing. Since the community has an outsize amount of songs, it might be a good idea to include like a snippet of one at the end of every video.

That product is one of those 10 buck cheap tech "gifts" you pick up last second at the tjmax line when you remember your distant cousins birthday is coming up.

HIS SPEECH IS SO RIGHT BC I GOT A IPOD CLASSIC AND NOKIA FOR WHEN I WANT TO UNPLUG

This is how capitalism is supposed to work. Your product is shit? well that sucks, say goodbye to your company. We just don't let bad companies die and we keep propelling huge companies even further.

First rule: If you want a good review, make a good product Second rule: do no harm

Nooo I needed to see his reaction to him beating it with his phone by a good bit

I didn’t know this until I saw his Twitter bio but I didn’t realize he was an ultimate frisbee player. Doing that at the same time as well as being one of the most well known RU-vidrs in the world is pretty cool.

"Two things in this world are inevitable. Fortnite and Markass Brownlee" -Benjamin Franklin

want to hear your thoughts on the limitless pendant. $99 price tag, and it seems to have a real use for someone as forgetful as me.

If this was just a good small camera (like the insta360), with the ability to set timers/reminders it would actually be kinda goated

One of the biggest takeaways from Marques' response was that Fisker stock was already in freefall before reviewers got their hands on their EV. Even more, other reviewers had many of the same complaints.

The we need more bad tech bit at the end was good, but it did remind me of an add I watched the other day abt "simple/basic smartphones" they were regular smartphones but the apps didnt have logos, just the title of the app, I think there was also like a timer thing that u could set up so you dont spend too much time on social media, seems cool to me

always forgot about the hd at the end

Crazy to see the Librarian in Atrioc’s chat too, classic Librarian ❤️

"if this came out of apple..." it work actually work

I do think that most people are on MKBHD's side on this. I think brands, companies, execs, etc. are not. They are scared of risk, and bad reviews are a risk. What I am scared of is that this type of news, and discussion will result in companies being more secretive. If they are more hesitant to work with reviewers and, give them early access to look at products and speak publicly. This is then bad for consumers since they can make less informed decisions about products they want to buy. On the Humane pin itself - I am always optimistic. The pace of technology moves non-linearly, and we cannot always predict what will/will not take off. I'll never buy this version, but maybe in 5 years if it is much better and cheaper it can compete with or augment mobile phones. Important to remember that even though it might suck, it is still v1. The first iPhone wasn't that amazing. I do think the comments of the Humane team are cringe, and this is a good case study for what happens when VC's and execs treat product designers like gods. You can design something cool, but it needs to be useful (or add value for customers).

the fact that he almost sold me that shit at the end is mind blowing

I think people forget about critics/reviewers before RU-vid. Newspaper critics had much more influence back in the day and restaurants/movies/products lived and died by those select voices. Walt Mossberg was the end all be all in tech. Remember Ratatouille…the whole point was impressing the one restaurant critic. RU-vid/internet has democratized the space and now there are thousands of reviews for products. Read a few, analyze, and make a decision

Calling Marques Brownlee "MKBHD" is crrraaazzyyy

I remember them on a ted talk trying to dunk vr w those scary “kids in school w headsets” images” like bro at least your phone cant do the same exact thing your product is doing 😂

Thank you chatter at 1:18 for that insightful message, i am insighted

Bro caught me off guard with the “Steve Jobs would rise up from hell. “line.

The only reason MKBHD got pushback is because its specifically an AI product. Tech bros are trying their hardest to get AI into the real world, so when it's a flop like the pin and the upcoming Rabbit, they get upset their scam could die.

good job zooming in on tweets editor can we smooch 😅

i love how atriocs hypothetical at the end is pretty much what MKBHD said at the end of his video LOL

That last speech about returning to a shittier time of tech gives the same vibe as "The Anti-Social Network" gag from Silicon Valley.

He really didn't give that bad of a review? Am I crazy? I mean the way he articulated all the cool things about it and telling what it's supposed to do. I remember the first smartphones didn't do what they were supposed to do all that well either. They were buggy, laggy, took crap photos and look what we have now. Given 20 years of refinement this thing could really be something. It'll be a smartphone this thing is a smartphone with a projector instead of a screen.

MKBHD simply did his job and reviewed their product, if they didnt want an honest review they should have payed him to shill their product or just not make a slow device in the first place .

13:27 Didn't know the librarian was a part of the atriarchy.

i think something similar could have a possible use in cars. if it could Bluetooth connect to a display and give accurate directions then it eliminates a phone there

The Sam guys bio tells me all I need to know

I've never heard of this man.

crazy how long smartphones is still the prominent tech, but it will be inevitable not sure if it will happen soon or in the middle or in the end of my lifetime or maybe something later after my death

This looks like something I'd come up with bro. But like, as a part of a fictional setting.

we've pretty much hit a wall for consumer based tech innovations. cars arent really innovating, tv arent innovating, phones arent innovating, nobody cares about vr headsets, and certainly nobody cares about this. the only innovation available is in hyper niche aid and care tech like what the neuralink is trying to do (that thing will not be available for general use i guarantee it), or MAYBE agriculture and construction (fintech is already a dud). and that hyper niche healthcare tech should honestly not have a profit motive because... it shouldnt have a profit motive. i think we will be waiting 10 years for major tech innovations, at least on the mass consumer front

1:54 This has Balkenende VOC mentaliteit vibes

The thing about a lot of these tech companies (particularly in the field of AI), is that they buy into their own hype, because they hardly get ANY pushback throughout the process. Watch any interview with one of these startup tech CEO's where a journalist actually asks a probing question, or brings up a valid critique, and they absolutely flounder.

Am waiting for the neurolink that doesn't go into my brain like the matrix or maybe am just fucking lying and not waiting for a neurolink.

MKHB spent the first 5 mins of his video talking about all the great parts of about the product. I watched the video. it was a fully fair review. Almost too polite, tbh. props to the folks in charge of the features that make it less stupid.

Big A I got actual ptsd flashbacks from the battle block theatre music thank you for putting it in your videos it’s fucking awesome

Yeah I bet its bad, but MKHD Also praises Cyber truck...

Bad products ruin companies. When a car I want to buy has full-blown safety issues, I want to know that.

This product could be so neat if they rebranded it as an instrument for people with vision problems. Like it being able to read you stuff or describe people and items around you in real time is amazing, but instead they just went with "iPhone killer". Bruh

Also Mr.Dan has a betting sponsorship in his bio lmao

It would be a good hackathon project I guess

7:11 the elon musk Paradigm

I think I unironically agree with your marketing pitch for Humane

I think the big problem is how do you watch videos on ur hand if ur hand is doing something else

It's big A

that sell tho 👀👀👀

He only said what everyone was thinking

He just posted about this lmao

I would buy this, seems pretty convenient to just tap something on my chest and have it answer questions or tell me directions without having to get out my phone, go to google and type shit in. If it wasnt 700 dollars, didnt have a subscription, and was actually right all the time. maybe like 50-75 dollars would be a better price

He actually said in the video that Fisker asked him to please not review it until it received an update. He basically said, too bad, this is what you sold to consumers. And half his complaints weren’t even software to begin with

i promise you none of the ppl that worked on making the pin uses it themselves once they clock out

1:07 is what happened to unboxtherapy

It’s a shame because a product akin this could do SOME good for those with disabilities. My grandfather can’t use his dominant arm anymore and HATES holding his phone because it’s trickier for him to navigate without dropping it. Something like this that’s just simple, with easy tactile support,l that can send/receive messages and take calls, would be wonderful. But he would also need basic things that are shockingly not present at launch, like appointment reminders. But this wasn’t made with people like my grandfather in mind, not at $700 with a $24 subscription.

If a company product was good this wouldnt be an issue😂

Ayye I have the meta glasses. In reality, they are a camera, headphones and glasses in ones. The AI and assistant stuff isn't there yet

It’s crazy how so. Many people would rather protect the company than the customers if he just provides fake optimism the only people who get harmed are customers who get worse products

I remember he did do a fake review once, he had to pull it. I don't remember what it was but all creators said it sulked he said it was great, I think it was a phone

Fiskers been bad forever. I briefly detailed cars for a living and we were down the street from a fisker collector. We ended up cleaning a lot of them and they were all very poorly made.

Fisker Stock was in free fall waaaay before mkbhd made his video

It’s sad the Ray ban sunglasses only record for one minute

the only people mad are the investors 😂

Our last bastion of hope against skynet

“A step in the right direction” and “optimism” is NOT a reason to buy a product! Especially a product that costs $700 + a subscription service

I sell the rayban metas, the only smart product besides smartphones that solve a niche yet honest issue. They are extremely popular for people going on all sorts of vacations, super easy to use and offer so much value

As someone with degrees in Electrical Engineering and Entrepreneurship, trying to find a problem that I feel I could realistically solve with my own skills has been a real challenge. All successful products solve a problem.

i can't wait to start a business only to have some random youtuber i've never heard of with ~20m subs talk crap about my flagship product, thus tanking my entire life + who ever else i hired, not giving me any time to grow or change my product to meet any standards or criticisms

based battleblock theatre music

Fuck being nice. If it sucks, it sucks. He's saving people from wasting hundreds of $ on a pen...

The big problem i have is this: how on earth dp we prove that all the bad sentiment flows from mkhbd? Like pinpointing him is weird to me. If he was the only negative review and all other reviews were sparkling, sure, but like i have yet to see any proof that hes the executioner, rather than just the loudest messenger